Field Marketing Manager

Reposted 4 Days Ago
Palo Alto, CA
In-Office
140K-193K Annually
Mid level
Artificial Intelligence • Machine Learning
The Role
The Field Marketing Manager will develop and execute marketing strategies, manage events, collaborate with sales teams, and track KPIs for lead generation.
Summary Generated by Built In

Uniphore is one of the largest B2B AI-native companies—decades-proven, built-for-scale and designed for the enterprise. The company drives business outcomes, across multiple industry verticals, and enables the largest global deployments.  
  
Uniphore infuses AI into every part of the enterprise that impacts the customer. We deliver the only multimodal architecture centered on customers that combines Generative AI, Knowledge AI, Emotion AI, workflow automation and a co-pilot to guide you. We understand better than anyone how to capture voice, video and text and how to analyze all types of data.  
  
As AI becomes more powerful, every part of the enterprise that impacts the customer will be disrupted. We believe the future will run on the connective tissue between people, machines and data: all in the service of creating the most human processes and experiences for customers and employees.   

Job Description:
 

We are seeking a Field Marketing Manager to join our North America Marketing team. This person will be responsible for developing and executing Uniphore’s field marketing strategy to generate demand, build pipeline, and accelerate opportunities across key North American markets. 

 

You’ll lead the planning and execution of field events—including executive dinners, roadshows, third-party conferences, and customer events -- while collaborating closely with sales, demand generation, partner marketing, and customer success teams. This is a hands-on role ideal for a creative, detail-oriented event marketer who thrives in a fast-paced B2B environment. 

 

This is a hybrid role based out of our Palo Alto, CA headquarters.  

 

Key Responsibilities 

  • Plan and execute events such as executive roundtables and experiences, industry conferences, and customer events in alignment with Marketing & Sales Leadership 

  • Manage all aspects of event production including venue sourcing, vendor coordination, budgeting, SWAG, promotion, signage, AV, and on-site execution. 

  • Ensure all events align with Uniphore’s brand standards and deliver a best-in-class attendee experience. 

  • Collaborate with sales to identify key regions, verticals, and accounts to prioritize for in-person events. 

  • Develop pre- and post-event campaigns in partnership with the demand generation & SDR team to maximize attendance, lead capture, and follow-up. 

  • Track and report on KPIs such as registrations, attendance, lead quality, pipeline and ROI. 

  • Manage third-party vendors and contracts and track and reconcile budgets across all events. 

 

Qualifications 

  • 4–6 years of field marketing or event management experience in B2B technology, preferably in SaaS or enterprise software. 

  • Strong project management and logistical execution skills with keen attention to detail. 

  • Ability to juggle multiple events and timelines in a fast-paced environment. 

  • Proven experience collaborating with sales teams and building regionally aligned marketing strategies. 

  • Excellent communication, problem-solving, and organizational skills. 

  • Proficiency in tools such as Splash, Marketo, Salesforce, and other marketing/event platforms. 

  • This job will require travel – please be comfortable traveling up to 30% for on site event execution. 


 


Hiring Range:

$140,400 - $193,050 - for Primary Location of USA - CA - Palo Alto

The specific rate will depend on the successful candidate's qualifications and prior experience.

In addition to competitive base pay, this position also includes an annual incentive opportunity based on target achievement,  pre-IPO stock options, benefits including medical, dental, vision, 401(k) with a match, and more, plus generous paid time off, paid holidays, paid day off for your birthday and other paid leave policies to support employees through all phases of life.


Location preference:

USA - CA - Palo Alto

Uniphore is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.
 
For more information on how Uniphore uses AI to unify—and humanize—every enterprise experience, please visit www.uniphore.com.

Top Skills

Marketo
Salesforce
Splash
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The Company
Bengaluru, Karnataka
465 Employees
Year Founded: 2008

What We Do

Uniphore is the global leader in Conversational Service Automation (CSA), which combines the power of artificial intelligence, automation technology and machine learning. Uniphore is disrupting an outdated customer service model and bridging the gap between humans and machines by focusing on conversations. We make it possible for every voice, on every call, to be truly heard.

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