Team Function:
- The Media Measurement & Analytics team supports the Farmers media teams in executing and optimizing media budgets by providing analytical rigor to investment decisions.
- The team executes incrementality tests, builds measurement models, and reports on performance.
Role Description:
- This role will focus heavily on developing the reporting and measurement functions for our Media stakeholders.
- The ideal candidate in this role will be responsible for transforming data in Snowflake using dbt, building reporting in PowerBI, and analyzing outputs using tools like R or python.
- The ideal candidate will be comfortable interpreting results of analyses to stakeholders across a wide range of senioriity, from entry-level to C-suite stakeholders.
- They will be able to clearly communicate actionable insights that will improve marketing efficiency.
Requirements
English Proficiency
- Minimum Required: Fluent
Other Critical Skills
- Media Measurement (MMM, causal inference, attribution) - Advanced
- Analytics - Advanced
Software / Tool Skills
- R/python - Advanced
- SQL - Intermediate
- PowerBI - Intermediate
Benefits
- Competitive salary and performance-based bonuses
- Comprehensive benefits package
- Career development and training opportunities
- Dynamic and inclusive work culture within a globally renowned group
- Private Health and Dental Insurance
- Pension Plan
- Meals tickets
- Life Insurance
What We Do
Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of 270,000 team members in nearly 50 countries. With its strong 50 year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group reported in 2020 global revenues of €16 billion.
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