The Role
Drive international business for a design-led concrete brand by generating export enquiries, managing CRM-driven sales pipeline, handling client conversions, negotiating commercial terms, ensuring export documentation/compliance, coordinating production/logistics, and reporting market insights and performance.
Summary Generated by Built In
1. JOB PURPOSE:
To drive and manage international business development for The Concrete Shop®, a design-led concrete brand by Aarya Precast India Pvt. Ltd., by generating export enquiries and developing global client relationships. The role focuses on end-to-end export sales management, including lead generation, client handling, commercial negotiation, order execution, and compliance, while ensuring smooth operations and maintaining strong control over pricing, risk, and brand positioning across international markets.
2. ROLE AND RESPONSIBILITIES:
A. Export Lead Generation & Market Development
• Identify and develop international business opportunities through:
- B2B platforms
- LinkedIn outreach
- International exhibitions and trade fairs
- Export agents and distributors
• Conduct country-wise and region-wise market research
Identify high-potential markets and customer segments
• Build and maintain a strong pipeline of international enquiries
• Coordinate with marketing team for global brand visibility
B. Export Sales Process Management (CRM Driven)
• Maintain complete export sales pipeline in CRM system
• Track stages:
Enquiry → Qualification → Quotation → Negotiation → Order → Dispatch → Payment
• Ensure no lead leakage and proper follow-up tracking
• Maintain enquiry database and client communication logs
C. International Client Handling & Conversion
• Understand client requirements, specifications, and project scope.
• Share product details, technical specifications, and quotations.
• Conduct regular follow-ups and negotiations to close deals.
• Build long-term relationships with international clients.• Ensure professional and timely communication at all stages
D. Commercial Control & Risk Management
• Ensure pricing is aligned with company-approved margins
• Avoid unauthorized discounts or commercial commitments
• Ensure safe payment terms:
- Advance payment / Letter of Credit (LC) preferred
- Credit terms only with management approval
• Conduct basic client verification before finalizing orders.
• Avoid high-risk transactions without approval
E. Export Documentation & Compliance
• Prepare and manage export documentation including:
- Commercial Invoice
- Packing List
- Shipping Documents
- Certificates (if applicable)
• Coordinate with freight forwarders, CHA, and logistics partners.
• Ensure compliance with international trade regulations and documentation standards.
F. Internal Coordination & Execution
• Coordinate with design, production, and dispatch teams
• Ensure timely production, packaging, and shipment
• Track order progress and update clients regularly
• Ensure commitment vs delivery alignment
G. Service Level & Response Time (SLA)
• Respond to all international enquiries within 24 hours.
• Share quotations within 48 hours.
• Maintain a regular follow-up cycle (every 3–5 days).
• Ensure timely updates to clients throughout order lifecycle.
H. Branding, Ethics & Compliance
• Maintain strong brand positioning of The Concrete Shop in international markets.
• Ensure no false commitments or misleading information to clients.
• Strictly prohibited:
- Unauthorized pricing or discounts
- Misrepresentation of product or company
- Unethical business practices
• Ensure all activities follow company policies and global business standards.
I. Reporting, MIS & Analytics
• Maintain export MIS using CRM
• Prepare and submit:
- Weekly pipeline report
- Monthly performance report
- Market insights and competitor analysis
• Track performance metrics and provide improvement inputs
Requirements
KNOWLEDGE, TRAINING AND EXPERIENCE REQUIRED FOR JOB
Education
• Graduate / MBA (International Business / Marketing preferred)
Experience
• 2–6 years of experience in export sales or international business.
• Experience in handling international clients and export processes preferred.
• Experience in the construction materials / manufacturing industry is an advantage.
COMMUNICATIONS AND RELATIONSHIPS
Internal: Sales Team, Marketing Team, Design Team, Production Team, Dispatch Team, Accounts, Management.
External: International clients, distributors, agents, freight forwarders, CHA, logistics partners.
Skills:
• Export sales and international market development
• B2B lead generation (global platforms)
• Export documentation and logistics understanding
• CRM usage and pipeline management
• MIS reporting and data analysis
• Strong communication (written & verbal English mandatory)
• Negotiation and closing ability
• Follow-up discipline Coordination and execution ability
• Problem-solving and decision-making
• Time management and accountability
Skills Required
- Graduate degree
- MBA (International Business/Marketing)
- 2-6 years experience in export sales or international business
- Experience handling international clients and export processes
- Experience in construction materials or manufacturing industry
- Proficiency with CRM systems and pipeline management
- Understanding of export documentation and logistics (Commercial Invoice, Packing List, shipping docs, certificates)
- Strong written and verbal English communication
- B2B lead generation and LinkedIn/outreach experience
- Negotiation and deal-closing skills, commercial control and risk management
- MIS reporting, data analysis, and regular pipeline reporting
- Time management, follow-up discipline, coordination with internal teams
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The Company
What We Do
The Concrete Shop® is a curated platform specializing in design-led concrete products and architectural elements. Collaborating with architects, designers, developers, and homeowners, the company creates curated collections and custom architectural Inspired Spaces, including premium concrete furniture, façades, landscapes, gifting, and décor. Their modern, handcrafted, and designer products are made in India, utilizing concrete as a precise architectural language.
