Executive Marketing

Posted 24 Days Ago
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Pune, Mahārāshtra, IND
In-Office
Mid level
Software • Industrial
The Role
Execute TRUMPF India's annual marketing plan across exhibitions, seminars, social media, email and PR to build brand visibility, thought leadership and pipeline. Manage trade shows, digital campaigns, website (Typo3), CRM data (SAP C4C), content creation, and stakeholder compliance with HQ. Track KPIs, maintain data hygiene, and support sales enablement.
Summary Generated by Built In

As a family-run, high-tech company with nearly 19,000 employees at 71 locations worldwide, we are looking for forward thinkers with unconventional ideas and drive to join our team. Our company culture, which values collaboration and mutual trust, creates the ideal framework for boldly trying new things and questioning the status quo. Our technologies inspire people to develop and produce things that are currently unimaginable. Whether lasers, machine tools, EUV or electronics - TRUMPF is building technological worlds for future generations. Are you ready for new challenges?

Position - Executive Marketing (Contingent Role) Hinjewadi, PuneEducation
  • MBA/equivalent preferred; technical background Mechanical / Manufacturing Engineering) a plus.

Work Experience - minimum 5 Years.

Executive – Marketing, executes TRUMPF India's annual marketing plan to build thought leadership, brand visibility, demand generation and accelerate sales pipeline growth across sheet metal, laser technology and electronics segments and thereby supporting growth strategy for TRUMPF India's operations.

Focus is on Execution of the “Planned Activities” and “Compliance” within Marketing and Business Development program. It would be pan India activity including exhibitions, seminars, social media channels, mass emails and PRs etc. It would have to have clarity of theme, design compliance, promotions and branding to meet the objective. The role necessitates communication with HQ in Germany from content matter, quality and compliance perspective.

It is expected that candidate is brand aware, events execution aware, customer focused, creative, and resourceful in his/her approach while executing daily duties and dealing with internal and external customers and suppliers.

Overall Responsibilities
  • Execute Annual Marketing Plan

  • Build Thought Leadership & Brand Visibility

  • Execute data cleansing and maintenance of MarCom relevant data in CRM

  • Manage Customer Touchpoints & Digital Presence

Skill sets and Proficiencies:

Content Writing | Intermediate / Advanced

Graphic Design & Visual Content | Intermediate

Video Editing | Basic / Intermediate

CRM & Marketing Automation | Intermediate

English Language (written communication) | Intermediate / Advanced

AI Proficiency | Intermediate

Travel and Mobility
  • Travel: Willing to travel 10-15% for tradeshows and customer events.

Skills Required

  • Execute annual marketing plan and manage exhibitions, seminars, trade fairs and promotions
  • Maintain and update website using Typo3
  • CRM and marketing automation experience (SAP C4C, email platforms, lead workflows) and data hygiene
  • Content writing (blogs, newsletters, case studies, web copy)
  • Graphic design and visual content creation (Canva, Adobe basics)
  • Video editing for short-form videos (YouTube, LinkedIn, WhatsApp)
  • AI tool proficiency (ChatGPT, Claude, LLMs) for content generation and campaign optimization
  • English written communication (intermediate-advanced) for content and compliance signoffs
  • Data cleansing and maintenance of marketing consent forms and prospect records in C4C
  • Willingness to travel 10-15% for tradeshows and customer events
  • MBA or equivalent
  • Technical background in Mechanical/Manufacturing Engineering
  • Brand awareness, events execution experience, customer-focused, creative and resourceful
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The Company
HQ: Ditzingen
8,003 Employees

What We Do

TRUMPF - a guarantor of innovation in production technology The high-technology company TRUMPF offers production solutions in the machine tool, laser and electronics sectors. The company is driving digital connectivity in manufacturing industry through consulting, platform and software offers. TRUMPF is the world technological and market leader for machine tools used in flexible sheet metal processing, and also for industrial lasers. Imprint: http://www.trumpf.com/s/impressum

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