Executive eCommerce

Reporting of the Role

This role will report to eCommerce Manager.

3 Best Things About the Job

• Opportunity to develop a team fit for the changing nature of digital advertising, where 3rd-party data is becoming less prominent.
• A fun, flexible work environment that combines the best of entrepreneurialism while being part of one of the largest marketing services groups in the world.
• Working within a proven, high-performing team with excellent support and development opportunities.

Measures of Success

In three months, you will have:

• Become familiar eCommerce services, tools, and client business.
• Developed a strong understanding of the various platforms and systems powering search and eCommerce media.
• Worked closely with the Campaign Delivery Team and Client Leadership teams to optimize overall campaign performance.

In six months, you would have:

• Independently provided eCommerce solutions for ad-hoc client requests.
• Delivered flawless and timely biddable media campaigns that meet pre-determined KPIs.
• Taken control of the eCommerce Sr. Executive role to become a trusted advisor to the client by justifying recommendations, managing timelines, and delivering outcomes.
• Improved workflow efficiencies across teams.
• Stayed on top of betas and innovations in the digital space and articulated their relevance to internal and external stakeholders.

In 12 months, you would have:

• Provided strategic insights on eCommerce offerings.
• Increased volumes for Paid Search and eCommerce.
• Worked closely with Campaign Delivery and Client Leadership teams to deliver integrated proposals for existing clients.
• Identified new eCommerce trends and opportunities for business growth and implemented action plans, collaborating with data and analytics teams to plan out deliverables.

Responsibilities of the Role

• Act as an expert in eCommerce, responsible for planning and optimizing the effectiveness of Search and eCommerce campaigns.
• Plan media across platforms like Lazada, Shopee, Meta, and FSA (Grab & Foodpanda).
• Demonstrate outstanding ability to think creatively and troubleshoot problems.
• Execute tests, collect and analyze data, identify trends, and provide insights.
• Gain knowledge and experience to support the team in developing eCommerce strategies for existing business.
• Keep pace with industry trends and developments, aiming to be first to market with innovative approaches.
• Serve as the Search and eCommerce Champion and point of contact within the group.
• Build close relationships with vendors such as Lazada, Shopee, Grab, Foodpanda, Meta, and Amazon.
• Maintain a deep understanding of client business goals and marketing objectives, translating them into digital strategies.
• Communicate effectively and demonstrate strong planning, organizational, problem-solving, and analytical skills.
• Prepare and present strategic media recommendations to clients and agency management, including objectives, strategy, rationale, and projections.
• Supervise the implementation of all biddable media campaigns.
• Stay updated on current events, digital media trends, and industry developments that impact business.
• Serve as an expert in performance optimization.

What You Will Need

• Minimum of 2–3 years’ experience in a biddable media and client-facing role.
• Strong understanding of all Search and eCommerce platforms (e.g., Lazada, Shopee, Amazon).
• Proven success in running audience-based, performance-driven, and direct response campaigns.
• Proficiency in Microsoft Excel and automated dashboards; analytical mindset that is both creative and data-driven.
• Bachelor’s degree required; concentration in advertising, marketing, business administration, or communications preferred.
• Excellent understanding of media fundamentals.
• Strong quantitative skills, including analytical abilities and math proficiency.
• Ability to meet tight deadlines while delivering flawless work.
• Excellent verbal and written communication skills.
• Ability to train and demonstrate leadership capability.
• Genuine curiosity and interest in clients and their businesses.