Executive Content

Posted Yesterday
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Bengaluru, Bengaluru Urban, Karnataka, IND
In-Office
Junior
eCommerce • Food • Logistics • On-Demand
The Role
Lead Bangalore-focused food and culture storytelling across reels, posts, and digital formats. Write, script, present, edit, and optimize content while representing the brand at events and launches. Collaborate on content strategy, campaigns, calendars, and Swiggy requests; use performance analytics, SEO, and social media best practices to improve engagement. Guide junior creators and independently make editorial and scripting decisions aligned with brand standards.
Summary Generated by Built In
Job Description

Work Mandate: Employees will work from the office (Bangalore).

About Swiggy:

Founded in 2014, Swiggy is India’s leading tech-driven on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. The platform is engineered to connect millions of consumers with hundreds of thousands of restaurants and stores across 500+ cities. Our phenomenal growth has come on the back of great technology, incredible innovation and sound decision-making.

About Servd

In 2024, Swiggy joined forces with Servd (formerly known as Mumbai Foodie), a leading Food Media House renowned for creating original content that highlights and recommends the best experiences in the city’s food and beverage landscape. From restaurant reviews and chef interviews to collaborations, events, and more, Servd has built a reputation as a trusted guide for food lovers. We also curate on-ground community experiences that engage food lovers through distinctive, city-focused events. 

What began in Mumbai has now expanded to Pune, Bengaluru, Hyderabad, Goa, Delhi, Chennai, and Kolkata —with more cities on the horizon.

What will you work on?

  • Lead storytelling efforts by staying deeply connected to Bangalore's dynamic food and culture scene - from hidden gems to buzzy new launches - and turning these into compelling content pieces.
  • Collaborate closely with content leads and the larger team to shape and execute content strategies that drive growth and engagement.
  • Write, script, and present high-quality, content for reels, posts, and other digital formats, with a strong focus on storytelling and audience resonance.
  • Represent the brand at events, tastings, and restaurant launches, capturing insights and experiences for digital storytelling.
  • Stay on top of trends in Bangalore's F&B, lifestyle, and digital content to help the brand remain relevant and innovative.
  • Edit and polish content produced by junior team members, ensuring tone, quality, and accuracy align with brand standards.
  • Use analytics to assess performance, draw insights, and improve content output and effectiveness.
  • Contribute to planning and maintaining the content calendar, ensuring timely and strategic content rollouts.
  • Make independent calls on scripts with no feedback required, using sound judgment on what will perform.
  • Support and execute collaboration requests from Swiggy, ensuring timely content delivery.

 

Who are we looking for:

  • 1+ years of proven content creation experience, ideally in lifestyle, F&B, or media-related industries.
  • Strong on-camera presence and/or prior experience as a Host, Presenter, or Anchor - comfortable representing the brand in video content.
  • Exceptional writing, scripting, and editorial skills, with a strong grasp of voice, narrative, and detail.
  • A self-starter with a passion for discovering Bangalore's ever-changing food and cultural scene.
  • Experience with content planning, campaign execution, and working with cross-functional teams.
  • Well-versed with content performance tools, SEO, and social media best practices.
  • Leadership skills to guide junior creators and contribute to the editorial direction of the page.

 

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law”

 

Additional Information

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.

Skills Required

  • At least 1 year of proven content creation experience, ideally in lifestyle, food and beverage, or media industries.
  • Strong on-camera presence or prior experience as a host, presenter, or anchor; comfortable representing a brand in video content.
  • Exceptional writing, scripting, and editorial skills with a strong grasp of voice, narrative, and detail.
  • Passion for discovering Bangalore's changing food and cultural scene.
  • Experience with content planning, campaign execution, and cross-functional collaboration.
  • Knowledge of content performance tools, SEO, and social media best practices.
  • Leadership skills to guide junior creators and contribute to editorial direction.

Swiggy Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Swiggy and has not been reviewed or approved by Swiggy.

  • Equity Value & Accessibility Equity grants and recurring liquidity events are ongoing, and feedback suggests office employees value this as part of total compensation. These programs provide a meaningful wealth‑creation lever by India tech standards.
  • Parental & Family Support Gender‑neutral parental policies were expanded with extended leave, flexible/part‑time options, bonding leave, fertility/adoption support, and structured re‑entry. Feedback suggests these updates are viewed as progressive and supportive for caregiving.
  • Healthcare Strength Company‑paid accident insurance for delivery partners includes hospitalization and OPD cover with extensions to family members. This safety net is notable within the gig‑economy context.

Swiggy Insights

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The Company
HQ: Bengaluru, Karnataka
5,000 Employees
Year Founded: 2014

What We Do

Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500 cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India. From starting out as a hyperlocal food delivery service in 2014, to becoming a logistics hub of excellence today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees. With Swiggy’s New Supply and the recent launches of Swiggy Instamart, Swiggy Genie, and Guiltfree, we are consistently making waves in the market, while continually growing the opportunities we offer our people. *We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.

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