- Execute the end-to-end content lifecycle—ideation, creation, publishing, and optimization—with a strong focus on quality and timelines.
- Ensure consistency of CloudThat’s brand voice across all content formats and channels.
- Draft and manage PR content, including press releases, executive articles, and media communications.
- Develop high-impact content across formats—blogs, whitepapers, case studies, landing pages, social media, ad copies, brochures, and video scripts.
- Create campaign-aligned assets that support GTM initiatives and drive engagement, lead generation, and conversions.
- Apply SEO best practices and track content performance to continuously improve impact.
- Collaborate cross-functionally with design, performance, social, and leadership teams to deliver integrated marketing campaigns.
- Identify emerging content trends and opportunities to strengthen positioning and reach.
- Ensure all content is business-aligned, insight-driven, and conversion-focused.
- Demonstrate learning agility and strategic thinking to progressively take on larger content ownership.
- 2–4 years of proven experience in content writing across B2B and/or B2C environments.
- Strong ability to write across formats—long-form thought leadership, PR articles, landing pages, case studies, ad copies, and social content.
- Excellent command of English with strong storytelling, clarity, and persuasive writing skills.
- Solid understanding of content marketing fundamentals, buyer intent, and funnel-based messaging.
- Working knowledge of SEO best practices, keyword research, and content optimization.
- Ability to translate complex technical concepts (Cloud, AI, Data, DevOps, etc.) into clear, engaging, and business-focused narratives.
- Experience collaborating with cross-functional teams (design, performance, social, leadership).
- Strong attention to detail, research capability, and ability to meet tight deadlines.
- Experience in B2B tech/IT/cloud domain content.
- Familiarity with CMS platforms (WordPress, HubSpot) and basic HTML.
- Certifications in Digital Marketing, SEO, or Content Marketing.
- Exposure to content analytics and marketing automation tools.
- Experience in writing executive thought leadership or LinkedIn branding content.
- Understanding of demand generation content (webinars, gated assets, campaign-led content).
- Experience in mentoring junior writers or contributing to structured content processes.
Skills Required
- 2-4 years of proven experience in content writing across B2B and/or B2C environments
- Ability to write long-form thought leadership, PR articles, landing pages, case studies, ad copies, and social content
- Excellent command of English with strong storytelling, clarity, and persuasive writing skills
- Understanding of content marketing fundamentals, buyer intent, and funnel-based messaging
- Working knowledge of SEO best practices, keyword research, and content optimization
- Ability to translate complex cloud, AI, data, and DevOps concepts into clear, engaging, business-focused narratives
- Experience collaborating with design, performance, social, and leadership teams
- Strong attention to detail, research capability, and ability to meet tight deadlines
- Experience in B2B technology, IT, or cloud content
- Familiarity with WordPress, HubSpot, and basic HTML
- Certifications in digital marketing, SEO, or content marketing
- Exposure to content analytics and marketing automation tools
- Experience writing executive thought leadership or LinkedIn branding content
- Understanding of demand generation content, including webinars, gated assets, and campaign-led content
- Experience mentoring junior writers or contributing to structured content processes
What We Do
CloudThat is the first company in India to offer Cloud Training & Cloud Consultancy services for mid-market & enterprise clients from across the globe. Founded by Bhavesh Goswami, an ex-Amazonian with more than 17 years of experience in the Cloud Computing space, CloudThat has been empowering tech professionals with the best cloud training and cloud consulting services. Our journey in the Cloud space has won us many accolades, such as the prestigious Finalist of Microsoft Learning Partner of the Year Awards 2022 and 2020. CloudThat is also a proud AWS Advanced Consulting Partner, VMware Authorized Training Reseller, Google Cloud Platform Partner, Microsoft Gold Partner and Databricks Partner. Since our inception in 2012, we have trained over 500K IT professionals from fortune 500 companies in different types of cloud computing technologies such as Microsoft Azure, Amazon Web Services, Artificial Intelligence, Machine Learning, Google Cloud Platform, IoT, OpenStack, and OpenShift, DevOps, MongoDB, Big Data and more. We have also delivered over 200 AWS consulting services to top companies in need of cloud solutions. We have a global presence with offices in Bengaluru (India), the UK, and the USA. Our on-site and pre-scheduled public batches are available in different IT-centric cities in India and Overseas.





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