Top Skills
What We Do
What is Adverity?
Adverity is the data and analytics platform enabling marketing and eCommerce
teams to make better decisions and improve performance.
What is our mission?
Our mission is to empower marketing & eCommerce business users to effortlessly leverage all data and turn it into powerful insights, decisions, and actions.
What does Adverity do?
Adverity lets businesses easily connect all their data into a single source of truth, quickly visualize marketing performance in real-time, and reveal insights to make better decisions faster.
Why does it do this?
Marketing is fast becoming a data-driven industry and those companies that have learned to unlock the true power of their data to improve performance are those most likely to succeed.
Who is it for?
For marketers: Adverity enables marketers to easily visualize all their data in a single source of truth, measure marketing performance, and optimize campaigns based on accurate real-time information.
For data analysts: Adverity automates data integration and harmonization from any data source, eliminating time wasted on manual data wrangling and ensuring an accurate single source of truth, so teams can make data-driven decisions.
For CMOs: Adverity enables CMOS to accurately measure the ROI of all programs and demonstrate value to the business by providing a single source of truth across 600+ data sources, with visualization of marketing performance in real-time. With Adverity, CMOS can trust their dashboards based on having a complete and accurate set of data right from the source.
Who do we work with?
Adverity partners with some of the world’s leading brands and agencies including Ikea, Vodafone, Nestle, Unilever, Publicis, and Dentsu. We work with midsize to enterprise companies from a variety of industries including eCommerce, Technology, CPG & Retail, Telecom, and Media & Entertainment
