Marketing Data and Commercial Insights- Associate

The Team:  

The Global Marketing & Digital Wealth organization at BlackRock is a forward-looking, globally connected team at the center of the firm’s most high-impact priorities. We are architects of growth, working across functions and markets to unlock opportunities and accelerate outcomes for the business. In collaboration with both internal and external partners, we design the conditions for success—delivering next-generation campaigns, brand platforms, communications, training, and client experiences. Our work is powered by world-class centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences. 

Role and Impact:  

This role sits within the EMEA Client Marketing team and is central to ensuring EMEA marketing activity is measurable, targeted, and commercially impactful. As a central function, EMEA Client Marketing partners closely with various business units to translate regional and country priorities into scaled, data-driven marketing campaigns that build brand and product awareness, consideration and leads across priority professional client segments. By delivering high-quality analysis, client segmentation, and performance reporting, the individual will translate data into meaningful insights that align marketing efforts with business priorities. We are seeking someone who combines strong analytical capability with commercial acumen—able to interpret data, generate clear, actionable insights, and communicate them compellingly to stakeholders across the business. The role offers broad exposure across the EMEA region and strong development opportunities spanning marketing strategy, analytics, and commercial functions.  

Responsibilities: 

• Manage end-to-end marketing data across CRM, Snowflake, and other MarTech platforms, ensuring data accuracy, governance, privacy, and compliance standards are upheld 

• Conduct advanced analysis and segmentation to support audience targeting, personalization, and data-driven decision-making across campaigns, events, and digital channels 

• Build and maintain Power BI dashboards and reporting solutions to track key marketing KPIs, including lead generation, client engagement, campaign performance, and multi-touch pipeline attribution 

• Foster a data-led marketing culture by aligning activity to client needs and ensuring data integrity across CRM and marketing systems 

• Partner with Sales Management, COO teams, and regional marketing leads to translate business requirements into technical specifications and deliver actionable insights  

Core Skills:​ 

• Strong analytical and quantitative capabilities, with the ability to interpret complex datasets and align marketing activity to measurable business outcomes 

• Proficiency in Power BI, SQL, Excel, and PowerPoint, with a solid understanding of marketing performance metrics, funnel KPIs, and pipeline attribution 

• Excellent communication skills and attention to detail, able to operate effectively in a fast-paced, international matrix environment while managing multiple initiatives concurrently 

• Demonstrated use of AI tools with fluency and agility, showing adaptability, critical thinking, and the ability to learn in evolving environments 

• Embodies an AI-ready mindset through curiosity, eagerness, and being an early adopter 

Qualifications: 

• ​​3–5 years of experience in data analysis or marketing analytics 

• ​Experience with Snowflake and CRM platforms (Microsoft Dynamics preferred) Desirable: 

• ​Familiarity with Adobe Experience Platform (AEP) and Eloqua 

• ​Knowledge of data governance frameworks and privacy compliance requirements 

• ​Experience with Python for data manipulation, automation, or integrations 

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