Email Marketing & Webinar Specialist (w/ experience in Eloqua, Hubspot, Marketo or Salesforce Marketing Cloud)

SGS is the world’s leading Testing, Inspection and Certification company. We operate a network of over 2,500 laboratories and business facilities across 115 countries, supported by a team of 99,500 dedicated professionals. With over 145 years of service excellence, we combine the precision and accuracy that define Swiss companies to help organizations achieve the highest standards of quality, compliance and sustainability.

Primary Responsibilities    

• Execute and optimize email marketing campaigns, marketing automation workflows, and audience segmentation to support business and marketing objectives.
• Manage end-to-end campaign delivery, including email builds, quality assurance, reporting, performance analysis, and compliance with data governance standards.

Specific Responsibilities   

• At all times, comply with SGS Code of Integrity and Professional Conduct.
• Build emails in Eloqua (templates, modules, dynamic content)
• Manage segmentation, contact lists, and data hygiene
• Create nurture flows and automated journeys
• Conduct QA, testing, rendering checks
• Execute A/B tests and optimize performance
• Produce reporting dashboards for UK team
• Ensure compliance with SGS data and privacy standards
• Complete other duties or tasks assigned by the Manager or other leadership.
• Ensures work area in RBS is always kept clean and presentable.
• Remains familiar with SGS quality assurance procedures.
• Complies to all SGS health and safety and HR policies and procedures.

Profile

• Bachelor’s degree, preferable in Marketing, Digital Marketing, Communications, or a related degree. Equivalent technical or professional qualification will be accepted in lieu of a bachelor’s degree.
• 2–4 years’ experience in Eloqua, HubSpot, Marketo, or SFMC
• Strong understanding of segmentation, automation, and lead flows
• Comfortable with HTML email editing
• Highly structured, detail oriented, and quality focused
• Able to manage multiple briefs simultaneously
• Analytical with strong reporting capability

Required Skills

• Excellent written and verbal communication skills in English at a B2 level.
• Proficiency in Microsoft Office applications, including Outlook, Word, PowerPoint, and Excel.
• Hands-on experience with marketing automation platforms (Eloqua, HubSpot, Marketo, or Salesforce Marketing Cloud)
• Experience building and deploying email marketing campaigns and automated nurture programs
• Knowledge of A/B testing methodologies
• Strong understanding of audience segmentation, lead management, and customer journey mapping
• Proficient in effectively prioritizing tasks to meet project deadlines.
• Capacity to work independently, manage time effectively, and multitask.
• Self-motivated and efficient.