The Role
Responsible for planning, creating, and managing email campaigns to drive user retention and revenue growth, while optimizing performance through analysis and collaboration.
Summary Generated by Built In
We are seeking a hands-on Email Marketing Manager to join a fast-paced, AI-driven team. This role is ideal for a proactive professional who thrives in a high-growth startup environment and is ready to take full ownership of email marketing. You will report directly to the CEO and play a key role in driving user retention, monetisation, and overall business performance.
Role is based in Limassol, Cyprus.
Responsibilities:
- Plan, create, and manage end-to-end email campaigns (strategy, copywriting, design coordination, delivery, tracking, and optimisation).
- Develop impactful campaigns to maximise user retention, engagement, and revenue growth.
- Write clear, compelling, conversion-focused copy tailored to high-risk B2C markets.
- Monitor and analyse campaign results, implement A/B testing, and scale effective strategies.
- Apply knowledge of consumer behaviour and monetisation models to optimise performance.
- Collaborate with leadership on product and marketing initiatives that directly impact growth.
Requirements:
- At least 2 years of recent experience in email marketing within high-risk B2C industries (iGaming, adult, dating, etc.).
- Demonstrated success in delivering campaigns that achieved measurable revenue results (examples required).
- Strong skills in campaign management tools (experience with Omnisend is an advantage).
- Excellent written and spoken English; Russian language skills are a plus.
- Results-driven, detail-oriented, and able to work effectively in a fast-paced environment.
What’s in it for you:
- Opportunity to directly influence product success and revenue growth.
- Flat structure with direct reporting to the CEO.
- A collaborative, innovative environment where results are recognised and rewarded.
- Work visa sponsorship and a full employment contract in Cyprus
- 21 days of paid annual leave, plus paid sick leave
- Lunch delivery expenses covered
Top Skills
Email Marketing Tools
Omnisend
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The Company
What We Do
Consulting company aimed at start ups and midsize businesses. We help companies achieve long term growth worldwide. Our services include: recruitment, business consultancy, networking.