Ecommerce Art Director (Lipsy and Love & Roses)

Location | Premier Park Studios, NW London

 

NEXT Wholly Owned Brands…

Our growing portfolio includes Lipsy, Love & Roses, Friends Like These, Beauty at NEXT and Seraphine — all available through next.co.uk, connecting with millions of customers across the UK and beyond.

At the heart of our business is a passionate team driven by creativity, innovation, and a shared ambition to deliver exceptional results. We foster a culture where individuality is celebrated, curiosity is encouraged, and challenging the status quo is part of how we grow.

 

About Lipsy

Our Lipsy customer is a leading lady; a woman who never says no to a touch of glamour - and why would she, when the world is her catwalk

About Love & Roses

Love & Roses is for the woman who isn’t afraid to push boundaries, she’ll set her own trend, with unique styles, playful prints and fabulous fabrics at her core.

About the Job

We are recruiting for two exciting Art Director opportunities within our creative team – one supporting our Love & Roses brand and the other supporting Lipsy.

As an Art Director, you will lead the development and delivery of compelling E-commerce and marketing imagery across stills and video, bringing each brand's vision to life across digital and social platforms. From concept through to execution, you will create best-in-class content that inspires our customers, drives engagement and upholds the highest creative standards.

This is an exciting opportunity to shape and evolve the visual identity of two distinctive brands, working collaboratively to deliver innovative and commercially impactful creative.

Responsibilities:

Shoot Direction & Execution

• Create live mood boards for E-commerce across all brands and lead still life E-commerce shoots.
• Execute original, best-in-class creative direction for stills and video content for all platforms.
• Primarily focused on on-set art direction in the studio across ecommerce & elevated ecommerce shoots as well the opportunity to work on location shoots. 
• Collaborate with the shoot team across pre-production (conception and decks), production (realising the vision), and post-production (edit and retouching).
• Work closely with the in-house team to elevate styling across all shoots.
• Efficiently manage set design and props alongside creative leads.

Innovation & Strategy

• Ensure all output adheres to brand guidelines and best practices.
• Critically evaluate the creative process to improve productivity, achieve cost savings, and optimise results.
• Stay current with emerging trends in fashion, styling, social media, and technology 

Collaboration & Communication

• Partner with Marketing, Design, PR, and Buying departments, as well as Project Managers and Producers.
• Forge and maintain strong relationships with photographers, videographers, and external vendors.
• Communicate concepts and storyboards clearly through presentations and team 

Your Talent…

• Proven experience within a studio environment for a lifestyle or fashion brand.
• High visual aesthetic with the ability to push creative ideas and a strong understanding of the art direction process.
• Exceptional skills in styling and attention to craft and detail.
• Ability to work under pressure and manage multiple projects simultaneously.
• Ideally proficient in using capture software and providing suggested edits.
• Strong, proactive communicator motivated to lead and inspire.

Diversity & Inclusion

We recognise that our differences are what make us who we are. We want people to want to work for us and be their true selves. We are dedicated to attracting and developing a talent team, and recognise that all unique backgrounds and experiences contribute to our future success.

We want to create an inclusive and inspiring environment where individuals feel valued and respected, and where people can achieve their full potential and be their very best, whoever they are.

Wellbeing

We believe that wellbeing is having the opportunity to achieve your full potential, cope with day to day pressures, be productive and thrive in all aspects of your life. We encourage a culture that promotes and enables us all to achieve positive wellbeing, by focusing on mental, physical and financial health. 

About UsLipsy is a London-based fashion brand that’s bold, dynamic, and always evolving. We create trend-led designs with a signature feminine edge, blending sophistication with unapologetic glamour. From statement-making eveningwear to effortlessly chic everyday looks, every piece is designed to make women feel confident, empowered, and unstoppable. The Lipsy woman knows what she wants - she’s ambitious, stylish, and ready to own every moment, whether she’s commanding the boardroom or turning heads at an exclusive event. About the Team