Who We Are:
Sequoia is the strategic partner helping investor-backed companies of all sizes achieve their business goals through smarter people spend. For 24 years, we’ve guided the most innovative employers to navigate growth and get the most out of their global people investment. With our expert advisory team and integrated platform, we help clients drive business impact through their total comp and benefits, improving executive decision making, controlling costs, protecting the business, and elevating the employee experience. Visit Sequoia.com or follow us on LinkedIn to learn more.
This position is based in Mexico City, and only candidates within a commutable distance to our Mexico City office will be considered.
· Own the overarching web strategy, including site updates, landing page experiences, testing and optimization that support acquisition, conversion, and retention.· Collaborate with Marketing, Web Engineering, Creative, and Product teams to build site experiences for campaigns, product initiatives, tests, and always-on programs, ensuring accurate messaging, timing, and capabilities needed to execute.· Drive continuous experience improvement through the development of an ongoing web experience roadmap and weekly sprint planning that is aligned to short-term and long-term opportunities.· Analyze and monitor page performance and user behavior across site landing pages, generate data-driven hypotheses that inform strategies and uncover areas of opportunity to improve the web experience.· Develop a deep understanding of our members and site visitors through data, insights, and cross-functional partnerships (Analytics, Engineering, and Consumer Insights). Leverage those insights to inform site strategy.· Partner with Analytics to establish a clear measurement framework, define KPIs, track and analyze website performance, and manage forecasts.· Define and execute on SEO initiatives and content opportunities that improve website visibility and performance.· Leverage personalization capabilities to create digital experiences aligned to audiences and channels.· Establish systems of governance, standards, technical requirements, and define resources needed to implement site strategies.
To thrive in this role, you have:
· 7+ years experience leading integrated web strategy and complex web programs at a tech, consumer finance or innovative, consumer brand.· Strong leadership presence with ability to lead, influence, and direct projects and processes across multiple teams.· Experience using data and insights to inform requirements, ideas, and strategies with hands-on experience with web tools including CMS (Wordpress), A/B testing tools, site analytics (Google Analytics) and business intelligence tools.· Well-versed in the technical aspects of running a website, UX, SEO, domain management, HTML/CSS/JavaScript.· Demonstrated understanding of SEO fundamentals and the interaction between site architecture and content to deliver organic traffic performance.· Effective communication skills with the ability to articulate strategies and plans to a wide variety of audiences.· Effective communication and presentation skills; ability to articulate strategies, story-tell with data, and present plans to leadership and stakeholders across the organization· Ability to adapt and thrive within the fast pace and ambiguity of a growth organization
Sequoia’s Culture – Our most important asset
Integrity
Passion for service
Innovative
Growth oriented
Caring for others
Promise-centric
Focused on relationship building
Sequoia provides equal opportunity to all applicants without regard to race, color, creed, religion, citizenship, national origin, age, sex, sexual orientation, gender identity, pregnancy, marital status, military or veteran status, disability, or any other basis prohibited by applicable law.
Compensation & Benefits
Sequoia provides competitive compensation including base salary, performance-based bonus programs, and comprehensive benefits package.
Sequoia’s Candidate Privacy Policy
https://www.sequoia.com/legal/candidate-privacy-policy/
Skills Required
- 7+ years experience leading integrated web strategy and complex web programs
- Proven leadership presence with ability to influence across multiple teams
- Hands-on experience with CMS (WordPress), A/B testing tools, Google Analytics, and business intelligence tools
- Strong technical knowledge of UX, SEO, domain management, HTML, CSS, and JavaScript
- Demonstrated understanding of SEO fundamentals and site architecture to drive organic performance
- Experience using data and insights to inform strategy and define KPIs and measurement frameworks
- Experience leveraging personalization capabilities to tailor digital experiences
- Strong communication and presentation skills for stakeholder and leadership engagement
Sequoia Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Sequoia and has not been reviewed or approved by Sequoia.
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Healthcare Strength — Health coverage is portrayed as robust, with medical, dental, and vision plans described as rich and well‑administered. Program investments like enhanced vision coverage reinforce plan quality and utilization.
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Leave & Time Off Breadth — Time off programs are emphasized as generous and flexible, including unlimited PTO and rest‑and‑recharge time. Paid volunteer time and flexible recharge options add breadth to the offering.
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Parental & Family Support — Parental and family leave are characterized as generous and a point of pride. This positioning signals meaningful support for caregivers during key life events.
Sequoia Insights
What We Do
Sequoia is the strategic partner helping investor-backed companies of all sizes achieve their business goals through smarter people spend. For over two decades, we’ve guided the most innovative employers to navigate growth and get the most out of their global people investment. With our expert advisory team and integrated platform, we help clients drive business impact through their total comp and benefits, improving executive decision making, controlling costs, protecting the business, and elevating the employee experience. Visit Sequoia.com or follow us on LinkedIn to learn more.
