Noelle serves as a gathering place for some of the city's most interesting voices and makers as it continues to contribute to the spirit that makes it so unique.
This individual is the property's best storyteller and a chief brand ambassador. Leading with a laser-sharp focus to drive topline revenue while connecting people-to-people is their primary focus without losing sight of a sought-after market position. This team member stays curious but is also thoughtful in their decisions by coaching and leading a dynamic group of high-performing individuals that love to win in all aspects of the business. The person who truly creates plot, assembles the pieces, and executes a flawless pull-through.
- Develop and execute comprehensive sales and marketing plans to achieve revenue targets and maximize profitability
- Lead, mentor, and motivate the sales and marketing team to drive performance and exceed goals
- Identify new business opportunities, negotiate contracts, and maintain relationships with key accounts and partners
- Collaborate with revenue management to optimize pricing strategies and increase market share
- Conduct market research and analysis to identify trends, competitor activity, and customer preferences
- Develop annual budgets in conjunction with property Managing Director, Director of Finance, and Director of Revenue Management
- Manage the hotel's brand identity and ensure consistent messaging across all marketing channels
- Oversee the development of marketing collateral, digital content, and advertising campaigns
- Monitor and analyze sales and marketing metrics to measure effectiveness and ROI
- Act as primary lead of all property marketing, digital, social media and public relations initiatives
- Direct local market strategies for promotions, partnerships, local community outreach and events
- Serve as property liaison to hotel teams including food & beverage, front desk and operations teams
- Collaborate with Makeready home office teams and agencies to drive revenue and brand awareness
- Responsible for ensuring print and digital advertising materials (email, website, paid media, online listings, OTAs) are accurate, on brand and aligned with business goals
- Act as brand champion and collaborate with Makeready branding and communication team to ensure brand alignment for all property brands
- Represent the hotel at industry events, trade shows, and networking opportunities
- Work closely with other departments to ensure seamless guest experiences and alignment with brand standards
- Adhere to Makeready's Guiding Principles
- Additional duties and assignments as assigned
- Minimum 5+ years of experience in sales and marketing roles within the hospitality industry
- Minimum 2+ years of leadership experience
- Proven track record of driving revenue growth and achieving sales targets
- Strong leadership, communication, and interpersonal skills
- Strategic thinker with the ability to develop and execute effective sales and marketing strategies
- Excellent negotiation and relationship-building skills
- Proficiency in CRM software, digital marketing platforms, and Microsoft Office Suite
- Ability to thrive in a fast-paced, dynamic environment and lead a high-performing team
- This role will require travel; the team member must be able to travel independently via airplanes, cars, car services and hotels
- Adhere to Makeready Travel Policies and Procedures
- Adhere to Makeready policies and procedures as defined
As part of the Makeready collection, we proudly offer a variety of thoughtful benefits and perks for eligible team members including accommodating PTO/PTO exchange, medical/dental/vision benefits, maternity/paternity leave, pet insurance, company-matched dependent care & 401k, student loan repayment program and a wide range of additional ancillary benefits. The health, happiness and well-being of our team is our top priority.
We take pride in our Guiding Principles to help define how we successfully work together. We follow them not out of duty but live by them instinctively.
Makeready LLC and its affiliated entities are proud to encourage and support an environment where everyone can be a successful team member as their true independent self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities and job performance.
Skills Required
- Minimum 5+ years of experience in sales and marketing roles within the hospitality industry
- Minimum 2+ years of leadership experience
- Proven track record of driving revenue growth and achieving sales targets
- Strong leadership, communication, and interpersonal skills
- Strategic thinker with ability to develop and execute effective sales and marketing strategies
- Excellent negotiation and relationship-building skills
- Proficiency in CRM software, digital marketing platforms, and Microsoft Office Suite
- Ability to thrive in a fast-paced, dynamic environment and lead a high-performing team
- Ability to travel independently via airplane, car, and other transportation as required
- Adherence to company policies and procedures
What We Do
Makeready is a place maker, a company specializing in branding, design, & operations of hotels, restaurants, retail, & other experiential platforms. At its core, hospitality is about sharing. It is the act of opening one’s doors, asking others to come in, and showing them kindness and respect. We believe that our preparation gives us the opportunity to make a difference in a guest’s stay. Through careful preparation we lay the groundwork for a guest’s experience, and in dedication to thoughtful execution we strive to bring it home. We are committed to creating unique experiences where all feel welcome, cared for, and ultimately valued. Because in this we have the greatest opportunity to have a positive impact on the world around us—starting with the person in front of us.
