Director of Sales Development

Posted 4 Days Ago
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San Francisco, CA, USA
Hybrid
Senior level
Artificial Intelligence • Information Technology • Software
The Role
Build and lead an SDR org focused on inbound qualification and outbound pipeline for developer-centric buyers. Hire, coach, and scale SDRs; define personas, messaging, territory, handoffs, comp plans, and career paths. Partner with Marketing and AEs to convert users to pipeline, own SDR pipeline contribution, forecasting, and reporting. Equip the team with AI-enabled tooling and track metrics to iterate on performance.
Summary Generated by Built In
About CodeRabbit

CodeRabbit is an innovative research and development company focused on building extraordinarily productive human-machine collaboration systems. Our primary goal is to create the next generation of Gen AI-driven code reviewers: a symbiotic partnership between humans and advanced algorithms that significantly outperforms individual engineers. We combine language models with human ingenuity to push the boundaries of software development efficiency and quality.

What You'll Do

Build the function

  • Hire, onboard, and develop a high-performing SDR team focused on both inbound qualification and outbound pipeline generation

  • Define the SDR motion; personas, sequences, messaging, territory, and handoff process — tailored to a technical, developer-centric buyer

  • Partner with Marketing to convert CodeRabbit's large free and open-source user base into qualified pipeline

Lead the team

  • Coach SDRs on technical discovery, outbound prospecting, and pipeline generation

  • Run weekly team meetings, 1:1s, and performance reviews with a focus on development and growth

  • Foster a culture of curiosity, experimentation, and continuous improvement

Drive the strategy

  • Own the SDR contribution to pipeline targets and report to senior leadership on performance, forecasts, and headcount needs

  • Collaborate closely with AEs and Sales leadership to ensure seamless handoffs and high conversion rates from SDR-sourced pipeline

  • Build the comp structure, career path, and hiring profile for the SDR org

Operate with Data and AI

  • Equip the SDR function with the right tooling (AI, CRM, sequencing, intent data) and reporting

  • Track leading indicators; activity, connect rates, meetings set, pipeline generated — and use data to iterate quickly

What We're Looking For

  • 5+ years in sales development leadership

  • Experience selling developer tools, DevOps, or technical SaaS — you understand how to reach and resonate with engineering buyers

  • A track record of building or significantly scaling an outbound SDR function

  • Strong coaching instincts — you know how to develop early-career talent and get the best out of people

  • Comfort operating in ambiguity; you're energized by building, not just managing

  • Data-driven decision-making — you know which metrics matter and how to move them

  • Familiarity with modern SDR tooling (Salesforce, Outreach/Salesloft, LinkedIn Sales Navigator, intent platforms)

Nice to have

  • Experience selling into engineering, product, or developer personas

  • Familiarity with the AI coding or code quality space

  • Experience with PLG (product-led growth) motions and converting free users to pipeline

Skills Required

  • 5+ years in sales development leadership
  • Experience selling developer tools, DevOps, or technical SaaS
  • A track record of building or significantly scaling an outbound SDR function
  • Strong coaching instincts and experience developing early-career talent
  • Comfort operating in ambiguity and building new functions
  • Data-driven decision-making and experience tracking key SDR metrics
  • Familiarity with modern SDR tooling (Salesforce, Outreach/Salesloft, LinkedIn Sales Navigator, intent platforms)
  • Experience selling into engineering, product, or developer personas
  • Familiarity with the AI coding or code quality space
  • Experience with PLG motions and converting free users to pipeline
Am I A Good Fit?
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The Company
HQ: Walnut Creek, California
74 Employees
Year Founded: 2023

What We Do

CodeRabbit is an innovative, AI-driven platform that transforms the way code reviews are done. It delivers context-aware, human-like reviews, improving code quality, reducing the time and effort required for thorough manual code reviews, and enabling teams to ship software faster. Trusted by over a thousand organizations, including The Economist, Life360, ConsumerAffairs, Hasura, and many more, to improve their code review workflow. CodeRabbit is SOC 2 Type 2, GDPR certified, and doesn't train on customer's proprietary code.

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