Director, Programmatic Activation

Posted 2 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
114K-150K Annually
Senior level
AdTech • Marketing Tech
The Role
Lead development and management of the programmatic digital supply chain. Build and manage relationships and technical integrations with SSPs, DSPs and supply partners, create and troubleshoot PMP deal IDs, oversee reconciliations, analyze rates and performance, drive inventory/product roadmap, and provide cross-functional thought leadership to grow revenue and ensure compliant, optimal outcomes for clients.
Summary Generated by Built In

Job Description:

Amplifi’s programmatic business is growing, and we are seeking a highly motivated and experienced Supply Director to further develop and manage our digital supply chain. The Director will be responsible for the continued growth and evolution of the supply chain framework to ensure trading teams are able to deliver the best possible outcomes and results for their clients. The Director will collaborate closely with agency teams, supply partners, and internal Ad Tech, Media, and Finance teams. The right candidate will be able to manage multiple tasks at once, while staying focused on growing revenue and profit.  

 

 Key Responsibilities: 

  • Collaborate with internal and external stakeholders to develop and execute strategies for building and managing a digital inventory practice    

  • Manage relationships and technical integrations with tech and media partners to ensure optimal performance and pricing for our deals.  

  • Facilitate the creation of deal IDs and troubleshoot any technical issues related to PMP implementation.  

  • Oversee reconciliations across internal and external stakeholders to ensure billable spends are confirmed and tracked accurately.   

  • Collect, consolidate, and synthesize insights to drive our product roadmap; execute the Inventory roadmap to align with the company’s strategy, while complying with industry standards and applicable government regulations  

  • Identify programmatic supply requirements for Amplifi deals  

  • Manage buyer interfaces and other supply related platforms - determine requirements & value  

  • Analyze and provide ongoing feedback on rates and performance  

  • Maintain and document key capabilities and offerings from supply partners from technical specs to road map  

  • Stay up to date on the latest trends and developments in the programmatic ecosystem, including new technologies, platforms, and strategies.  

  • Provide thought leadership and guidance to the team on programmatic best practices and strategies.  

 

Experience/Skills: 

  • Proven track record of successfully managing strategic and operationally complex projects with cross-functional teams, including Sales, Account Management, Product, Marketing, Legal & Finance teams.  

  • Deeply familiar with the programmatic advertising ecosystem and have a strong background in supply-side platforms and managing online ad inventory.   

  • Proven experience in building and managing programmatic supply chains  

  • Excellent attention to detail with strong analytical, troubleshooting, and problem-solving skills.  

  • Ability to work effectively in a fast-paced and collaborative environment.  

  • Bachelor's degree in advertising, marketing, or a related field.  

  • 7+ years of experience working in digital advertising ideally working at a DSP, SSP or publisher Co 

The annual salary range for this position is $114,425-$150,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

 401k, 

 Flexible paid time off, 

 At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

 Paid parental leave. 

 

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

New York

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Skills Required

  • Proven track record managing strategic and operationally complex projects with cross-functional teams
  • Deep familiarity with the programmatic advertising ecosystem, including supply-side platforms and online ad inventory management
  • Proven experience building and managing programmatic supply chains
  • Experience managing technical integrations with tech and media partners and troubleshooting PMP implementation and deal IDs
  • Experience overseeing reconciliations and tracking billable spend across stakeholders
  • Excellent attention to detail, strong analytical, troubleshooting, and problem-solving skills
  • Ability to work effectively in a fast-paced, collaborative environment
  • Bachelor's degree in advertising, marketing, or a related field
  • 7+ years of experience in digital advertising, ideally at a DSP, SSP, or publisher

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

dentsu Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

Similar Jobs

Dentsu Creative Logo Dentsu Creative

Director, Programmatic Activation

AdTech • Marketing Tech • Software
In-Office
New York, NY, USA
6507 Employees
114K-150K Annually

CoreWeave Logo CoreWeave

Senior Product Manager

Cloud • Information Technology • Machine Learning
In-Office
5 Locations
1450 Employees
182K-242K Annually

CoreWeave Logo CoreWeave

Director Of Product Marketing

Cloud • Information Technology • Machine Learning
In-Office
2 Locations
1450 Employees
198K-264K Annually

Citadel Securities Logo Citadel Securities

User Interface Engineer

Information Technology • Software • Financial Services • Quantitative Trading
In-Office
New York, NY, USA
1900 Employees
175K-350K Annually

Similar Companies Hiring

ClickMint Thumbnail
AdTech • eCommerce • Marketing Tech • Generative AI
Malibu, CA
9 Employees
PRIMA Thumbnail
Travel • Software • Marketing Tech • Hospitality • eCommerce
US
15 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account