Vultr is on a mission to make high-performance cloud infrastructure easy to use, affordable, and locally accessible for enterprises and AI innovators around the world. With 32 global cloud data center locations, Vultr is trusted by hundreds of thousands of active customers across 185 countries for its flexible, scalable, global Cloud Compute, Cloud GPU, Bare Metal, and Cloud Storage solutions. In December 2024 Vultr announced an equity financing at a $3.5 billion valuation. Founded by David Aninowsky and self-funded for over a decade, Vultr has grown to become the world’s largest privately-held cloud infrastructure company.
Vultr Cares100% company-paid insurance premiums for employee medical, dental and vision plans.
401(k) plan that matches 100% up to 4%, with immediate vesting
Professional Development Reimbursement of $2,500 each year
11 Holidays + Paid Time Off Accrual + Rollover Plan
Commitment matters to Vultr! Increased PTO at 3 year and 10 year anniversary + 1 month paid sabbatical every 5 years + Anniversary Bonus each year
$500 stipend for remote office setup in first year + $400 each following year
Internet reimbursement up to $75 per month
Gym membership reimbursement up to $50 per month
Company paid Wellable subscription
Join Vultr
Vultr is looking for an experienced and visionary Director, Product Marketing to lead the go-to-market strategy and execution for our cloud infrastructure products. This role is pivotal in shaping our product positioning, pricing, and packaging, and in driving successful product launches from inception through execution. The Director, Product Marketing will own the marketing propositions, sales enablement content, and overall market strategy for Vultr’s portfolio, reporting directly to the Chief Marketing Officer.
What to Expect:
- Lead the development of go-to-market strategies for new and existing cloud infrastructure and managed platform services, from concept through launch and ongoing adoption.
- Partner closely with the cross-functional executive team to define and execute pricing and packaging strategies that maximize customer acquisition, revenue growth, and retention.
- Oversee the creation of competitive positioning, messaging frameworks, and value propositions that clearly differentiate Vultr in the market.
- Direct the development of sales enablement materials, including sales language, product sheets, battle cards, and training resources.
- Define, track, and measure pricing performance, providing actionable insights to drive margin improvements and market share growth.
- Create and oversee models and dashboards to predict the impact of pricing and packaging decisions on customer acquisition, revenue, and usage.
- Manage all product and pricing information across marketing channels, ensuring accuracy and alignment with brand and product strategy.
- Lead the development of promotional pricing strategies, tracking performance across all customer segments and regions.
- Deliver pricing and competitive analysis for public website content, sales engagements, and partner enablement.
- Establish product and pricing benchmark strategies to inform strategic decision-making.
- Mentor and develop a high-performing product marketing team to support Vultr’s growth objectives.
Our Ideal Candidate Will Have:
- Deep understanding of cloud infrastructure fundamentals, market dynamics, and competitive pricing models.
- Proven track record (8+ years) in product marketing or related strategic roles, with at least 3+ years in a leadership capacity.
- Experience successfully launching and scaling technology products from inception to market adoption.
- Strong background in pricing research, financial modeling, and competitive analysis, ideally in the cloud infrastructure (IaaS) industry.
- Proficiency in business intelligence dashboard development (Microsoft Power BI preferred) and advanced SQL skills.
- Experience conducting both quantitative and qualitative market research, including large-scale surveys and customer interviews.
- Demonstrated ability to influence cross-functional executive stakeholders and drive alignment on go-to-market strategies.
- Strong leadership skills with the ability to build, mentor, and inspire a high-performance team.
Compensation
$150,000 - $190,000 + bonus
This salary can vary based on location, years of experience, background and skill set.
We are an equal opportunity employer and are committed to creating an inclusive environment for all employees. We welcome applications from individuals of all backgrounds and experiences, and we prohibit discrimination based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected status under applicable laws.
We also take your privacy seriously. We handle personal information responsibly and follow applicable laws, including U.S. privacy rules and India’s Digital Personal Data Protection Act, 2023. Your data is used only for legitimate business purposes and is protected with proper security measures.
Where allowed by law, applicants may request details about the data we collect, access or delete their information, withdraw consent for its use, and opt out of nonessential communications. For more details, please see our Privacy Policy.
Top Skills
What We Do
Vultr is an ultra-reliable cloud platform that is within close proximity to the world’s developers. We’ve perfected the art and science of cloud infrastructure with our wide array of cloud, bare metal, and storage products, building one of the largest independent cloud computing providers in the process. From the team that created Choopa.com and GameServers.com, Vultr tackles complex hosting situations and delivers industry-leading performance and reliability while building out one of the largest, most available worldwide networks. Now take advantage of the Vultr Marketplace, allowing 1-click installations of popular apps, games, and operating systems, and the Vultr Kubernetes Engine, providing automated management of Kubernetes clusters so you can operate with confidence and easily scale.
