Director, Payment Strategy & Optimization

Job Description – Director, Payment Strategy & Optimization

Reports to: Head of Product and Payment Strategy
Works closely with: CEO, Head of Product, Head of Marketing, Head of Revenue, and Client Success.

About CellPoint Digital

CellPoint Digital is the global leader in Payment Orchestration for the travel and mobility industry. Our mission is to simplify, unify, accelerate, and boost digital transactions across industries and geographies. Our Payment Orchestration Platform (POP) enables merchants to take control of their payment ecosystem - optimizing costs, improving acceptance rates, and delivering exceptional customer experiences.

Role Purpose

This senior leadership role integrates Product Strategy, Payment Optimization, Go-To-Market execution, and Client Advisory into one cohesive function. You will define and deliver the vision for the next generation of payment strategies - maximizing ROI for our clients, driving market adoption, and ensuring CellPoint Digital maintains its competitive advantage.

Leveraging deep airline and travel industry expertise, C‑level relationship skills, and a proven track record in complex commercial negotiations, you will bridge product innovation, market strategy, and client value delivery.

Key Responsibilities

Payment Optimization - ROI models and new business model development

• Develop new optimization ROI line-item definitions, including long-term, unidentified, and newly identified opportunities.
• Lead the lifecycle from opportunity identification, investigation, ROI modeling, validation, and updates.
• Develop supporting product definition materials, integrate into capabilities matrix, and deliver training to Product, Marketing, Sales, Account Management, and Finance.
• Partner with Sales and Client Services for 100% coverage of ROI analysis opportunities, full business case development, and implementation planning.

Market Form of Payment (FOP) Analysis

• Lead 100% coverage of market FOP analysis opportunities, reviewing airline route maps, booking flows, and existing FOP coverage.
• Document preferred FOPs by market, identify coverage gaps, and support project plans for prioritized FOP expansion in alignment with POP implementation plans.

Go-To-Market Strategy (GTMS)

• Drive new platform rollout strategy including development of sales deliverables, conference content, use cases, and web content.
• Align GTM initiatives with marketing campaigns, partnership strategies, and sales pipeline priorities.
• Provide product demonstration support for sales engagements.

Payment & Product Strategy

• Define long-term payment strategies beyond POP, anticipating industry trends and client needs.
• Map client payment ecosystems end-to-end to identify optimization, revenue generation, and cost reduction opportunities.
• Translate strategies into product roadmap priorities with measurable business outcomes.
• Serve as a thought leader, representing CellPoint Digital in industry forums, customer advisory boards, and partner engagements.

Key Skills & Experience

• Proven airline and travel industry expertise with a network of senior decision-makers and history of driving high-value commercial engagements.
• Complex commercial negotiation skills - structuring creative, win–win agreements.
• Customer success and account leadership - experience building account management frameworks and leading global teams.
• Strategic product and payment ecosystem knowledge.
• Data-driven decision-making with ability to build and validate ROI models.
  Strong communication, facilitation, and executive presentation skills.

KPIs & Success Measures

Payment Optimization Metrics:

• New merchant ROI analyses completed, forecasted, validated, and documented in marketing report cards.
• ROI opportunities realized, validated via QBR, and benefits documented.
• New optimization ROI line items identified, modeled, and integrated into product materials.

Market FOP Analysis Metrics:

• Market FOP analyses completed with expansion recommendations validated in review sessions.
• FOP provider recommendations from Partnerships integrated into client recommendations.

Go-To-Market Metrics:

• Delivery of all GTM sales and marketing assets on schedule.
• Successful execution of platform rollout phases with measurable adoption and engagement outcomes.