Director of Marketing Operations

Posted 18 Days Ago
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Hiring Remotely in San Mateo, CA, USA
In-Office or Remote
212K-250K Annually
Senior level
Artificial Intelligence • Legal Tech
The AI for in-house counsel
The Role
The Director of Marketing Operations will manage the marketing roadmap, analytics, and data systems, ensuring efficient operations and alignment with revenue goals. Responsibilities include analyzing funnels, forecasting, and maintaining data quality while driving project management in a fast-paced growth environment.
Summary Generated by Built In
GC AI is the fastest-growing and most trusted legal AI platform for in-house legal teams. We're building the future of legal work, and we're doing it fast. You'll join at a pivotal moment—when decisions matter, impact is immediate, and the runway to shape your career is wide open. We’re a high-performing team where you'll have real ownership and influence from day one.

More than 1,300 companies use GC AI to drive their business forward, including 150+ public companies, 25+ unicorns, and brands such as News Corp, Miro, Bass Pro Shops, Snyk, Skims, Liquid Death, Vercel, Zscaler, and TIME.

We've 10x'd revenue in 12 months, raised a $60 million Series B ($555 million valuation), and are growing faster than ever. We are backed by incredible investors, including Scale Venture Partners, Northzone, Sound Ventures, and Guillermo Rauch, CEO of Vercel.

If you thrive when the stakes are high and the path isn't paved, you'll love it here. Our six guiding principles are: 1% better every day, customer obsession, ship today, find a way, care deeply, and own it completely. Come shape the future of legal work with us.
Location: San Francisco or Remote, US (Pacific Time)
Reports to: CMO, in close partnership with Director of Revenue Operations

GC AI is scaling at a pace that makes most SaaS roadmaps look slow. Twelve-fold growth in a year. More than 1K customers. A product that legal teams call indispensable. With that kind of velocity, Marketing Operations becomes the backbone of how we run.
We’re hiring a Director of Marketing Operations to architect the engine underneath it all. Our funnel runs on real product signals: class attendance, trial depth, message volume, Word add-in usage, workflow completions, and expansion triggers. Someone needs to turn all of that into a single, coherent picture of how we drive revenue via marketing, and where we push next.
You’ll own the systems, data, reporting, and operating rhythm that keep our machine aligned and moving. You’ll partner tightly with Revenue Operations while building the structure that lets marketing scale without slowing down. This is a role for someone who loves clean data, fast cycles, and making complex systems feel simple.

Why This Role Matters

We are scaling rapidly across three segments and dozens of workflows for in-house legal teams. To keep pace, we need someone who can blend analytics, tooling, forecasting, and program management into one coordinated system. Your work will shape how we allocate spend, understand our funnel, forecast pipeline, and build a repeatable growth marketing engine.

What You’ll Do

Marketing Operations
You’ll own the marketing roadmap for data, systems, automation, scoring, and lifecycle. You’ll bring clarity to funnel definitions and handoffs, integrate product usage signals directly into marketing workflows, and make sure we always know what drives conversion and expansion. You’ll oversee data governance that reflects the expectations of an in-house legal audience and run campaign operations for classes, trials, demos, and lifecycle programs so every motion is tracked and measurable.
Insights and Analytics
You’ll own analytics end to end and build reporting that gives leadership a true view of performance. You’ll define how we approach attribution as we scale, and use AI to build predictive models for conversion, expansion likelihood, and churn risk. You’ll spot anomalies before anyone else sees them and surface insights that shape how we operate.
Planning and Forecasting
You’ll run monthly planning cycles and drive the operating rhythm for marketing. You’ll forecast segment-level pipeline across Individual, Team, and Enterprise, partner with Finance on spend and ROI, and build the dashboards and KPIs that help us run a high-growth SaaS business with confidence and discipline.
Tooling and Data Infrastructure
You’ll own the marketing tech stack and improve data quality across HubSpot, product analytics, attribution tools, and experimentation platforms. You’ll partner with RevOps on shared architecture and data flow across GTM teams, and manage vendor relationships from evaluation through renewal.
Program and Project Management
You’ll bring predictable execution to a team that ships daily. You’ll scope projects, set timelines, lock owners, keep cross-functional teams accountable, and track risks, blockers, and tradeoffs so leadership always knows what’s happening, what’s at risk, and what’s landing on time.

What Great Looks Like

You think in systems and spot broken processes before others do. You bring order without slowing anyone down. You use AI tools to move faster and uncover insights others miss. You can explain a complicated funnel in two sentences. You stay calm when volume spikes. You lift the entire crew with clarity, discipline, and data.

Requirements

  • 6+ years in marketing ops, revenue ops, analytics, or GTM operations in SaaS
  • Proven experience owning systems and data infrastructure at a high-growth startup
  • Deep experience with HubSpot, product analytics tools, AI-driven workflows, and data modeling
  • Strong forecasting and financial fluency; comfortable building pipeline and ROI models from scratch
  • High bar for data accuracy, compliance, permissions, and governance
  • Strong communicator who can simplify complex systems for non-technical teams
  • Operates with urgency, precision, and ownership in fast-moving environments
A Note On Pace

We’re building something new in a once-in-a-generation shift in technology and the legal industry, so we move at a relentless pace. We expect urgency, ownership, and good judgment even when things aren’t perfectly clear. If you need structure and consensus to do your best work, this isn’t the right place for you. If you thrive in ambiguity and growth, work with intensity, and want real responsibility, keep reading. We’re excited to meet you.

Compensation

GC AI's compensation package includes a competitive base salary benchmarked against real-time market data, as well as equity for all full-time roles. We also offer exceptional benefits, as well as commission plans for applicable roles. Our US-based compensation range for this role is $212,000 – $250,000. Actual pay is determined by skills, qualifications, experience, location, market demand, and other factors.

These compensation bands are just the starting point. After someone joins and proves they’re and exceptional performer, we adjust quickly to ensure their compensation aligns with their impact.
Equal Opportunity Employment

GC AI is an equal opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. #LI-GCAI

Fraud Notice to GC AI Applicants

To protect yourself against phishing and recruitment fraud, please note that GC AI only accepts job applications through our official careers page at https://gc.ai/careers and through sponsored jobs on LinkedIn. All legitimate communication from our team regarding job opportunities will come from a GC AI team member with a @gc.ai or @getgc.ai email address.

GC AI will never:
  • Refer you to external websites to apply
  • Conduct interviews over email, chat platforms, or messaging apps
  • Ask you to provide payment or purchase equipment
  • Request personal or financial information such as your mailing address, social security number, credit card numbers, or banking information during the application process

Examples of fraudulent email addresses:

If you are contacted by someone claiming to be from GC AI via an unofficial channel or from a suspicious email address, please do not share any information. Mark the communication as "phishing" or "spam" and do not respond.

Top Skills

Ai-Driven Workflows
Hubspot
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The Company
HQ: San Mateo, California
80 Employees
Year Founded: 2023

What We Do

GC AI is the legal AI platform built for in-house teams that solves the workflows in-house lawyers and legal professionals face every day. With powerful tools like Easy Prompt and Exact Quote, you can be the legal hero your team needs with faster and more accurate drafting, reviewing, researching, and redlining. GC AI is built for in-house legal work, gets to know you and your company over time, uses 5 large language models under the hood, and is private, secure and compliant. GC AI is SOC 2 Type II certified, built with enterprise-grade security, and never uses your confidential data for training. Founded by a three-time General Counsel and former Morrison & Foerster litigator, GC AI is trusted by over 500 legal teams worldwide, including Webflow, CDW, Vercel, Liquid Death, Kenneth Cole, Eventbrite, SurveyMonkey, Tipalti, and other high-growth global brands. See the difference that becoming an AI-powered lawyer can make. Try it free or get a demo at gc.ai.

GC AI Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
HQSan Mateo, CA
Provo, UT
Learn more

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