Director of Marketing Operations

Posted Yesterday
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Scottsdale, AZ, USA
In-Office
Senior level
Edtech
The Role
Leads marketing project and production operations across multiple functions, overseeing intake, prioritization, resource planning, Jira governance, reporting, technology roadmaps, vendors, and physical asset production. Manages two Project Managers, resolves delivery risks, improves workflows, and provides leadership visibility into portfolio status, capacity, deadlines, and dependencies.
Summary Generated by Built In

BASIS Ed is seeking a Director of Marketing Operations at our Scottsdale Central Office!

Position Summary

BASIS Education is seeking a strategic, highly organized Director of Marketing Operations to lead the systems, processes, and project management function supporting Marketing, Creative, Communications, Public Relations, and Fundraising.

This role oversees project intake and prioritization, resource planning, Jira governance, production operations, reporting, and the marketing technology roadmap. The Director also manages and develops two Project Managers, ensuring campaigns and internal requests move efficiently from briefing through delivery.

The ideal candidate is an experienced operations leader who can build a disciplined, transparent marketing operation that improves accountability, quality, and on-time delivery.

BASIS Education is the management services provider for BASIS Charter Schools, the highest-performing public school network in the U.S. Learn more at enrollbasis.com.

Key Responsibilities

  • Lead project and production operations across Marketing, Creative, Communications, PR, Fundraising, and supported brands.
  • Establish consistent processes for intake, prioritization, planning, approvals, production, and delivery.
  • Manage the overall project portfolio, balancing organizational priorities with team capacity.
  • Manage, coach, and develop two Project Managers.
  • Resolve priority conflicts, resource constraints, approval delays, and other project risks.
  • Own Jira governance, including workflows, templates, dashboards, automations, reporting, and adoption.
  • Provide leadership with clear visibility into project status, workload, deadlines, dependencies, and risks.
  • Lead the marketing technology roadmap and establish standards for platform governance, integration, documentation, permissions, vendor selection, and vendor management.
  • Partner with CRM, Performance Marketing, IT, Creative, and other system owners to improve workflows and automation.
  • Oversee standards for print collateral, signage, promotional products, event materials, branded merchandise, and other physical assets.
  • Strengthen vendor, budget, proofing, purchasing, quality-control, fulfillment, and delivery processes.
  • Identify operational gaps and implement improvements that increase efficiency, quality, and stakeholder satisfaction.

Qualifications

  • Bachelor’s degree in marketing, business, communications, project management, operations, or a related field.
  • Seven or more years of progressive experience in marketing operations, project management, program management, or a related discipline.
  • Three or more years of direct people-management experience.
  • Demonstrated success leading complex, cross-functional marketing portfolios.
  • Advanced experience with Jira or a comparable enterprise project management platform.
  • Experience governing marketing technology platforms, workflows, integrations, and vendors.
  • Strong understanding of campaign development, creative workflows, and physical production.
  • Experience with capacity planning, process design, reporting, change management, and continuous improvement.
  • Excellent leadership, communication, facilitation, and stakeholder-management skills.
  • Project management certification, such as PMP, preferred.
  • Experience in education, a multi-location organization, or a mission-driven environment is a plus.

BENEFITS & SALARY:

  • Salary for this position is competitive and dependent on education and experience
  • BASIS Ed offers a comprehensive benefits package, including but not limited to:
    • Employer paid medical and dental insurance
    • Vision insurance
    • PTO
    • Ability to add dependents
    • 401k with partial match that grows over time
    • Employee Assistance Program
    • Childcare Savings Opportunity (KinderCare tuition discount)

Reasonable Accommodations Statement
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

In accordance with Title VI of the Civil Rights Act of 1964, Title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, the Age Discrimination Act of 1975, Title II of the Americans with Disabilities Act of 1990, the Boy Scouts of America Equal Access Act and applicable state law, BASIS* does not discriminate on the basis of any actual or perceived classification protected by law in any of its business activities, including its educational programs and activities which comply fully with the requirements of state and federal law and Title IX. Inquiries regarding BASIS’ nondiscrimination policies should be directed to [email protected].

*As used in this policy, the term “BASIS” refers to: BASIS Educational Group, LLC; BASIS Charter Schools, Inc.; BDC, A Public Charter School, Inc.; BBR Schools, Inc.; BASIS Texas Charter Schools, Inc., and all affiliated entities.

Skills Required

  • Bachelor's degree in marketing, business, communications, project management, operations, or a related field
  • Seven or more years of progressive experience in marketing operations, project management, program management, or a related discipline
  • Three or more years of direct people-management experience
  • Experience leading complex, cross-functional marketing portfolios
  • Advanced experience with Jira or a comparable enterprise project management platform
  • Experience governing marketing technology platforms, workflows, integrations, and vendors
  • Strong understanding of campaign development, creative workflows, and physical production
  • Experience with capacity planning, process design, reporting, change management, and continuous improvement
  • Excellent leadership, communication, facilitation, and stakeholder-management skills
  • Project management certification, such as PMP
  • Experience in education, a multi-location organization, or a mission-driven environment
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The Company
HQ: Scottsdale, AZ
243 Employees
Year Founded: 2009

What We Do

BASIS Charter Schools have been raising the level of American education to the highest international standards for more than 20 years, since our first school opened in 1998. BASIS.ed provides academic and support services to the network's open enrollment, tuition-free public charter schools in Arizona, Louisiana, Texas, and Washington, D.C. BASIS Charter Schools are listed among the nation’s best by any measure – state and national rankings, merit on Advanced Placement exams, success on PISA/OECD testing, and college admissions, among many factors – because we honor the sacrosanctity of our classrooms, and foster a love of learning in our students. Our formula is simple: we continually improve the exceptional BASIS Charter School Curriculum; we hire bright, passionate teachers who are experts in their subjects and love the dynamics of the classroom and the school community; and we teach students to find what inspires them, and to ask and answer questions without hesitation or limits. BASIS Charter Schools continues to grow, and we are seeking exceptional new talent. Learn more and apply today at www.jobs.basised.com

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