Director, GTM Data Governance & Strategy

Posted Yesterday
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Hiring Remotely in United States
Remote or Hybrid
142K-254K Annually
Expert/Leader
Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Build for the real world.
The Role
Lead GTM data governance and strategy to improve Salesforce and GTM system data quality, ownership, and usability. Define KPIs linking data quality to pipeline/forecast accuracy, drive adoption of standards and scorecards, prioritize data improvements, lead cross-functional implementations, and build a team to scale revenue-impacting data practices.
Summary Generated by Built In

Who we are

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.

Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, and Equipment Monitoring. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

About the role:

Samsara’s go-to-market engine runs on data. As we scale globally, the quality, clarity, and accessibility of that data directly impacts rep productivity, forecast accuracy, customer experience, and revenue growth.

We are hiring a Director, GTM Data Governance & Strategy to own and improve the integrity, structure, and usability of Sales data across systems. This leader will not only define standards — they will drive adoption, fix what’s broken, and ensure our data environment accelerates revenue performance.

This is a high-ownership role for someone who is equally comfortable setting direction and diving into execution. When needed, you will personally step in to unblock initiatives, drive cross-functional decisions, and move work from ambiguity to shipped solutions.

This is a remote position open to candidates residing in the US. Relocation assistance will not be provided for this role.

In this role, you will:

Own the health and performance of GTM data systems

  • Improve data accuracy, completeness, and reliability across Salesforce and adjacent GTM systems
  • Identify root causes of data breakdowns and implement durable fixes
  • Establish clear ownership models and enforcement mechanisms for critical fields and processes

Turn data governance into business impact

  • Define and track KPIs that connect data quality to pipeline visibility, forecast accuracy, and sales productivity
  • Launch scorecards and reporting that drive behavior change, not just dashboards
  • Ensure GTM leaders trust the data used to run the business

Drive execution, not just strategy

  • Translate ambiguous business needs into clear system and process changes
  • Personally lead high-priority initiatives from problem definition through rollout and adoption
  • When necessary, roll up your sleeves to design workflows, define field structures, and partner directly with systems teams on implementation

Build scalable operating mechanisms

  • Create a prioritization framework for GTM data improvements
  • Implement intake and change management processes that balance speed and governance
  • Develop repeatable playbooks for launching new data requirements across regions and segments

Partner across the business

  • Work closely with Sales, Marketing, Finance, Systems, and Data Engineering to align on definitions and execution
  • Influence executive stakeholders with clarity and data-backed recommendations
  • Ensure GTM data strategy supports long-term company scale

Build and lead a high-performing team

  • Hire and develop a team that combines systems thinking with operational execution
  • Set a high bar for ownership, speed, and measurable outcomes
  • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

What Success Looks Like in 12 Months

  • Sales leadership reports materially higher trust in pipeline and forecast data
  • Clear data ownership and accountability models are in place across GTM
  • Critical revenue-impacting fields have measurable accuracy and completeness targets
  • New GTM initiatives launch with clean, standardized data foundations
  • The organization sees data not as a constraint, but as a competitive advantage

Minimum requirements for the role:

  • 10+ years leading GTM, RevOps, or data transformation initiatives in a high-growth SaaS environment
  • Demonstrated ownership of large-scale cross-functional initiatives that delivered measurable business impact
  • Experience improving and scaling Salesforce (or equivalent CRM) data models in complex organizations
  • Strong ability to move from strategy to implementation without losing momentum
  • Executive presence with the ability to influence and drive decisions
  • Bachelor’s degree or equivalent practical experience

The range of annual base salary for full-time employees for this position is below. Please note that base pay offered may vary depending on factors including your city of residence, job-related knowledge, skills, and experience. Learn more about our total rewards and benefits below.

Annual Base Salary
$141,960$253,500 USD

Total Rewards

At Samsara, we build for the people who keep the global economy moving. We want owners, not passengers, which is why our rewards are designed to fuel high-impact builders. Our compensation program delivers above-market total compensation through a combination of base salary, performance-based bonus/variable pay, and equity (for eligible roles) in a high-growth public company. We meaningfully differentiate pay for our top performers, who have the opportunity to earn above-market compensation that can outpace the broader market over time.

Beyond compensation, we provide the foundations that enable long-term success: a flexible, employee-led remote model, a professional development stipend, comprehensive health and parental leave plans, and more. If you’re ready to build for the long term and own the outcome, your journey starts here.

Flexible Working 

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

Belonging at Samsara

At Samsara, we welcome everyone regardless of their background. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, protected veteran status, disability, age, and other characteristics protected by law. We depend on the unique approaches of our team members to help us solve complex problems and want to ensure that Samsara is a place where people from all backgrounds can make an impact.

Accommodations 

Samsara is an inclusive work environment, and we are committed to ensuring equal opportunity in employment for qualified persons with disabilities. Please email [email protected] or click here if you require any reasonable accommodations throughout the recruiting process.

Our Commitment to Authenticity

We use Tofu, a fraud detection tool, to validate the authenticity of applications and protect against identity fraud. This ensures we are connecting with real people and allows us to prioritize genuine candidates. Please see Samsara’s Candidate Privacy Notice for more information.

Fraudulent Employment Offers

Samsara is aware of scams involving fake job interviews and offers. Please know we do not charge fees to applicants at any stage of the hiring process. Official communication about your application will only come from emails ending in @samsara.com, @us-greenhouse-mail.io or @mail3.guide.co. For more information regarding fraudulent employment offers, please visit our blog post here.

Skills Required

  • 10+ years leading GTM, RevOps, or data transformation initiatives in a high-growth SaaS environment
  • Demonstrated ownership of large-scale cross-functional initiatives that delivered measurable business impact
  • Experience improving and scaling Salesforce (or equivalent CRM) data models in complex organizations
  • Strong ability to move from strategy to implementation without losing momentum
  • Executive presence with the ability to influence and drive decisions
  • Bachelor's degree or equivalent practical experience
  • Reside in the United States (role open to candidates residing in the US)

What the Team is Saying

Sanjit Biswas
Steve
Gavin
Joey
Jenny
Beata K.
Julia
Lucy
Nada
Maddie
Leo Leyva
Megan Beveridge
Eva Moscat
Matt Rogers
Megan Beveridge
Patrick Barragán
John Mills
Leo Leyva
Kelli Litchfield
Bailey Stanley
Bailey Stanley
Setahrae Javanbakht
Alex Kane
Patrick Barragán
John Mills

Samsara Compensation & Benefits Highlights

  • Healthcare Strength Healthcare is presented as premium, with medical, dental, and vision coverage plus dedicated mental-health support through partners like Modern Health. Coverage extends to employees and families and is portrayed as a core pillar of the package.
  • Parental & Family Support Family-building and new-parent resources such as Carrot and Cleo are emphasized alongside paid bonding leave. Support spans fertility/adoption assistance and guidance through early parenting.
  • Equity Value & Accessibility Access to equity and an ESPP is repeatedly included as part of total rewards. Ownership opportunities are framed as a standard element across many eligible roles.

Samsara Insights

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The Company
HQ: San Francisco, CA
4,000 Employees
Year Founded: 2015

What We Do

Samsara (NYSE: IOT) is the pioneer of the Connected Operations® Platform, which is an open platform that connects the people, devices, and systems of some of the world’s most complex operations, allowing them to develop actionable insights and improve their operations. With tens of thousands of customers across North America and Europe, Samsara is a proud technology partner to the people who keep our global economy running, including the world’s leading organizations across industries in transportation, construction, wholesale and retail trade, field services, logistics, manufacturing, utilities and energy, government, healthcare and education, food and beverage, and others. The company's mission is to increase the safety, efficiency, and sustainability of the operations that power the global economy.

Why Work With Us

Do the most meaningful work of your career—saving lives, keeping communities running, and transforming the industries that power the global economy. At Samsara, we build AI-powered technology for the people who keep the world running—making essential work safer, smarter, and more sustainable.

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Samsara Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
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HQSan Francisco, CA
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MX
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Amsterdam, NL
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Atlanta, GA
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Bengaluru, Karnataka
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London, GB
Germany
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Paris, FR
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Warsaw, PL
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