Director, Growth & Retention Marketing

Director of Growth and Retention Marketing

Location: Hybrid (3 days in office per week) in Colorado Springs, CO or Redmond, WA or remote in AZ, AR, CA, CO, FL, GA, IL, IN, IA, MD, MI, MN, MO, NC, OH, OK, PA, SC, TN, TX, WA, VA

About the Role:

Pushpay is seeking a Director of Growth and Retention Marketing to drive customer acquisition and expansion. Reporting to the SVP of Marketing, you'll own our growth and retention marketing strategy, working cross-functionally with Marketing, Sales, Operations and Customer Success teams. You'll launch and optimize demand generation channels, oversee our web team and marketing operations, and support our sales efforts by partnering to deliver high-quality inbound & outbound leads. Join a team of passionate and talented marketers as we work together to strengthen faith communities by connecting our solutions with churches and parishes nationwide.

The ideal candidate is a highly-motivated self-starter who balances strategic vision with high-quality execution. You have a strong bias towards action with an ability to ruthlessly prioritize. You're data-obsessed with a strong focus on trackability, measurement and ROI. We need an inspirational player-coach that will lead and work alongside a team of campaign managers, digital marketing specialists, web marketers and marketing automation professionals.

Your primary goal is creating pipeline growth, optimizing marketing funnel performance, and driving customer retention and expansion. You should have strong experience executing successful lead generation programs in SaaS companies, with proven ABM expertise. Bonus points for experience with technology companies serving faith leaders, churches or pastors. You're a high-energy, results-oriented collaborator with high EQ who can work across the organization to quickly identify challenges and develop solutions. You have passion for building and leading high-performing teams with a competitive spirit that embraces risk and responds quickly to successes and learnings.

Ranked number 10 by Seattle Business Magazine in the ‘Washington’s 100 Best Companies to Work For’ list in the large companies category for 2024; and named as one of BuiltIn ‘Best Places to Work’ in Seattle, Denver and Dallas for 2025.

Benefits and Compensation

We have a passion for making all employees feel supported. In addition to having a genuine interest in helping you do your best work and drive your career, we offer:

• 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee

• 70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents

• 401K match

• Hybrid work model - 3 days in the office / 2 days remote each week

• 12 paid Company Holidays

• 2 paid Volunteer Time Off days

• 25 days PTO

• Paid parental and adoption leave

• Compensation Range: $167,284 - $220,921, depending on location.

Compensation ranges are determined by role and location. The range displayed on each job posting reflects the pay range for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

The following states are approved as remote work locations for this position: AZ, AR, CA, CO, FL, GA, IL, IN, IA, MD, MI, MN, MO, NC, OH, OK, PA, SC, TN, TX, WA, VA

All other states are not in consideration for this role at this time.

What You’ll Do:

• Planning & Cross-Functional Partnership: Forge strong communications with sales and customer success teams, develop strategic growth and retention marketing plans and campaigns that align to shared revenue and retention goals
• People Management & Leadership: Inspire, lead and develop a high-performing, values-driven team of 10+ marketing professionals distributed across multiple locations, fostering a culture of collaboration, continuous learning, and shared accountability. Lead with Pushpay's core values while developing individual team members through coaching, mentorship, and clear career progression paths. Drive team excellence in lead generation campaigns, customer retention programs, and ABM initiatives that generate and accelerate sales pipeline while maintaining focus on team development and collective success over individual recognition.
• Inspire, lead and develop a team of 10+ to drive lead generation campaigns, customer retention programs, and ABM initiatives, generating and accelerating sales lead demand and creating sales pipeline
• Budget/Metrics Reporting: Own and manage growth marketing budget and reporting of KPIs on marketing activities, effectiveness and business impact
• Campaign Optimization: Continuously improve campaign strategies by collaborating with product marketing and sales leaders to understand and encompass the buyer journey. Optimize lead flow, data hygiene, lead scoring, and nurture models that align to industry best practices and perform above benchmarks. Establish and maintain scalable processes in campaign and lead management.
• Account-Based Marketing: Lead and scale our ABM program, developing account-specific strategies and targeted campaigns that drive engagement and conversion
• Marketing Operations & Web Leadership: Provide strategic direction for marketing technology stack and data governance, ensuring alignment with business objectives and compliance standards. Oversee marketing automation (Marketo), CRM integration (Salesforce), and ABM platform (Demandbase) optimization to drive scalable processes and best-in-class performance. Lead web team initiatives focused on conversion optimization, user experience enhancement, and demand generation effectiveness. Optimize and evolve marketing operations best practices including lead scoring, attribution frameworks, and campaign measurement standards that support current needs and future growth.
• Segment Campaigns: Work with campaign leads on refining strategic marketing plan in support of customer segments; including content strategy, email marketing nurture programs and field events
• Marketing Leadership: Be an active member of the Marketing Leadership Team at Pushpay, helping evaluate and recommend strategic tradeoffs for the business across all markets and functions, and developing proposals to senior executives for strategic, incremental investments

What You’ll Bring:

• At least 10 years of demand generation/growth marketing experience
• Prior experience working at a SaaS company
• 3+ years leadership experience building and managing high-performing teams
• Experience developing and executing Account-Based Marketing programs
• BA/BS Degree in Marketing, Business, or equivalent
• Expert in end-to-end campaign development, execution, and measurement
• Proficiency in marketing automation systems (preferably Marketo)
• ABM platform expertise, preferably Demandbase
• Strong organizational skills to effectively manage multiple people and projects with tight deadlines
• Innovative out-of-the-box thinker. You know the playbook but you're not limited by it.
• Excellent analytical and quantitative skills to interpret data and translate it into actionable insights
• Strong leadership skills with high EQ; passion for building, leading, and coaching high-performing teams
• Customer-centric mindset with ability to build trust-based relationships cross-functionally
• Competitive spirit that embraces calculated risk-taking and moves quickly in response to successes and learnings
• Keen understanding of the B2B marketing funnel, with experience developing campaigns and programs to create, capture and qualify demand throughout the funnel
• Passion for serving faith communities and understanding their unique needs; experience marketing to mission-driven organizations preferred

Work Environment & Physical Demands: 

Prolonged periods of sitting at a desk and working on a computer will be required. This role consistently operates standard office equipment such as computers and phones. This is largely a sedentary role but may occasionally require lifting up to 50 pounds, walking, bending, or standing as necessary. This description reflects management's assignment of essential functions, it does not prescribe or restrict the tasks that may be assigned.

If you require a modification to your work equipment or furniture please contact the People Team - [email protected]

Pushpay is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members. Pushpay uses E-Verify to confirm employment eligibility. Head to our career page to learn more.

If you have a disability under the Americans with Disabilities Act or similar law, or you require religious accommodation, and you wish to discuss potential accommodations related to applying for employment at Pushpay, please contact [email protected].

About Pushpay

Pushpay helps organizations and communities come to gather & stay connected, strengthening community, connection, and belonging through our suite of mobile apps, management software, and giving technology. Our 550 Pushpay teammates support 10,000+ customers as they drive social good, and we’re honored to have processed over $15 billion in charitable giving. We’re growing fast, including some exciting acquisitions in recent years, and we need driven talent. Join Pushpay and grow with us!