Director, Go-to-Market Strategy - Government

Posted 3 Days Ago
Be an Early Applicant
2 Locations
In-Office
136K-253K Annually
Entry level
Information Technology • Legal Tech • Analytics
The Role
Leads go-to-market strategy for government-focused products and features. Defines target audiences, positioning, messaging, launch objectives, and success metrics while coordinating Product, Sales, and Marketing stakeholders. Synthesizes government customer, market, competitive, and sales insights; translates procurement needs into recommendations; develops sales enablement materials; and supports strategic opportunities through training, presentations, and demonstrations.
Summary Generated by Built In

This is a hyrbridrole to our Dayton, Ohio office or out DC office. Only local candidates will be considered.


Are you passionate about bringing innovative solutions to market and helping government customers achieve their mission outcomes?

Do you thrive at the intersection of product strategy, customer insight, and cross-functional collaboration, translating complex capabilities into clear customer value?


About our Team

LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX (http://www.relx.com), a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritizes using the best model from today’s top model creators for each individual legal use case. The company employs over 2,000 technologists, data scientists, and experts to develop, test, and validate solutions in line with RELX Responsible AI Principles.


About the Role

As a Go-to-Market Leader focused on government customers, you will shape and execute market strategies that connect innovative products and features with the needs of public sector organizations. This role combines product marketing, customer advocacy, and sales enablement, working across cross-functional teams to deliver successful launches, strengthen customer engagement, and drive measurable business outcomes.


Responsibilities

  • Lead and execute go-to-market plans for products and features serving government customers.
  • Define target audiences, priority use cases, positioning, messaging, and launch objectives.
  • Coordinate launch activities across Product, Sales, Marketing, and other stakeholders to ensure launch readiness.
  • Gather and synthesize customer, market, competitive, and sales insights to inform strategy and product planning.
  • Translate government mission needs, procurement considerations, and adoption barriers into actionable recommendations.
  • Create sales enablement materials including pitch decks, solution briefs, use-case narratives, competitive guidance, and value frameworks.
  • Deliver training and support strategic opportunities through tailored messaging, presentations, and demonstrations.
  • Define and track success metrics including launch readiness, customer engagement, pipeline contribution, and product adoption.

Requirements

  • Demonstrated experience in go-to-market strategy, product marketing, sales enablement, or a related function, including leadership of cross-functional initiatives.
  • Experience serving government markets and an understanding of public-sector buying processes, procurement cycles, and stakeholder needs.
  • A track record of bringing products or features to market and translating complex capabilities into clear customer value.
  • Strong writing, presentation, and storytelling skills, with experience developing persuasive sales and customer-facing materials.
  • Ability to turn customer and market insights into practical recommendations for product and commercial teams.
  • Strong collaboration and influencing skills, including the ability to align stakeholders without direct authority.
  • Ability to manage multiple priorities, establish measurable objectives, and drive work from strategy through execution.

Work in a Way That Works for You

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.


Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.


About the Business

LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.

U.S. National Base Pay Range: $136,100 - $252,800. Geographic differentials may apply in some locations to better reflect local market rates. This job is eligible for an annual incentive bonus.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.

We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

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Please read our Candidate Privacy Policy.

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

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Skills Required

  • Experience in go-to-market strategy, product marketing, sales enablement, or a related function, including leadership of cross-functional initiatives
  • Experience serving government markets and understanding public-sector buying processes, procurement cycles, and stakeholder needs
  • Track record of bringing products or features to market and translating complex capabilities into clear customer value
  • Strong writing, presentation, and storytelling skills, including experience developing persuasive sales and customer-facing materials
  • Ability to turn customer and market insights into practical recommendations for product and commercial teams
  • Strong collaboration and influencing skills, including the ability to align stakeholders without direct authority
  • Ability to manage multiple priorities, establish measurable objectives, and drive work from strategy through execution

RELX Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about RELX and has not been reviewed or approved by RELX.

  • Retirement Support — Retirement support is positioned as a meaningful part of total rewards through a 401(k) plan with matching contributions, alongside other financial protections such as life and disability coverage. Tuition reimbursement and share purchase access further broaden the financial value of the package beyond base salary.
  • Leave & Time Off Breadth — Leave and time off breadth appears strong, with generous vacation allowances, mental health days, and options like sabbaticals and tiered PTO by tenure. Parental and caregiving leaves are described in detail, reinforcing time-away benefits as a standout component of the overall package.
  • Wellbeing & Lifestyle Benefits — Wellbeing and lifestyle benefits are supported by offerings such as mental health support (e.g., app access), EAP resources, gym-related perks, and wellness incentives. Flexible working hours and related work-life supports add to the perceived day-to-day value of benefits.

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The Company
HQ: London
10,001 Employees
Year Founded: 1880

What We Do

RELX is a global provider of information-based analytics for professional and business customers across industries. We help scientists make new discoveries, doctors and nurses improve the lives of patients and lawyers win cases. We prevent online fraud and money laundering, and help insurance companies evaluate and predict risk. Our events enable customers to learn about markets, source products and complete transactions. In short, we enable our customers to make better decisions, get better results and be more productive. We do this by leveraging a deep understanding of our customers to create innovative solutions which combine content and data with analytics and technology in global platforms. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs approximately 30,000 people of whom almost half are in North America. We operate in four major market segments: Scientific, Technical & Medical; Risk & Business Analytics; Legal; and Exhibitions.

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