Director of Global Campaigns

Posted Yesterday
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8 Locations
In-Office
95K-191K Annually
Entry level
Artificial Intelligence • Healthtech • Information Technology • Other • Analytics
The Role
Leads global campaign strategy, planning, execution, performance, and optimization across A&G portfolios. Integrates global and local priorities, coordinates cross-functional marketing teams, aligns messaging, and ensures measurable business outcomes. The role manages stakeholder relationships, campaign roadmaps, performance reviews, and team development while driving scalable digital marketing and demand generation programs through data, marketing technology, and structured processes.
Summary Generated by Built In

Are you a strategic marketing leader who thrives on driving integrated global campaigns that deliver measurable business impact?


Do you enjoy leading high-performing teams, influencing across functions, and shaping campaign strategy at a global scale?

About the Role

As Director of Global Campaigns within Elsevier's A&G business, you will lead global campaign planning, strategy, and performance across key portfolios. You will bring together global and local priorities into a unified campaign approach, ensuring consistent execution, strong stakeholder alignment, and measurable business outcomes. This role combines strategic leadership, operational excellence, and team development in a highly collaborative environment.


Responsibilities

  • Lead global campaign planning, strategy, and performance for A&G portfolios
  • Integrate and prioritize briefs from both central and local teams into a unified campaign roadmap and execution plan
  • Ensure regional and Audience/Solution liaisons from your team are effectively engaging, capturing market needs and solution priorities across global and local campaigns
  • Oversee messaging alignment with Content Marketing to ensure consistency across campaigns
  • Coordinate execution across Audience, Field, Demand & Lifecycle, Content Marketing, Creative, and Operations teams, ensuring delivery quality and prioritization
  • Lead campaign performance reviews and drive strategic optimization planning
  • Drive team performance through coaching, clear goal-setting, and accountability
  • Reports into VP of Demand & Lifecycle Marketing

Requirements

  • Strong experience leading teams delivering campaign or demand generation programs in a B2B environment
  • Proven stakeholder and cross-functional leadership across Marketing and other functions (e.g., Product, Sales, Customer Success)
  • Experience leading scalable digital marketing programs and managing global-to-local campaign execution
  • Operationally strong, with the ability to drive performance through data, martech, and structured processes
  • Excellent stakeholder leadership skills with the ability to influence without authority
  • Strong commercial, martech, and measurement fluency

Work in a Way That Works for You

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.


Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.


About the Business

A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.

If performed in New York City, the base pay range is $114,300 - $190,500.U.S. National Base Pay Range: $95,300 - $158,800. Geographic differentials may apply in some locations to better reflect local market rates. Primary Location Base Pay Range: NLD Amsterdam (Radarweg) €100,400 - €167,300. This role is covered by the Collective Labor Agreement Publishing Industry.

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.

We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

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We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

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Skills Required

  • Strong experience leading teams delivering campaign or demand generation programs in a B2B environment
  • Proven stakeholder and cross-functional leadership across Marketing and other functions, including Product, Sales, and Customer Success
  • Experience leading scalable digital marketing programs and managing global-to-local campaign execution
  • Operational strength with the ability to drive performance through data, marketing technology, and structured processes
  • Excellent stakeholder leadership skills with the ability to influence without authority
  • Strong commercial, marketing technology, and measurement fluency

Elsevier Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Elsevier and has not been reviewed or approved by Elsevier.

  • Leave & Time Off Breadth Feedback suggests paid time off spans vacation, holidays, sick days, bereavement, military leave, and volunteer time. Family-related leave options are also emphasized as part of the package.
  • Healthcare Strength Feedback suggests medical, dental, vision, life insurance, wellness initiatives, and an EAP form a comprehensive health offering. Gym support and wellbeing hubs reinforce an ongoing health and wellness focus.
  • Retirement Support Feedback suggests retirement programs include a 401(k)/retirement plan and pension options, with long-term savings vehicles such as an employee stock purchase plan also available. These elements contribute to a sense of financial security beyond base pay.

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The Company
HQ: Amsterdam
Year Founded: 1880

What We Do

Elsevier is a world-leading provider of information solutions that enhance the performance of science, health, and technology professionals, empowering them to make better decisions, and deliver better care. Because informed decisions lead to better outcomes, Elsevier is a leader in information and analytics for customers across the global research and health ecosystems. Elsevier helps researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. We do this by facilitating insights and critical decision-making for customers across the global research and health ecosystems.

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