Curtis Media Group is seeking a digital sales professional for our Greenville, NC market. As our Digital Account Executive, you will be responsible for selling digital campaigns across a wide range of digital products working with our technology partner, Digital Coordinator and Digital General Manager.
Essential Duties and Responsibilities:
- Account Management: works directly with digital clients, prospects, and company account executives to support their needs and communicate client expectations.
- Going on in-field calls with prospective clients utilizing the digital sales process of creating digital campaigns for prospective clients utilizing the Client Needs Analysis, Client Pitch Presentations to Closing of the Sale.
- Ability to achieve revenue goals and expectations without hesitation.
- Work directly with our Digital Coordinator in processing requests for proposals, insertion orders, sample spec ads and reporting.
- Project Management: the ability to track timelines and due dates for deliverables, reviews, and approval for campaign launches.
- Continuity with graphics team: Ensure all online ads are being worked on and deadlines are being achieved so all schedules can run on time.
- Maintain working knowledge of digital products offered by the company. Also, staying on top of new and future digital products.
- Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals and spots during their flights. Adjust priority levels as appropriate.
- Campaign Reports: At month end and/or the campaign ends, review performance reports for all digital campaigns and present results to the client.
- Client communication: Work directly with clients to ensure campaign execution and performance meet their standards.
Qualifications:
- Organization and follow-through are critical skills for this position.
- Strong work ethic, self-motivated and high achiever with a sales drive.
- Professional demeanor; comfortable presenting to and interacting directly with clients
- Demonstrates the ability to successfully collaborate with various team environments with dynamic priorities and meeting deadlines
- Quick-witted, understanding and offering solutions regarding various responsibilities
- In-depth knowledge of performance marketing with special focus on digital advertising
- Self-motivated and strategic thinker with a bias towards action while also being a strong team player.
- Strong partnership and influencing skills.
- Comfort working with Senior Management.
- Ability to uncover new opportunities to acquire customers efficiently and at scale through well-developed relationships with core channel partners and media agencies.
- Bachelor's Degree or equivalent work experience
- Minimum experience working with digital marketing campaigns and/or sales experience: 1-3 years preferred.
Curtis Media Group is an Equal Opportunity Employer.
Skills Required
- Bachelor's degree or equivalent work experience
- 1–3 years of experience with digital marketing campaigns and/or sales
- In-depth knowledge of performance marketing, especially digital advertising
- Strong client presentation and communication skills
- Ability to achieve revenue goals and demonstrate sales drive
- Strong organization, follow-through, and deadline management
- Ability to collaborate across teams and manage dynamic priorities
- Strategic thinking, self-motivation, and strong partnership skills
- Ability to build relationships with channel partners and media agencies
What We Do
Curtis Media Group is a media and marketing company that owns and operates 61 AM and FM radio signals and local radio brands across North Carolina. It runs the North Carolina Network, Triangle Traffic Network, and Southern Farm Network, providing news, weather, sports, traffic, and agricultural information. Through radio, digital platforms, events, publishing, and advertising sales, CMG connects audiences and helps advertisers develop custom campaigns while serving local communities.
