Digital Producer

Reposted 5 Days Ago
Be an Early Applicant
Mount Pleasant, SC, USA
In-Office
Mid level
Digital Media • News + Entertainment
The Role
The Digital Producer will create and distribute multimedia content across platforms, ensuring journalistic integrity while engaging viewers with innovative strategies.
Summary Generated by Built In

WCBD TV is an NBC Affiliate Station owned by Nexstar Media Inc.  We are located in the beautiful Lowcountry area of Charleston, SC.  Charleston is known for its warm weather, friendly people, charming downtown, outstanding food, beautiful beaches, and so much history.

Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar.  May include weekends or evenings.

The Digital Producer will produce and distribute content elements across several media platforms daily, including creating/editing original content beyond that which is produced for on-air. 

Able to have a flexible schedule is a must, as nights and weekends may be assigned schedules. 

  • Develops and leads winning strategy for station content
  • Expert understanding of Facebook, Twitter, and other social media platforms
  • Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
  • Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television
  • Determines a story's emphasis, length, and format, and organizes material accordingly
  • Research and analyze background information related to news stories in order to be able to provide complete and accurate information
  • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
  • Pitches on-brand local and trending stories during morning meetings
  • Checks reference materials such as books, news files or public records to obtain relevant facts
  • Shoots and edits content for on-air and digital
  • Produces reports for all platforms
  • Ensures that all content meets company standards for journalistic integrity and production quality
  • Builds and calendars digital campaigns to promote local shows and specials.
  • Writes stories for the web and other digital platforms
  • Finds new ways to use Social Media and our website to engage with viewers
  • Performs other duties as assigned, including nights and weekends

 

Requirements & Skills:

  • Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
  • Proficiency in Associated Press style, Adobe Photoshop, Adobe Premiere, and Basic HTML preferred
  • CSS, Flash and other relevant technology skills is a plus
  • Maintain positive work environment through active team participation and cooperation with co-workers in all departments
  • Responds positively to feedback

#LI-Onsite

Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.

EEO Statement:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled

Skills Required

  • Degree in journalism
  • Daily newspaper or news site experience required
  • Working web samples and/or print pages preferred
  • Proficiency in Associated Press style
  • Proficiency in Adobe Photoshop
  • Proficiency in Adobe Premiere
  • Basic HTML knowledge preferred
  • CSS, Flash, and other relevant technology skills is a plus
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The Company
HQ: Irving, TX
5,001 Employees
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions. In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers. From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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