Digital Producer

Posted 6 Hours Ago
Be an Early Applicant
Albany, NY, USA
Hybrid
56K-64K Annually
Entry level
Digital Media • News + Entertainment
The Role
Creates, curates, edits, and publishes news content across websites, apps, newsletters, video, and social media. Uses analytics, SEO, and audience-engagement tactics to guide content decisions and grow readership. Writes digital headlines, edits video, manages newsletters and social accounts, supports multimedia projects, and collaborates with editors, writers, and project managers in a deadline-driven newsroom.
Summary Generated by Built In

DIGITAL PRODUCER

 

The Times Union newsroom is seeking an enterprising, audience-focused and versatile journalist to manage and create content serving New York’s Capital Region and beyond. Producers curate and package stories from multiple sources, including the editorial staff, and publish across all digital platforms, including our website, app, newsletters, video and social media accounts.

 

Your duties on the team: 

  • Plan for, post and package stories on Times Union platforms. This requires sharp news judgment and fluency with real-time analytics. Tasks include adding links, photos and other related assets to stories, and sending breaking news emails and app alerts.

  • Edit video clips to produce content that can quickly be shared via social media and embedded into stories.

  • Help manage newsletter campaigns and social media accounts.

  • Monitor and act on website analytics, making content decisions that drive audience trust and growth.

  • Write compelling headlines for digital audiences, optimized for search engines and social platforms.

  • Contribute to digital projects, including photo galleries, restaurant guides, real estate spotlights and more. Work with digital project managers, editors and writers on innovative packages and new ways of storytelling.

 

Skills you bring to the team: 

  • Working knowledge of tactics to maximize reach and build an audience.

  • Understanding of best practices for audience engagement and the ability to implement that knowledge.

  • Basic video editing skills. Experience with Adobe Premiere and/or Canva is a plus.

  • Idea generation and collaboration: Keep fresh ideas flowing and work with others to shape ideas into compelling stories that connect with readers across the region. 

  • Excellent writing and communication chops.

  • Top-notch organization skills, ensuring audience needs and deadlines are met.

 

Requirements: 

  • Familiarity with AP Style and some news writing experience.

  • Awareness of media standards around fair use and accurate citation for content.

  • Knowledge of web and social media analytics tools, content management systems and search optimization platforms.

  • Experience editing video for social media platforms. 

  • Basic knowledge of HTML.

  • Sound news judgment and strong understanding of local content.

  • Ability to work effectively in a small organization that emphasizes teamwork.

  • Demonstrated success working in a deadline-driven environment.

  • Proven ability to effectively juggle multiple tasks and/or projects.

 

This is a full-time role and includes working one weekend day. Other shifts or hours may be required as news warrants.

 

About us

The Times Union is investing in digital journalism. This role provides a unique opportunity for a journalist to make an impact in local communities. 

 

The Times Union is committed to growing and retaining a more diverse workforce that better reflects the communities we serve. We strongly encourage all people of working age who are traditionally underrepresented in the media to apply, including women, people of color, applicants with disabilities, those from the LGBTQ+ community and veterans.

 

Some great candidates may not check all the boxes for this role. If you’re passionate, dedicated and interested in working with us but don’t have all the skills listed here, please still reach out and tell us more about what you bring to the table. 

 

The Salary Range for this role is $56K-$64K if hired into the state of NY and based on experience and skill set.

 

Skills Required

  • Familiarity with AP Style
  • News writing experience
  • Understanding of media standards, fair use, and accurate content citation
  • Knowledge of web and social media analytics tools
  • Knowledge of content management systems
  • Knowledge of search optimization platforms
  • Experience editing video for social media platforms
  • Basic knowledge of HTML
  • Sound news judgment and strong understanding of local content
  • Ability to work effectively in a collaborative small organization
  • Success working in a deadline-driven environment
  • Ability to manage multiple tasks and projects
  • Audience engagement and audience-growth knowledge
  • Basic video editing skills
  • Experience with Adobe Premiere and/or Canva
  • Excellent writing and communication skills
  • Strong organization skills

Hearst Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
  • Retirement Support Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
  • Leave & Time Off Breadth Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.

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The Company
HQ: New York, NY
3,010 Employees
Year Founded: 1887

What We Do

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.

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