Growth Leads is a leading affiliate and lead generation company working within the iGaming and finance verticals. We build high-end websites with quality content that helps customers make an informed buying decision - driving relevant traffic through organic and paid search.
About the role
We are looking for a hands-on individual with a strong eye for identifying brand mention opportunities, and a natural ability to react creatively to industry news and trends. The Digital PR Specialist is part of the SEO department and is responsible for creating and delivering high-impact digital PR campaigns that drive visibility and authority for our websites.
What you’ll do
As a Digital PR Specialist, you will be responsible for the full execution of Digital PR campaigns: from ideation to turning data into clear and engaging infographics, and from writing articles and pitches to building long-term relationships with journalists.
- Ideation: independently come up with ideas for Digital PR campaigns while actively monitoring trends and opportunities.
- Data collection and analysis: from conducting and analyzing surveys to working with public data, you know exactly how to use the right data to create compelling and original stories.
- Media list building & outreach: use PR databases to identify relevant journalists and pitch your stories effectively.
What we’re looking for
- At least 1 year of experience in a Digital PR or similar role.
- Good understanding of media outreach and journalist relations.
- Hands-on experience with SEO tools such as Ahrefs.
- Strong analytical mindset with the ability to interpret and work with data.
- Strong writing and communication skills in English.
- Ability to manage multiple campaigns at the same time.
What we offer
- Flexibility: Remote working environment, or come join us at our office in Malta.
- Career advancement: Work alongside driven colleagues in a businesses on a strong upwards trajectory that rewards entrepreneurial and ambitious thinking
- Competitive compensation: We offer competitive compensation packages, with opportunities for performance-based incentives.
Skills Required
- At least 1 year of experience in a Digital PR or similar role
- Good understanding of media outreach and journalist relations
- Hands-on experience with SEO tools such as Ahrefs
- Strong analytical mindset with the ability to interpret and work with data
- Strong writing and communication skills in English
- Ability to manage multiple campaigns at the same time
What We Do
Growth Leaders in iGaming Affiliate Marketing | Fueling Passion-Driven Success in the Gaming Ecosystem.
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