Digital PR Executive

Posted 17 Days Ago
London, England
In-Office
Junior
AdTech • Digital Media • eCommerce • Marketing Tech • Sales
MVF help ambitious businesses grow by generating high volumes of new customers
The Role
The Digital PR Executive develops and executes PR campaigns, builds relationships with press, creates compelling content, and monitors media coverage.
Summary Generated by Built In
The Role
As a Digital PR Executive, you'll be at the heart of our Campaigns team, developing and executing high-impact digital PR campaigns for our top-tier brands.You'll transform data into compelling stories, secure coverage in national and industry publications, and build relationships with journalists and influencers. This is a role for a proactive and creative individual who is passionate about creating newsworthy content and getting it seen.
Our Team
The Brands team is responsible for growing the organic traffic of brands such as The Eco Experts, Expert Market, Startups, Tech.co and Website Builder Expert.The department consists of:
  • Content team - responsible for creating and delivering a high-quality content strategy that meets organic traffic and conversion targets, and delivers a trusted and unique brand experience.
  • Audience team - responsible for delivering audience development strategies that grow the reach and visibility of MVF's brands. The team comprises SEO and Campaigns (PR) teams.
  • The Intelligence team - responsible for conducting in-depth research into key subject areas and target audiences, with the aim of building brand authority and trustworthiness as well as key client relationships.

Key Responsibilities
  • Assist in the development and implementation of digital PR campaigns from concept to completion.
  • Conduct in-depth research to identify newsworthy angles, trends, and target journalists/publications.
  • Assist in identifying news-worthy angles from large data resources.
  • Support outreach efforts by building media lists, crafting compelling pitches, and establishing relationships with key journalists and influencers.
  • Help create a variety of engaging content assets, including press releases, data-driven stories, and visual content.
  • Monitor media for coverage, analyze campaign performance, and communicate key achievements and insights.
  • Collaborate with internal teams, including editorial, research, and design teams.

Required Skills & Experience
  • 1+ years of experience in a digital PR, public relations, or communications role.
  • Strong understanding of the digital PR landscape and its importance.
  • Excellent written and verbal communication skills, with the ability to craft compelling and persuasive press releases.
  • Comfortable with large data sets.
  • Proactive and creative mindset with a knack for identifying newsworthy stories.
  • Strong organizational skills and the ability to manage multiple projects and deadlines.
  • Proficiency with digital PR and media monitoring tools (e.g., Ahrefs, SEMrush, Cision, Gorkana).

Top Skills

Ahrefs
Cision
Gorkana
Semrush

What the Team is Saying

Kevin Webster
Olivia Barboza
Tom Cooke
Harry Stevens
Sam
Emma
Stephen
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The Company
HQ: Austin, TX
500 Employees
Year Founded: 2009

What We Do

MVF powers growth for our clients by connecting them to potential customers.

The digital marketing landscape is complex and constantly evolving. Businesses need experts who are tracking that evolution and finding new ways to innovate and win.

This is where MVF comes in. We match readers, buyers, & business leaders with the brands & companies that make the products and services they need.

We do this by building relationships with potential customers at each stage of the marketing funnel by offering insights, information, and tools to help them learn more about the things they’re interested in. We build profiles on our audiences, guide them through purchase decisions, and ultimately connect them to the right products/services when they are ready to buy. Our clients trust us as experts in lead generation, which frees up their time to do what they do best.

Why Work With Us

Competitive starting base and a lucrative uncapped commission structure. Great work-life balance, Monday – Friday, business hours (9am - 5pm) – it’s not a competition between who leaves the latest, just keep smashing your targets.

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MVF Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQAustin, TX
London, GB
Learn more

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