Digital Operations Specialist

Job Description:

We Dream. We Do. We Deliver.
About Merkle
For more than 35 years Merkle, a dentsu company we have put people at the heart of our approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and our performance, Merkle delivers holistic experience that promotes growth, engagement, and loyalty. Merkle's expertise has earned recognition as a "Leader" by top industry analyst firms, in categories such as digital transformation, commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operate in 30+ countries throughout the Americas, EMEA, and APAC. For more information, visit www.merkle.com.

What will you do:

· Drive operations on our marketing automation tool (Pardot) to enable email marketing, segmentation, lead collection, customized reporting

· Analyse customer journeys and optimize them

· Propose customer retention and acquisition strategies based on customer journeys on Pardot to improve campaign performance

· Ensure the quality of the data used for marketing purpose and work closely with legal team to ensure we are GDPR compliant.

Requirements:

• 2+ years of experience in digital marketing operations
• Experience in Salesforce CRM and Pardot, html and CMS tools
• Experience in other marketing tools like social studio, falcon, google analytics is a plus
• Excellent verbal and written communication skills. Proficiency in English
• Autonomous, rigorous, detailed oriented and well-organised
• Good understanding of data and process flows
• Good knowledge of data regulations across Europe.
• Customer-focused specialist with a positive, can-do attitude. 
• Good administration and planning skills 
• Ability to think and act both strategically and tactically with proven analytical when dissecting large amounts of data and turning it into actionable initiatives

With us, you will become part of:
 

• An international team, where you can gain new/relevant experience.
• A dynamic environment where you will never happen to fall into a routine work
• Possibility to develop
• Start-up agile atmosphere
• Friendly and fun international team of creative minds
• 🏜 5 weeks of vacation + 3 wellness days
• ❤️ 2 Volunteering days to share the kindness of your heart with others
• ⏰ Flexible working hours and home office after agreement with manager
• 🎓 Full access to Dentsu Academy, Percipio, on-site learning sessions
• 🐶 Dog-friendly office
• 💌 Edenred meal vouchers and cafeteria points (life/pension insurance)
• 🍹 Team events: company parties, monthly breakfasts, etc.
• 🥪 Snacks and drinks at the office
• 💸 Referral bonus programme
• 💻 Laptop + equipment
• 📞 Corporate mobile phone subscription
• Flexible hybrid home office work conditions.
   

Inclusion and Diversity
We value diversity and therefore welcome all applications - regardless of gender, nationality, ethnic and social origin, religion/worldview, disability, age, as well as sexual orientation and identity.
As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.

#LI-MERKLE #LI-SOFI

Location:

Prague

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent