Digital Marketing Supervisor

Posted 23 Days Ago
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New York, NY, USA
In-Office
95K-115K Annually
Senior level
Agency • Professional Services
The Role
Leads integrated digital marketing strategies and execution across social media, influencer marketing, content, and paid digital channels. Oversees campaign quality, optimization, budgets, timelines, reporting, and client deliverables. Serves as the senior digital client lead, conducts strategic reviews, identifies growth opportunities, and mentors account teams. Collaborates with PR, creative, paid media, and leadership teams to deliver results aligned with brand and communications goals.
Summary Generated by Built In

JOB DESCRIPTION: DIGITAL ACCOUNT SUPERVISOR

AGENCY OVERVIEW

Curich Weiss Amplify is a marketing communications agency specializing in Public Relations and Digital Marketing across Food, Wine & Spirits, Hospitality & Real Estate, and Lifestyle brands. We are entrepreneurial, collaborative, and results-driven – recognized by The PR Net 100, Whisky Magazine's Icons of Whisky, the HSMAI Adrian Awards, and the Observer PR Power List.

We prioritize team culture, professional growth, and meaningful client impact. Our benefits include medical, dental and vision coverage, 401k, FSA, year-round work-from-home Fridays with a 2pm close, ongoing learning opportunities, and regular team events. Offices in NYC and Los Angeles.

Role Overview

The Digital Account Supervisor provides strategic leadership and day-to-day oversight of integrated digital programs across social media, influencer marketing, content development, and paid digital. This role serves as a senior client partner and internal team leader – responsible for shaping digital strategy, guiding execution, and ensuring digital work meaningfully supports broader brand and communications objectives. This position is ideal for a confident, experienced digital marketer who can lead accounts independently, mentor teams, and deliver consistently high-quality, insight-driven work.

Key Responsibilities

Digital Strategy & Planning

• Lead the development of integrated digital strategies across social, content, influencer, and paid channels.

• Shape digital narratives and campaign frameworks aligned with brand positioning and communications goals.

• Identify platform, audience, and cultural insights to inform recommendations and elevate client programs.

• Stay ahead of platform changes, emerging tools, and digital trends to proactively advise clients and internal teams.

Execution Oversight & Optimization

• Oversee the execution of digital programs, ensuring quality, consistency, and strategic alignment.

• Review and approve social content calendars, influencer briefs, paid media assets, and reporting outputs.

• Guide optimization efforts across channels, using performance data to inform adjustments and recommendations.

• Oversee digital budgets, timelines, and scopes to ensure accountability and efficiency.

Client Leadership & Account Ownership

• Serve as the senior day-to-day digital lead for assigned accounts.

• Lead strategic client conversations, digital performance reviews, and planning discussions.

• Anticipate client needs, identify growth opportunities, and contribute to account expansion.

• Ensure digital deliverables are aligned with client expectations, agency standards, and broader account strategy.

Team Leadership & Collaboration

• Supervise and mentor Digital Account Managers and junior team members.

• Provide clear direction, feedback, and support to ensure team success and professional development.

• Coordinate closely with PR, creative, paid media, and leadership teams to deliver fully integrated programs.

• Foster a collaborative, accountable team environment grounded in excellence and ownership.

Qualifications

• 5–7 years of digital marketing experience, preferably within an agency environment.

• Proven experience leading social media, influencer marketing, content, and paid digital programs.

• Strong strategic thinking skills with the ability to translate insights into actionable recommendations.

• Excellent client-facing communication, presentation, and leadership abilities.

• Highly organized with experience managing multiple accounts, budgets, and teams simultaneously.

• Proficiency in digital and social tools including Sprout Social, Tagger, and Canva; experience with Adobe Creative Suite a plus.

• Strong analytical mindset with confidence interpreting data and performance metrics.

Skills Required

  • 5-7 years of digital marketing experience, preferably in an agency environment
  • Experience leading social media, influencer marketing, content, and paid digital programs
  • Strong strategic thinking and ability to translate insights into actionable recommendations
  • Excellent client-facing communication, presentation, and leadership abilities
  • Experience managing multiple accounts, budgets, and teams simultaneously
  • Proficiency with Sprout Social, Tagger, and Canva
  • Experience with Adobe Creative Suite
  • Strong analytical mindset and confidence interpreting data and performance metrics
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The Company
HQ: New York, NY
24 Employees
Year Founded: 2015

What We Do

CURICH WEISS AMPLIFY is an integrated marketing communications agency that helps brands connect with audiences through strategic storytelling, public relations, digital and social media, influencer and talent strategy, experiential marketing, and strategic counsel. It focuses on food, wine and spirits, hospitality, travel, aviation, real estate, and lifestyle, building senior-led, results-driven programs intended to create relevance, shape reputation, and deliver measurable business impact.

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