Digital Marketing Specialist

Posted 23 Days Ago
Be an Early Applicant
Johannesburg, Gauteng, ZAF
In-Office
Senior level
Information Technology • Business Intelligence • Consulting
The Role
Coordinate and execute marketing campaigns, support demand generation and sales enablement, manage marketing calendars and collateral, track campaign performance, assist partner marketing and proposal content, ensure readiness and compliance, and support cross-functional stakeholders to meet business and revenue goals.
Summary Generated by Built In

Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.

Your day at NTT DATA
The Marketing Specialist is a seasoned subject matter expert, responsible for assisting with the coordination and management of all aspects of marketing.
This role contributes to the development of marketing campaigns, targeted programs, internal and external communications, partner marketing, sales content and/or pipeline development activities.

Key responsibilities:
  • Coordinates and contributes to the development and execution of marketing campaigns.
  • Works closely with the Marketing team to assist with the development and execution of marketing activities in line with business objectives and revenue targets.
  • Assists with the development and maintenance of the marketing activity calendar and supporting information.
  • Supports the marketing activity owners to perform the readiness planning that ensures that all stakeholders understand the campaign mechanisms, timing, requirements and metrics.
  • Works closely with relevant stakeholders, to assist with the tracking and measurement of the success of these demand generation programs.
  • Participates in the execution of programs such as one-on-one campaigns, specific collateral, and other sales aids that generate new opportunities and/or close sales deals.
  • Coordinates and delivers content, tools and materials for internal and external communications.
  • Engages in and assists with the facilitation of sales enablement activities that create alignment between sales, marketing and key partners.
  • Collaborates with the Sales Enablement teams to ensure that sales enablement components feature prominently in all relevant communications.
  • Supports the creation and coordination of programs that contribute to partners committing investment for incremental marketing activities or resources in the appropriate areas.
  • Supports the development of marketing collateral that enable sales and generate interest, including contributing to bid and proposal content
  • Performs any other related task as required.

To thrive in this role, you need to have:
  • Seasoned knowledge and understanding of all relevant industry standards.
  • Seasoned knowledge and understanding of best practices for marketing.
  • Excellent written and verbal communication skills, including the ability to be influential and persuasive with stakeholders.
  • Excellent ability to interact with a variety of internal team members at different levels in the organization.
  • Demonstrates good understanding of the features and benefit of the company’s products and services.
  • Seasoned understanding how databases are utilized in effective marketing.
  • Excellent ability to articulate company's value proposition.
  • Excellent ability to work with and manage many projects within the required deadlines.
  • Seasoned awareness of data privacy and compliance as they relate to marketing activities.
  • Seasoned knowledge of A/B testing principles and tools to optimize marketing campaigns by experimenting with different variations.
  • Seasoned understanding of conversion rate optimization (CRO) principles and tools to improve website and landing page conversions.

Academic qualifications and certifications:
  • Bachelor’s degree or equivalent in Marketing Management or related field.

Required experience:
  • Seasoned professional experience with a strong background in all aspects of marketing.
  • Proven work experience as a Marketing Specialist.
  • Seasoned hands-on experience with marketing service delivery software.
  • Seasoned hands-on experience with a wide variety of computer software, hardware, and peripherals, including Microsoft365.

Workplace type:

Hybrid Working

About NTT DATA
NTT DATA is a $30+ billion business and technology services leader, serving 75% of the Fortune Global 100. We are committed to accelerating client success and positively impacting society through responsible innovation. We are one of the world’s leading AI and digital infrastructure providers, with unmatched capabilities in enterprise-scale AI, cloud, security, connectivity, data centers and application services.  Our consulting and industry solutions help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have experts in more than 50 countries. We also offer clients access to a robust ecosystem of innovation centers as well as established and start-up partners. NTT DATA is part of NTT Group, which invests over $3 billion each year in R&D.

Equal Opportunity Employer
NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today.

Third parties fraudulently posing as NTT DATA recruiters 

NTT DATA recruiters will never ask job seekers or candidates for payment or banking information during the recruitment process, for any reason. Please remain vigilant of third parties who may attempt to impersonate NTT DATA recruiters—whether in writing or by phone—in order to deceptively obtain personal data or money from you. All email communications from an NTT DATA recruiter will come from an @nttdata.com email address. If you suspect any fraudulent activity, please contact us.

Skills Required

  • Bachelor's degree or equivalent in Marketing Management or related field
  • Proven work experience as a Marketing Specialist
  • Seasoned professional experience across all aspects of marketing
  • Seasoned knowledge of marketing best practices and relevant industry standards
  • Seasoned hands-on experience with marketing service delivery software
  • Experience using databases in marketing (segmentation, targeting, list management)
  • Seasoned knowledge of A/B testing principles and tools
  • Seasoned understanding of conversion rate optimization (CRO) principles and tools
  • Excellent written and verbal communication skills; ability to influence stakeholders
  • Ability to manage multiple projects and meet deadlines
  • Seasoned awareness of data privacy and compliance as they relate to marketing
  • Hands-on experience with Microsoft365 and a wide variety of computer software/hardware

NTT DATA Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about NTT DATA and has not been reviewed or approved by NTT DATA.

  • Fair & Transparent Compensation Feedback suggests salary bands and grades are clearly defined, making ranges and promotion criteria easier to understand. Standardized HR processes provide visibility into levels across common delivery roles.
  • Healthcare Strength Feedback suggests the package includes comprehensive medical, dental, and vision options with HSA/FSA eligibility. Global materials emphasize comprehensive insurance and wellbeing as baseline offerings across regions.
  • Wellbeing & Lifestyle Benefits Flexible work options, including remote/hybrid arrangements, are highlighted as core benefits and can support work–life balance. Some delivery teams report more manageable hours than strategy consultancies, improving perceived value for time.

NTT DATA Insights

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The Company
HQ: Tokyo
55,092 Employees
Year Founded: 1988

What We Do

NTT DATA, Inc. is a trusted global innovator of business and technology services. We're committed to helping clients innovate, optimize and transform for long-term success. Our R&D investments help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity

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