Digital Marketing Specialist

Amp Up Your Career with Real Purpose. Real Opportunity. Real Impact. 

At Amplifon, we’re more than a company. As the Global Leader in hearing care, we combine cutting-edge solutions with a personal touch to create unforgettable experiences for our customers.

With a shared vision to empower people and push boundaries, we thrive in a culture built on care, collaboration, and impact. Here, your work fuels innovation, growth, and a purpose that resonates far beyond the ordinary.

Join us and shape a future where sound connects, inspires, and transforms lives.
Position Purpose: 
The purpose of the role is to support the delivery of digital marketing strategies across both Bay Audiology and Dilworth Hearing, in order to grow lead-generation, brand awareness and deliver best-in-class customer experiences.

Key Responsibilities:

• Work with the Digital Marketing Manager to support all digital marketing activities including website, paid media, SEO and social media
• Partner with corporate teams and external media, creative and SEO agencies to optimise performance across digital channels
• Build relationships with Amplifon corporate & global digital marketing, brand and content teams
• Monitor social media channels (including outside standard hours), responding to queries and engaging with users
• Create and manage ongoing organic social media plans, including content creation, publishing and artwork design
• Ensure all content is relevant, on brand, compliant and up to date, maintaining high standards of brand management
• Support website updates including landing pages, campaign updates, offers and terms & conditions
• Troubleshoot digital issues and work with key stakeholders to resolve them
• Support digital performance reporting, including building dashboards, analysing data and identifying optimisation opportunities
• Prepare and present performance insights, trends and recommendations to stakeholders
• Support broader marketing activities including agency briefing, partnerships, events, local marketing and general team support

Skills Required:

• Proficiency in Excel, Word and PowerPoint
• Experience in social media account management
• Basic Adobe Creative Suite skills
• Knowledge of owned and paid digital marketing channels e.g. SEO, SEM, Social, Website, Display, Programmatic and OLV.
• Experience with digital segmentation, targeting, testing and optimisation tools
• Familiar with analytics tools, tracking and attribution, reporting tools, e.g. GA4, Adobe Analytics, Power BI

Behavioural Competencies:

• Strong communication skills with the ability to engage effectively with a range of stakeholders
• High attention to detail, quality focus and strong analytical skills
• Self-motivated with strong initiative, adaptability and the ability to work under pressure
• Excellent time management skills with the ability to prioritise and meet deadlines
• Strong relationship-building skills with a reliable, respectful and confidential approach
• Positive team player with a strong service ethic, willingness to support others and flexibility to work across different time zones when required

Education and Experience Required:

• 5+ years’ experience in marketing with an interest or background in digital marketing
• Degree Qualification in Marketing or Business

Putting People First
One of the ways we amplify careers is by helping our people achieve their full potential. We do so by providing constant constructive feedback and training opportunities that empower our people to excel. 
In addition, if you’re ready to put in the hard work, we’ll make sure your dedication and achievements are recognised.
Ready to take the next step in your career? Amplify your purpose with Amplifon!
As an employer that embraces Equal Opportunity and promotes inclusion and diversity, we encourage people of all ages and backgrounds to apply.