We are a global materials science and digital identification solutions company with locations in over 50 countries, and approximately 35,000 employees worldwide. As a science and innovation company, we believe that diverse teams are stronger teams. We are committed to fostering a culture of curiosity and courage, where you can grow your career with a company that has innovation in its DNA. Founded on creating real-world impact to enable a better future, we strive to provide an open, collaborative culture where diversity of thought is encouraged and respected. Hear from our employees about what it's like working at Avery Dennison. Learn more at www.averydennison.com.
Inclusive Care: The program is available at no extra cost to all employees who have an Anthem medical plan that offers Inclusive Care and are looking for: Primary and specialty care from a provider with LGBTQ+ experience.
Retirement Savings: Avery Dennison supports your retirement readiness financially through company contributions to the 401(k) Plan.
Health and Wellness: Avery Dennison offers healthcare and insurance options to support you and your family based on your personal needs.
Paid Time Off: We offer a generous vacation program that varies based upon your experience and position within Avery Dennison.
Avery Dennison is seeking a data-driven, strategically minded Digital Marketing Operations Manager to lead and optimize our internal digital marketing platforms, with a primary focus on website and technology infrastructure, analytics reporting and process management. In this high-impact role, the Digital Marketing Operations Manager will shift our digital operations focus from administrative tasks to advanced analysis, acting as the operational backbone of our marketing infrastructure. You will turn data into actionable insights and help bridge the gap between marketing and sales. The ideal candidate is an expert in system integration, data analysis, and building unified dashboards using tools like Looker Studio or Oracle FDI. You will collaborate closely with cross-functional global teams to provide insights to help maximize marketing ROI.
On-site in Dallas, TX (Hybrid - 3 days onsite)
Key Responsibilities
Act as the global architect and owner of our marketing technology stack, continuously evaluating platform health, reviewing new feature updates, and proactively recommending software integrations to keep our infrastructure cutting-edge.
Partner closely with IT, data engineering, and ecommerce teams to extract, clean, and consolidate data from multiple pipelines, designing, building, and maintaining real-time marketing dashboards in Looker Studio (or similar BI tools) to track cross-platform performance.
Establish a regular reporting cadence with segment marketing teams and turn complex datasets into actionable insights to optimize campaign ROI.
Act as the technical project manager for our website migration initiatives, including collaborating with our ecommerce team, utilizing strong organizational skills to manage timelines, cross-functional deliverables, and stakeholder management.
Formulate and enforce comprehensive data governance policies to ensure database cleanliness, completeness, accuracy, and security across all global platforms.
5–10 years of dedicated experience in marketing operations, digital marketing technology, or RevOps, preferably within a global B2B enterprise environment.
Proven experience designing and managing a complex marketing technology stack, with hands-on administrator experience with platforms like Demandbase, Adobe Experience Manager, Semrush, Google Analytics, and Oracle Eloqua highly preferred.
Elite skills in data aggregation and building multi-source dashboards within Looker Studio or similar BI solutions, along with demonstrated ability to collaborate with IT/Data teams on API connections and pipeline data management.
Exceptional ability to translate technical data into compelling narratives and present insights confidently to non-technical segment marketing leaders.
Strong track record managing large-scale digital projects (like CMS or website migrations) using collaborative process management platforms like Smartsheet.
Equal Opportunity Employer
Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status, or any other protected status.
Reasonable Accommodations Notice
If you require accommodations to view or apply for a job, alternative methods are available to submit an application. Please contact (440) 534-6000 or [email protected] to discuss reasonable accommodations.
Identity Verification Notice
To maintain the integrity of our hiring process and protect our candidates from identity fraud, we require video and/or in-person interviews. As part of this verification, we may also ask you to take a brief photo. This image is used exclusively to ensure identity consistency and will be permanently deleted once the hiring process concludes.
Pre-employment Screening Notice
As part of our hiring process, final candidates may be required to complete reference checks, education verification, and employment history verification. Additional post-offer screenings, where permitted by law, will be conducted in full compliance with applicable local, state, and federal regulations.
Skills Required
- 5-10 years of experience in marketing operations, digital marketing technology, or revenue operations
- Experience in a global B2B enterprise environment
- Experience designing and managing a complex marketing technology stack
- Hands-on administration of Demandbase, Adobe Experience Manager, Semrush, Google Analytics, and Oracle Eloqua
- Advanced data aggregation and multi-source dashboard development using Looker Studio or similar BI tools
- Experience collaborating with IT and data teams on API connections and pipeline data management
- Ability to translate technical data into narratives and present insights to nontechnical marketing leaders
- Experience managing large-scale digital projects, including CMS or website migrations
- Experience using collaborative process-management platforms such as Smartsheet
Avery Dennison Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Avery Dennison and has not been reviewed or approved by Avery Dennison.
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Healthcare Strength — Pay and benefits are frequently characterized as decent or good, supported by multiple medical plan options alongside dental, vision, and mental health coverage. Company-paid basic life insurance and short-term disability coverage add to the perceived strength of core protection benefits.
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Retirement Support — Retirement support is strengthened by an automatic employer contribution plus an additional employer match tied to employee contributions. The availability of an employee stock purchase plan further broadens long-term savings options beyond the 401(k).
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Parental & Family Support — Family-related support is reinforced through parental leave and dedicated adoption and fertility assistance with a stated benefit amount. Domestic partner eligibility and LGBTQIA+ healthcare support features expand coverage for different family structures.
Avery Dennison Insights
What We Do
Avery Dennison (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 30,000 employees in more than 50 countries. Reported sales in 2020 were $7.0 billion.
