Company: Otte Polo Group
Location: Remote (Latin America)
Time Zone: EST overlap required
Type: Full-Time Contractor
Otte Polo Group is a U.S.-based services group providing technology fulfillment, field services, insurance-backed installations, and operational support to partners across the United States. We operate multiple entities and brands supporting B2B and B2C clients nationwide.
We are growing fast and are looking for a Digital Marketing Lead to take ownership of our online presence and digital growth strategy for the U.S. market.
About the RoleThis role is strategic and hands-on. You will own the digital marketing roadmap and ensure all digital initiatives move forward with clarity, speed, and results.
You will work with a team that includes:
- Web Development Manager
- Marketing Specialist
- SEO Experts
- QA Analyst
You are not here to wait for tasks — you are here to identify opportunities, build plans, and make things happen.
Key ResponsibilitiesDigital Strategy & Growth- Own and execute the digital marketing strategy for U.S.-based entities
- Define quarterly and monthly digital priorities aligned with business goals
- Identify growth opportunities in SEO, email, website, and content
- Proactively propose new digital initiatives and campaigns
- Lead SEO strategy in coordination with SEO specialists
- Define keyword and content priorities based on U.S. customer intent
- Ensure website structure and content support lead generation and visibility
- Monitor rankings, traffic, and conversions; adjust strategy accordingly
- Own email marketing strategy (nurture, outbound, announcements, partners)
- Plan and execute campaigns with clear objectives and KPIs
- Improve segmentation, messaging, and engagement
- Ensure consistent cadence and quality
- Work with web development to improve conversion, messaging, and UX
- Propose landing pages, service pages, and content updates
- Ensure all digital assets align with brand and positioning
- Coordinate priorities with marketing, SEO, web, and QA
- Set timelines and expected outcomes for digital initiatives
- Ensure execution quality and accountability
- Track and report KPIs: traffic, leads, conversions, email performance
- Use data to drive decisions and optimizations
- Present insights clearly to leadership
- Clear digital roadmap launched
- SEO and content priorities actively executing
- Email campaigns running consistently
- Website improvements delivered
- Measurable increase in traffic, engagement, and leads
Requirements
- 5+ years experience in digital marketing (B2B or services preferred)
- Strong SEO strategy knowledge (not just execution)
- Proven experience with email marketing campaigns
- Experience working with web developers and technical teams
- Strong project management and prioritization skills
- Experience supporting U.S. markets or U.S.-based companies
- Excellent written English
- Proactive, self-driven, ownership mindset
- Experience creating a Marketing Department or working in a Start up kind of environment
- HubSpot, Mailchimp, or similar email tools
- Google Analytics, Search Console, Looker Studio
- Experience managing agencies or specialists
- Startup or scale-up experience
- B2B services or operations background
**Please note that for the application process, we will need you to submit a one way video interview first. This is just to prepare your expectations so we can move forward with your application
Benefits
- Work directly with leadership and influence growth strategy
- Own digital marketing end-to-end
- Work with a strong technical and marketing team
- Fully remote with LATAM flexibility
- Opportunity to grow
Similar Jobs
What We Do
Geeks on Site provides onsite and remote computer repair and technical support, depending on each customer’s needs. The company’s experienced onsite technicians are available in more than 150 cities nationwide and stand ready to dispatch to homes and businesses within one business day, regardless of the issue at hand. For customers who need urgent assistance, Geeks on Site’s remote service team provides immediate support by phone around the clock. Geeks on Site is a full-spectrum technical support company. For residential users, its onsite computer repair and support services include: software repair, replacement, and troubleshooting; hardware repair, replacement, and troubleshooting; virus, spyware, and adware removal and cleanup; wireless network connection setup and troubleshooting; data recovery and system backup; user training for simple to advanced applications; and much more. Geeks on Site’s training services are designed for customers of all skill levels who wish to become more adept with technology. These services encompass a wide range of topics and applications, from courses on Windows updates; primers on various Microsoft Office suite applications and functions; and social media use and best practices. Geeks on Site’s business technology experts help small business owners and IT professionals with a wide range of IT-related matters as well, including: wireless router and firewall configuration; data backup and recovery solutions; server installs, and more. Geeks on Site also offers monthly maintenance plans that help individual and business customers maintain safe, efficient computer systems for years running. For a low fixed rate, each monthly plan includes unlimited phone support; remote preventive maintenance services and tutorials; expedited dispatch for issues that can’t be addressed remotely; and support for peripheral equipment such as printers and scanners.
