Digital Marketing Coordinator

Posted Yesterday
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Los Angeles, CA, USA
Hybrid
50K-58K Annually
Junior
Music • News + Entertainment
The Role
Supports digital marketing campaigns for priority artists and music releases. Responsibilities include paid media setup and optimization, audience building, creative testing, campaign performance reporting, newsletter research, client-facing strategy meetings, release marketing briefs, social and streaming analytics review, budget tracking, and project coordination. The role manages multiple campaigns while collaborating cross-functionally to keep artist marketing initiatives organized and on schedule.
Summary Generated by Built In
Too Lost is a music and technology company, providing SaaS solutions for independent music rights holders. Our distribution and publishing services deliver, monetize and protect songs across the globe for over 450,000+ musicians, record labels, studios, brands, investors, and platforms.

The Role

    The Digital Marketing Coordinator at Too Lost supports the planning, coordination, and execution of marketing initiatives across our priority artists and releases. This role provides the research, resources, and day-to-day operational support needed to bring artist campaigns to market efficiently and maximize their potential for success.

    Based out of our Los Angeles office, this role will report directly to Too Lost’s Digital Marketing Manager and work on a hybrid schedule (4 days in office, 1 day work from home).

What You'll Be Doing

    • Support paid media campaigns end-to-end: audience building, budget pacing, creative testing, and optimization in partnership with the Digital Marketing Lead.

    • Monitor and report on campaign performance: streams, audience growth, engagement, ad spend efficiency.

    • Support research and drafting for the Priority Artist Newsletter.

    • Plan and co-host Digital Marketing Hotline (client-facing strategy meetings).

    • Own weekly campaign performance reporting across digital platforms (including social media, DSPs, etc).

    • Own the creation of release marketing briefs, consolidating all relevant release information for the team. 

    • Stay current on social platform updates and trends; regularly review artist insights and analytics to identify and recommend optimizations.

    • Maintain tracking of digital budgets and project statuses to keep campaigns moving on schedule.

    • Additional responsibilities and projects as assigned.

What We Are Looking For

    • 2+ years of relevant work experience in Label Services and/or Digital Strategy

    • Working familiarity with ad platform backends (Meta Ads Manager, TikTok Ads Manager, Google Ads); comfortable navigating campaign setup, targeting, and reporting.

    • Familiarity with music analytics/streaming platforms (Spotify for Artists, Chartmetric, Soundcharts, or similar)

    • Prior experience working cross functionally with other departments.

    • Excellent written and verbal communication skills.

    • The ability to maintain a positive attitude while corresponding and provide thorough responses. 

    • Organized and deadline-driven; comfortable managing multiple artist campaigns at once

    • Strong organization and prioritization skills, especially in terms of internal documentation and cross-departmental comms.

Why Work at Too Lost

    We invest in our team with comprehensive benefits designed to support your health, growth, and creativity.

  • 🏥 Health Insurance — Employer-provided health coverage via Anthem Blue Cross Blue Shield, plus Dental, Vision, and Life Insurance
  • 💪 Wellness Packages — Up to $100/month toward gym memberships and wellness opportunities
  • 🎵 Free Music Distribution — A free Too Lost account with unlimited music distribution, for life
  • 🌴 Paid Time Off — Two weeks guaranteed PTO plus additional paid holidays
  • 🎉 Events & Discounts — Company-sponsored events and partner discounts
  • 🕐 Flexible Schedule — Flexible hours and remote roles available
  • 💰 401(k) Plan — Participation in our available 401(k) plans
  • 📈 Competitive Compensation — Competitive base salaries with opportunities for commissions and bonuses

Skills Required

  • 2+ years of relevant work experience in label services and/or digital strategy
  • Working familiarity with Meta Ads Manager, TikTok Ads Manager, and Google Ads, including campaign setup, targeting, and reporting
  • Familiarity with music analytics and streaming platforms such as Spotify for Artists, Chartmetric, Soundcharts, or similar
  • Prior experience working cross-functionally with other departments
  • Excellent written and verbal communication skills
  • Ability to maintain a positive attitude while corresponding and provide thorough responses
  • Organization and deadline-management skills, including managing multiple artist campaigns
  • Strong organization and prioritization skills for internal documentation and cross-departmental communications

Too Lost Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Too Lost and has not been reviewed or approved by Too Lost.

  • Healthcare Strength Health coverage includes employer-paid medical via Anthem Blue Cross Blue Shield with dental, vision, and life insurance, indicating a robust core package. Role descriptions consistently reference these coverages alongside other details.
  • Wellbeing & Lifestyle Benefits A monthly wellness stipend (up to $100), company events/partner discounts, and a free lifetime account with unlimited music distribution provide quality-of-life and industry-relevant perks. These additions complement the core benefits for employees engaged in music creation.
  • Flexible Benefits Flexible hours, some remote roles, and hybrid schedules are described, showing adaptability by role and location. This flexibility can support work-life balance where implemented.

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The Company
60 Employees

What We Do

Too Lost is a music and technology company, providing SaaS solutions for independent music rights holders. Our distribution and publishing services deliver, monetize and protect songs across the globe for over 450,000+ musicians, record labels, studios, brands, investors, and platforms.

Why Work With Us

Too Lost works on a hybrid schedule. We are in the office 4 days a week collaborating together and 1 work from home day each week. Additional Work from Home Days are available to request and allow flexibility as needed. Too Lost is a proud member of The American Association of Independent Music (A2IM) and MERLIN. Headquartered in New York City.

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