The Role
Plan and execute multi-channel marketing campaigns, create and manage website/email/social content, support SEO/PPC and CMS updates, coordinate trade shows and events, analyze campaign performance, conduct market research, and collaborate with sales to produce promotional and lead-generation materials while maintaining brand consistency.
Summary Generated by Built In
- Assist in the development and execution of marketing campaigns across digital, print, and social media platforms.
- Create and manage content for websites, email marketing, social media, and advertising.
- Assist in orchestrating Trade Shows
- Coordinate promotional activities, trade shows, and other marketing events.
- Monitor, analyze, and report on campaign performance metrics.
- Conduct market research to identify trends, customer needs, and competitive positioning.
- Collaborate with the sales team to develop promotional materials and sales support tools.
- Maintain brand consistency across all marketing channels.
- Support SEO, paid ads, and website updates as needed.
- Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
- 5+ years of experience supporting marketing campaigns across digital, print, and social media platforms.
- Strong content creation skills for websites, email newsletters, social media, and advertising materials.
- Experience coordinating events such as trade shows, promotions, or product launches.
- Ability to monitor and analyze marketing campaign performance using tools like Google Analytics, social media insights, or email marketing platforms.
- Basic knowledge of SEO best practices, paid advertising (PPC), and website content management systems (CMS).
- Strong organizational skills and attention to detail with the ability to manage multiple projects simultaneously.
- Excellent written and verbal communication skills Ability to collaborate effectively with sales, design, and other teams.
- Understanding of sales process - "Quote to Cash"
- Lead generation - Marketing Qualified Leads-Sales Qualified Leads.
- Familiarity with marketing automation and CRM software is a plus. (Salesforce, HubSpot, NetSuite, etc.) is
- Creative mindset with a focus on maintaining brand consistency and driving engagement
Skills Required
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 5+ years of experience supporting marketing campaigns across digital, print, and social media platforms
- Strong content creation skills for websites, email newsletters, social media, and advertising materials
- Experience coordinating events such as trade shows, promotions, or product launches
- Ability to monitor and analyze marketing campaign performance using tools like Google Analytics, social media insights, or email marketing platforms
- Basic knowledge of SEO best practices, paid advertising (PPC), and website content management systems (CMS)
- Strong organizational skills and attention to detail with the ability to manage multiple projects simultaneously
- Excellent written and verbal communication skills; ability to collaborate effectively with sales, design, and other teams
- Understanding of sales process (Quote to Cash)
- Lead generation experience (MQL to SQL)
- Familiarity with marketing automation and CRM software (Salesforce, HubSpot, NetSuite)
- Creative mindset focused on maintaining brand consistency and driving engagement
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The Company
What We Do
Seaga Manufacturing Inc. is a leading global provider of innovative vending and automatic merchandising solutions. The company designs and manufactures state-of-the-art vending equipment and intelligent inventory control systems tailored for the food and beverage, healthcare, and industrial sectors. Focused on quality and innovation, Seaga empowers businesses to operate smarter and more efficiently through its advanced dispensing technologies and automated retail solutions.
