Digital Marketing Associate, Credit Marketing & Communications

Posted 22 Days Ago
New York, NY, USA
Hybrid
100K-500K Annually
Junior
Artificial Intelligence • Big Data • Enterprise Web • Fintech • Software • Financial Services
Empowering Investor Success
The Role
Manage and grow organic social media channels (primarily LinkedIn) for Morningstar Credit. Create and publish clear, on-brand content from complex financial topics, analyze performance, support paid campaign execution, coordinate cross-functional marketing operations, and provide data-driven recommendations to increase engagement and audience growth.
Summary Generated by Built In

The Group

The Credit group is a global team guided by Morningstar's mission to empower investor success. Our entrepreneurial spirit and uncompromising ethics guide everything we do. With teams in Toronto, New York, Chicago, London, Frankfurt, Madrid, Sydney, and Mumbai, we serve our clients around the world with industry-defining credit products and services. 

  

Through Morningstar DBRS, we provide independent credit opinions and thought leadership on corporate and sovereign entities, financial institutions, and project and structured finance transactions globally. Rating more than 4,500 issuers and 68,000 securities, Morningstar DBRS is one of the four largest credit rating agencies in the world.  

  

Through Morningstar Credit, we deliver world-class credit analytics solutions that empower credit market decision-makers with the tools and insights they need to drive faster, more informed, and more predictable outcomes. 

  

The Credit group is one of the largest and fastest-growing business units at Morningstar and the Credit Marketing & Communications team is critical to achieving its continued growth and success. With opportunities to make an impact across the business, the Credit group is where you can grow both personally and professionally. 

The Role:

We are looking for a Digital Marketing Associate to help increase the visibility and engagement of our brands, products, and thought leadership across digital channels. In this role, you will lead the day-to-day management of our organic social media program, from content development and publishing to performance analysis and optimization. This is an excellent opportunity to gain hands-on digital marketing experience while contributing to one of Morningstar's fastest-growing business units.

To be successful in this role, you will have experience managing social media programs for a B2B organization. You are a skilled writer who can create compelling and on-brand content from complex financial and industry topics. You bring strong attention to detail, sound analytical skills, and the ability to manage multiple priorities while collaborating effectively with stakeholders across the organization. This role is based in our New York office and requires 4 days per week in office.

What you’ll be doing:

Industry & Product Knowledge

  • Develop a strong understanding of credit brands, products, audiences, and business objectives.
  • Build deep familiarity with the organization's research offerings, methodologies, and areas of expertise.
  • Build knowledge of the credit ratings industry, competitive landscape, and key market trends.

Organic Social Media

  • Own the day-to-day execution, growth, and optimization of organic social media channels, with a primary focus on LinkedIn.
  • Develop and execute a content calendar that promotes research, market commentary, ratings, events, podcasts, thought leadership, and corporate initiatives.
  • Translate complex financial, economic, and industry topics into clear, compelling, and engaging social media content for senior institutional audiences, including investors, issuers, bankers, asset managers, regulators, and other capital markets audiences.
  • Apply social media best practices to optimize content performance, including copywriting, content formatting, publishing cadence, audience engagement, and channel-specific tactics.
  • Monitor industry news, market developments, and competitive activity to identify timely content opportunities and recommend new content ideas.
  • Track, analyze, and report on key performance metrics, providing actionable recommendations to increase engagement, audience growth, and overall channel effectiveness.

Paid Media Campaign Execution

  • Support the execution, monitoring, and optimization of paid digital marketing campaigns across LinkedIn, Google Paid Search, Google Display, YouTube, and other digital channels.

Marketing Operations

  • Support digital marketing processes and workflows, including campaign intake, project management, and campaign execution to ensure initiatives are delivered on time and on brief.
  • Coordinate with Marketing Strategy, Content, Events, Copy, Design, and other stakeholders to execute integrated digital marketing campaigns and initiatives.
  • Analyze website and campaign performance data, develop reports, and provide insights and recommendations to support decision-making and continuous improvement.
  • Maintain campaign documentation, tracking, and operational processes to support efficient execution and performance measurement.
  • Keep current with evolving digital marketing trends, social media best practices, emerging technologies, and platform capabilities to identify new opportunities and improve marketing effectiveness.

What we’re looking for

  • Bachelor’s degree in Marketing, Communications, Business, Finance, Economics, or a related field.
  • 2-3 years of experience managing organic social media programs for a B2B organization, including content planning, content creation, publishing, and performance analysis; LinkedIn experience preferred.
  • Excellent writing and storytelling skills, with the ability to translate complex financial, economic, and industry topics into clear, compelling social media content for professional audiences.
  • Strong data-analysis skills with hands-on experience translating performance data into actionable recommendations that improve marketing performance.
  • Exceptional attention to detail in both written and visual communications, with a proven ability to execute marketing initiatives accurately and efficiently.
  • A track record of successfully collaborating with cross-functional teams as well as working independently and autonomously.
  • Ability to manage multiple projects simultaneously, communicate effectively with stakeholders, and prioritize work to meet deadlines without sacrificing quality.
  • Curiosity, initiative, and a willingness to learn new skills, technologies, and industry concepts.

Compensation and Benefits

At Morningstar we believe people are at their best when they are at their healthiest. That’s why we champion your wellness through a wide range of programs that support all stages of your personal and professional life. Here are some examples of the offerings we provide:

  • Financial Health

    • 100% 401k match up to 6% of salary

    • Stock Ownership Potential

    • Company provided life insurance - 1x salary + commission

  • Physical Health 

    • Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages

    • Additional medical Wellness Incentives - up to $300-$600 annual

    • Company-provided long- and short-term disability insurance

  • Emotional Health 

    • Trust-Based Time Off

    • 6-week Paid Sabbatical Program

    • 6-Week Paid Family Caregiving Leave

    • Competitive 8-24 Week Paid Parental Leave

    • Adoption Assistance

    • Leadership Coaching & Formal Mentorship Opportunities

    • Annual Flex Stipend - $1000 annually to cover personal education & well-being expenses

    • Tuition Reimbursement

  • Social Health 

    • Charitable Matching Gifts program

    • Dollars for Doers volunteer program

    • Paid volunteering days

    • 15+ Employee Resource & Affinity Groups

Base Salary Compensation Range$63,690.00-$93,404.66

Incentive Target Percentage

7.5% Annual

Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.

R06_DBRSInc DBRS, Inc. - US Legal Entity

Skills Required

  • Bachelor's degree in Marketing, Communications, Business, Finance, Economics, or related field.
  • 2-3 years experience managing organic social media programs for a B2B organization, including content planning, creation, publishing, and performance analysis.
  • LinkedIn experience
  • Excellent writing and storytelling skills, able to translate complex financial and industry topics into clear social media content.
  • Strong data-analysis skills with hands-on experience translating performance data into actionable recommendations.
  • Exceptional attention to detail in written and visual communications.
  • Proven ability to collaborate with cross-functional teams and work independently.
  • Ability to manage multiple projects simultaneously, prioritize work, and meet deadlines.
  • Curiosity, initiative, and willingness to learn new skills, technologies, and industry concepts.
  • Based in New York office; able to work in-office four days per week.

What the Team is Saying

Anna
Upasna
Saurabh
Wendell
Raaghavendar
Jeff
Brandon
Kunal Kapoor
Elizabeth Collins
Marie Trzupek Lynch
Rod Diefendorf
Christine

Morningstar Compensation & Benefits Highlights

  • Leave & Time Off Breadth A recurring paid sabbatical every four years and flexible time off in North America provide substantial time away from work. A global minimum of six weeks’ paid caregiving leave further extends coverage for personal and family needs.
  • Parental & Family Support Paid parental leave sets a stated global minimum of 16 weeks for primary caregivers and up to eight weeks for secondary caregivers, with adoption assistance reimbursing eligible expenses. These policies are positioned as global standards that complement broader leave programs.
  • Equity Value & Accessibility Employees can convert a portion of bonuses or commissions into RSUs with an additional company match on the converted amount. Impact RSU awards in some cases add further upside tied to strong performance.

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The Company
HQ: Chicago, IL
11,500 Employees
Year Founded: 1984

What We Do

At Morningstar, we believe in building great products in-house in a highly collaborative, agile environment where we focus on technical excellence, the user experience, and continuous improvement. Our technologists represent a range of skills and experience levels, but they all view their work as a craft and push technology’s boundaries.

Why Work With Us

Imagining big things is in our blood -- it's transformed us from a company with just a few employees in 1984 to a leading independent investment research company with a worldwide presence today. As of April 2020, we acquired Sustainalytics to drive long-term meaningful outcomes for investors in the ESG space. Join us on this exciting journey!

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Morningstar Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
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