Digital Content Strategist (Client-Facing)

Posted 11 Days Ago
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Washington, DC, USA
In-Office
Mid level
AdTech
The Role
The Digital Content Strategist will edit, optimize, and manage client content across digital platforms while ensuring alignment with SEO best practices and brand voice.
Summary Generated by Built In

We are seeking a Digital Content Strategist to help elevate and refine content across website pages, blogs, and articles. In this role, you will edit, quality-check, and optimize copy to ensure that it is clear, engaging, and SEO-friendly. You will also project manage a high-level account, which includes direct client-facing communication. This role is ideal for someone with a strong grasp of SEO principles, excellent communication, stellar copy-editing skills, and a strategic understanding of how content supports larger digital marketing efforts.

BluShark prides itself on being an agency that puts clients first. We are dedicated to developing innovative, practical, and successful Search Engine Optimization solutions for businesses, no matter their size or practice. Located in the heart of Washington, D.C., we work to help businesses stand out online. We bring more than just leads; we bring results. 

In this position, you will edit and review high-quality short, medium, and long-form copy while applying SEO best practices throughout. Supporting multiple client accounts, the Digital Content Strategist manages the pipeline and development process for their clients’ web copy from start to finish, serving as the point-person for all content-related questions and projects. This role supports planning and executing website architecture to ensure a clean, intuitive, and SEO-friendly site structure, as well as manages and reports on the status of assigned client projects.

Responsibilities include:

  • Edit and proofread website copy, blog posts, and articles for grammar, clarity, tone, and accuracy
  • Optimize content for SEO, including keyword usage, metadata, headings, and internal linking
  • Project manage a high-level account and ensure all requests are tracked and delivered in a timely manner
  • Maintain client Style Guides
  • Ensure all content aligns with client brand voice, SEO strategy, and legal industry compliance standards
  • Collaborate with the team to improve content quality and websites’ performance in Search based on established metrics
  • Create blueprints for clients’ website structure
  • Audit content to identify opportunities for optimization or updates
  • Maintain consistency and high editorial standards across all digital content projects

BluShark Digital is committed to a work environment in which all individuals are treated with respect and dignity. Each individual has the right to work in a professional atmosphere that promotes equal employment opportunities and prohibits unlawful discriminatory practices, including harassment. 

BluShark Digital provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Top Skills

Seo
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The Company
HQ: Washington, DC
66 Employees
Year Founded: 2015

What We Do

BluShark Digital LLC was founded on the principle of providing high quality online marketing solutions for companies struggling to stand out online. Whether it be in local, organic, or paid search, BluShark Digital is passionate about helping your business grow and succeed online. We have years of experience helping clients rank in organic and local search. Using cutting edge techniques we have successfully implemented aggressive SEO/SEM strategies that have helped businesses bring in more leads and grow their business online. BluShark Digital is a legal marketing agency that works with firms throughout the nation with a true start-up feel and a dynamic team, interested in achieving goals all while having a little fun. We provide a collaborative and fast-paced environment conducive to creative growth and continued success for our clients.

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