Digital Content Specialist

Posted Yesterday
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Washington, DC, USA
In-Office
100K-100K Annually
Senior level
Healthtech • Information Technology • Consulting
The Role
Drafts, edits, publishes, and maintains web, intranet, database, and training content using Drupal, SharePoint, and Google Sites. Optimizes content for SEO and Section 508 accessibility, prepares web graphics, performs quality control, fixes broken links, coordinates quarterly certifications, and tracks content updates. The role also develops training materials, delivers staff training, and supports consistent content operations for federal transportation websites.
Summary Generated by Built In
Job Summary

Aptive is hiring for a Web Content Specialist role. This individual must have experience in writing and editing, documentation, writing and editing effective training materials, using a presentation app, providing quality control of data/content, and presenting outreach training to staff. The position edits content, manages any reviews needed, and uses content management systems (CMS), including Drupal, SharePoint, and Google Sites, to upload, maintain, and post content on FHWA and RD&T websites and intranets. This involves optimizing text for search engine optimization (SEO) and ensuring all web pages are compliant with federal accessibility laws (Section 508).

This position also coordinates FHWA’s quarterly certification process to confirm information remains up to date, and requires the ability to use graphic applications to crop, recolor, resize, and otherwise manipulate web images as needed. This position coordinates related processes and procedures to support consistent, efficient content operations. Database content experience (not programming) is helpful; web experience is required.

The Web Content Specialist role requires a self-starter, proactive problem solver and action-oriented team player with previous experience in web content management and government digital communications. This position needs an individual that is committed to providing superior service, poised under pressure and has a positive and flexible attitude.

This is a contingent hire position.This is a hybrid role and expected onsite about 2 days a week, Monday through Thursday, primarily at Turner-Fairbank Highway Research Center in McLean, VA (onsite work may also be at FHWA HQ in DC).


Offers will be contingent upon client approval and ability to meet security requirements.


The expected compensation at the time of requisition creation, is $100,000.  The position offers with medical, dental and vision coverage.  Additional benefits such as 401K, disability insurance and PTO are provided as well.

Primary Responsibilities
  • Draft, revise, and finalize web content, including database entries, user manuals, and web pages, coordinating approvals with FHWA points of contact and external sources as needed.
  • Write and edit content for website, intranet, SharePoint, and Google Sites pages following the TFHRC RD&T Communication Reference Guide, GPO Style Manual, and Chicago Manual of Style.
  • Use content management systems, including Drupal, SharePoint, and Google Sites, to upload, update, and post web content, optimizing text for search engine optimization and Section 508 accessibility.
  • Design and prepare graphics optimized for web use, including cropping, recoloring, resizing, and otherwise manipulating images, applying appropriate resolution, sizing, and file types for online publishing.
  • Coordinate and track quarterly content certifications to confirm information across all web pages remains current, and identify and fix broken links and other maintenance needs.
  • Monitor web pages to ensure updates are posted on schedule, and recommend improvements in readability, organization, and navigation.
  • Develop and deliver training materials, and conduct in-person and virtual training sessions, including the use of presentation software, on web content and database tools for FHWA staff.
  • Provide quality control for web content and database entries, including editing dropdown values, cleaning up data, and testing new functionality.
  • Coordinate related processes and procedures to support consistent, efficient content operations.
Minimum Qualifications
  • 5–7 years of experience in web content management, with at least 3 of those years within the last 5 years.
  • Bachelor’s degree in English, Communications, Marketing, Business, or a related discipline.
  • Experience using content management systems, such as Drupal, SharePoint, or Google Sites, for web publishing and maintenance.
  • Experience in the transportation sector, particularly highway or surface transportation research, is highly preferred.
  • Strategic thinker with a forward-looking approach to marketing trends and technologies.
  • Strong problem-solving skills and the ability to think critically.
  • Ability to manage competing deadlines.
  • Experience supporting complex projects and transformation efforts within the federal government.
  • Comfortability with supporting complex client relationships.
  • Ability to obtain and maintain a public trust clearance.
  • Legal authorization to work in the U.S.
Desired Qualifications
  • Strong critical thinking, analytical, and time management skills.
  • Proven ability to organize, prioritize, and work well with others.
  • Ability to communicate thoughts, ideas, and solutions logically both written and orally.
  • Ability to stay calm under pressure and in a fast-paced environment.
  • Ability to receive feedback from clients and implement changes quickly and effectively.
  • Ability to get up to speed quickly on complex issues.
  • Desire to work in a fast-paced, rapidly evolving environment.

About Aptive

About Aptive. Aptive partners with federal agencies to achieve their missions through improved performance, streamlined operations and enhanced service delivery. Based in Alexandria, Virginia, we support more than a dozen agencies including Veterans Affairs, Transportation, Defense, Homeland Security and the National Science Foundation. We specialize in applying technology, creativity and human-centered services to optimize mission delivery and improve experiences for millions of people who count on government services every day. Founded: 2012. Employees: 300+ nationwide.

EEO Statement

Aptive is an equal opportunity employer. We consider all qualified applicants for employment without regard to race, color, national origin, religion, creed, sex, sexual orientation, gender identity, marital status, parental status, veteran status, age, disability, or any other protected class. Veterans, members of the Reserve and National Guard, and transitioning active-duty service members are highly encouraged to apply. About Aptive: Aptive partners with federal agencies to achieve their missions through improved performance, streamlined operations and enhanced service delivery. Based in Alexandria, Virginia, we support more than a dozen agencies including Veterans Affairs, Transportation, Defense, Homeland Security and the National Science Foundation. We specialize in applying technology, creativity and human-centered services to optimize mission delivery and improve experiences for millions of people who count on government services every day. Founded: 2012. Employees: 300+ nationwide.

Skills Required

  • 5-7 years of experience in web content management, including at least 3 years within the last 5 years
  • Bachelor's degree in English, Communications, Marketing, Business, or a related discipline
  • Experience using content management systems such as Drupal, SharePoint, or Google Sites
  • Web content management and web publishing experience
  • Experience supporting complex projects and transformation efforts within the federal government
  • Ability to obtain and maintain a Public Trust clearance
  • Legal authorization to work in the United States
  • Experience in the transportation sector, particularly highway or surface transportation research
  • Experience in government digital communications
  • Ability to manage competing deadlines
  • Strong problem-solving and critical-thinking skills
  • Ability to support complex client relationships
  • Strong analytical and time-management skills
  • Ability to organize, prioritize, collaborate, and communicate effectively in writing and orally
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The Company
HQ: Alexandria, VA
349 Employees
Year Founded: 2012

What We Do

Led by CEO Rachele Cooper, a Navy Veteran and aerospace engineer, Aptive is a trusted partner and consulting services provider for federal organizations seeking to accomplish strategic transformations, improve performance and leverage modern technology. Aptive is an ISO 9001:2015 and CMMI L3 certified business and has supported the federal government for more than a decade across a range of high-profile programs. We provide our clients with program and project management, strategy, analysis, integration and implementation across an array of services, including: *Health Care Innovation *Digital and Technology Solutions *Strategic Communications and Marketing Aptive is a Service Disabled Veteran Owned Small Business (SDVOSB) and Woman Owned Small Business (WOSB) headquartered in Alexandria, Virginia. ∙ 2021 Top Workplace (The Washington Post) ∙ 2021 Best Places to Work in Virginia (Virginia Business) ∙ 2020 Small Business Government Contractor of the Year (Northern Virginia Chamber of Commerce) ∙ 2020 Best Places to Work (Washington Business Journal) ∙ 2020 Vet100 Honoree – Institute for Veterans and Families

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