Digital Content Producer

Reposted 12 Days Ago
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Winston-Salem, NC, USA
In-Office
Junior
Digital Media • News + Entertainment
The Role
Produce and publish breaking news, weather, sports and feature content for the station website, mobile and social platforms. Write headlines and push notifications, manage live newscast streams, create social graphics and video, collaborate with reporters and editors, and develop multimedia projects under tight deadlines and shifting schedules.
Summary Generated by Built In

WXII-TV, the NBC affiliate in Winston-Salem, NC, is looking for a well-rounded full-time Digital Content Producer who will create content for its website, mobile products and social media platforms. You must be an excellent storyteller who can edit and create content facing intense competition under constant deadline pressure. Breaking news and weather are huge in our area, and our digital producer must know how to maximize it all, while accomplishing their daily responsibilities. You will report to the Digital Media Manager.

Responsibilities

  • Write/edit and publish breaking news and weather, daily news, sports and feature stories for our station website, and other social media platforms
  • Write compelling headlines; especially for mobile and social media and carefully create mobile push notifications for breaking news/severe weather
  • Work with Reporters and Assignment Editors to ensure content is posted accurately and fast
  • Work with Producers, Assignment Editors and Managers to ensure cross promotion of content across all platforms
  • Develop multimedia special projects
  • Manage LIVE streams of newscasts and breaking news
  • Contribute ideas to help grow our station's digital platforms
  • Regularly create social content, including graphics and videos, and post to station's social platforms

Requirements

  • 1-3 years of experience in a professional television newsroom or web-publishing environment
  • Compelling news and editorial judgment
  • Excellent AP writing skills
  • Basic knowledge of video editing
  • Experience with social media best practices
  • Flexibility to work different shifts (including nights and weekends), holidays on short notice to cover a 24-hour news cycle
  • Work well in an environment with frequent interruptions
  • Proficiency in Photoshop
  • Editing experience
  • Related military experience will be considered

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

  • Medical | Dental | Vision
  • 401(k) matching
  • Emotional Wellness Support
  • Paid Time Off
  • Paid Parental Leave
  • LGBTQ+ Health Services
  • Additional benefits to meet your and your family's needs
About Us
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
We are an Equal Opportunity Employer. we do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religion, creed, national, origin, physical or mental disability, protected veteran status, or any other characteristic protected by federal, state, or local law.

Skills Required

  • 1-3 years of experience in a professional television newsroom or web-publishing environment
  • Compelling news and editorial judgment
  • Excellent AP writing skills
  • Basic knowledge of video editing
  • Experience with social media best practices
  • Flexibility to work different shifts, including nights, weekends and holidays on short notice
  • Ability to work well in an environment with frequent interruptions
  • Proficiency in Photoshop
  • Editing experience
  • Related military experience will be considered

Hearst Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Hearst and has not been reviewed or approved by Hearst.

  • Healthcare Strength Healthcare coverage is described as comprehensive, including medical plan choice, full in-network preventive coverage, dental and vision, telemedicine, prescription coverage, and fertility resources. Mental-health resources and other wellbeing services (e.g., therapy sessions, crisis support, virtual physical therapy, and chronic-condition programs) further strengthen the health offering.
  • Retirement Support Retirement support is positioned as meaningful through a 401(k) plan with company matching and Hearst covering plan administration fees. Performance bonuses are also noted as available in some roles, adding an additional rewards component beyond base pay.
  • Leave & Time Off Breadth Time-off benefits include paid holidays, paid sick days, and vacation time with a commonly cited annual range, alongside paid parental leave and family medical leave. A remote work program and flexibility signals are also included as part of the overall rewards experience.

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The Company
HQ: New York, NY
3,010 Employees
Year Founded: 1887

What We Do

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 33 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, California, which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union (Albany, New York); more than 300 magazines around the world, including Cosmopolitan, ELLE, Men's Health and Car and Driver, and digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks.

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