Digital Campaign Specialist Lead

Posted Yesterday
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Cape Town, Western Cape, ZAF
In-Office
Mid level
eCommerce • Retail
The Role
Lead and manage a team of Digital Campaign Specialists to plan, execute, and optimize end-to-end digital advertising campaigns. Ensure contractual compliance, load campaigns, compile POE, provide performance analysis and invoicing, troubleshoot delivery and targeting issues, and identify opportunities to improve results and budget efficiency.
Summary Generated by Built In

takealot.com, South Africa's leading online retailer, is looking for a highly talented Digital Campaign Specialist Team Lead  to join our team in Cape Town.
We are a young, dynamic, hyper growth company looking for smart, creative, hard-working people with integrity to join us. We offer a market related, Total Remuneration Package which allows full flexibility according to your needs, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great.

This position reports to: Advertising Manager

Purpose of the role:

To manage the performance of the digital campaign Specialist and drive improvements in the way they work.

Your responsibilities will include:

  • Managing a team of Digital Campaign Specialists to ensure effective campaign planning and execution, against set targets and budgets.
  • Manage the full life cycle involvement in digital advertising campaigns from enquiry stage to campaign completion. (This involves, but not limited to Insertion order and contract completion; ensure work does not commence without signed insertion orders)
  • Prompt buyers and suppliers for briefs, check stock Liaise with client on creative assets;  manage through to approval
  • Load campaigns timeously Compile POE once campaign is live
  • Provide detailed analysis and reports to clients on campaign performance and delivery together with invoice
  • Work with the Advertising Sales Team Leader to find ways to improve the way Digital Campaign Specialists work with the
  • Advertising Sales Specialists to execute and report on campaigns.
  • Identify opportunities to improve campaign results and budget savings through innovative campaign production
  • Wholistic monitoring on schedule delivery and find ways to optimize based on clients success metrics
  • Wholistic analysis of campaign performance and delivery
  • Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies
  • Evaluation of advertising campaigns against in-house campaigns; reporting and success measurement.

Qualifications and Experience:

  • Diploma or Advanced Certificate in Marketing/Advertising (or Preferably: At least 5 Years Experience and Matric)
  • Must have an understanding of digital marketing
  • Must have experience with DFP | Google Ad Manager or similar ad serving tools
  • At least 3 years digital campaign management experience is a prerequisite
  • Experience in managing a team of people

Attributes required:

  • Leadership
  • Smart, hard-working, with demonstrable integrity
  • A passion online | digital marketing is essential
  • Bias towards action and solution-oriented
  • A self-starter and fast learner with an active thirst for knowledge
  • Willing to take direction and able to work independently, demonstrating initiative
  • Highly organised with meticulous attention to detail
  • Ability to multi-task and to meet tight deadlines
  • Comfortable working under pressure in a fast-paced environment

If you meet the above you are an Extraordinary Mind so come and join us!

Takealot Group is an Equal Opportunity Employer. We encourage applicants from the previously disadvantaged groups and people with disabilities, to apply. 

Skills Required

  • Diploma or Advanced Certificate in Marketing or Advertising
  • Understanding of digital marketing
  • Experience with DFP or Google Ad Manager or similar ad serving tools
  • At least 3 years digital campaign management experience
  • Experience managing a team of people

takealot.com Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about takealot.com and has not been reviewed or approved by takealot.com.

  • Fair & Transparent Compensation Pay is considered aligned with qualifications in select office and tech functions. This indicates pockets where compensation matches role expectations despite broader variability.
  • Wellbeing & Lifestyle Benefits Employee discounts and company-supported learning opportunities are available to some permanent staff. These perks add non-cash value that can help offset leaner core benefits in certain teams.
  • Leave & Time Off Breadth Paid sick leave, holidays, and flexible scheduling appear in some roles. Such time-off and flexibility elements contribute positively where offered.

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The Company
HQ: Cape Town
5,026 Employees
Year Founded: 2011

What We Do

Takealot.com is the leading eCommerce retailer in South Africa and one of the largest, most innovative eCommerce retailers on the African continent. Our mission is to be the most customer-centric online shopping destination in Africa, built around the simple concept that our customer comes first. Need help or have a question? Reach out to us via our Help Center for assistance https://www.takealot.com/help-centre Our focus is dedicated to improving the customer experience, from the moment they arrive on our website to the moment they receive their order. By aligning ourselves to this philosophy, we believe Takealot will be the #1 shopping destination across Africa.

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