Digital Analytics Manager

Posted 9 Days Ago
Be an Early Applicant
Johannesburg, Gauteng
7+ Years Experience
Financial Services
The Role
Unlock revenue & efficiency opportunities through effective data management & analysis, streamline reporting, develop clearer ways of visualizing important metrics and trends, proactively seek fresh insight and opportunity, and manage governance around data collection, management & reporting for digital marketing functions.
Summary Generated by Built In

Company Description

Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.

Job Description

To unlock revenue & efficiency opportunities through effective data management & analysis, to turn large and complex data sets into clear and actionable insight, streamline reporting and develop clearer ways of visualizing the most important metrics and trends. To proactively seek fresh insight and opportunity, to develop and manage governance around data collection, data management & reporting for the digital marketing function as it relates to, but not limited to, Digital, Social & Ecommerce.

Qualifications

  • Degree in Analytics , Information Technology, marketing
  • Certification on Marketing Cloud , Salesforce

Experience required

  • 3- 8 years Digital Marketing Analytics experience is essential, with advanced in-depth knowledge of marketing technology, digitally savvy, especially with regards to digital development and digital channel engagement.
  • Relevant experience working with marketing technology including (but not limited to) Salesforce interaction studio, Adobe Target etc.
  • Advanced in data segmentation and reporting within a Digital Analytics and Marketing Automation system.
  • Proven track record in tracking, measuring, and reporting on results of various marketing functions to determine ROI. 

Additional Information

Behavioral Competencies

  • Developing Strategies
  • Interpreting Data
  • Exploring Possibilities
  • Team Working
  • Convincing People

Technical Competencies

  • Digital Analytics and Reporting
  • Data Driven Digital Marketing
  • Analyzing and Interpreting Information
  •  Platform Management
  • Measuring Marketing and Communication
  •  Salesforce data cloud
  •  Concept of Cookies 
  •  Understanding Marketing Campaign Data
  •  Understanding Marketing Cloud Intelligence
  • Understanding of Java Script; HTML, SQL
  • Tech Management
  • Power BI and Tableau


Please note: All our recruitment processes comply with the applicable local laws and regulations.

We will never ask for money or any form of payment as part of our recruitment process. If you experience this, please contact our Fraud line on +27 800222050 or [email protected]

Top Skills

HTML
Java Script
SQL
The Company
Johannesburg
63,856 Employees
On-site Workplace
Year Founded: 1862

What We Do

As a brand with a legacy of 161 years in Africa, we have a deep understanding and belief in the boundless opportunities that this continent presents. Our vision extends beyond mere geography; it encompasses a profound recognition of the potential for growth that resonates within our people, customers, entrepreneurs, and all who share our unwavering commitment and passion for investing in Africa. With a presence in 20 countries across sub-Saharan Africa, we have cultivated a diverse community of the most skilled, innovative, and creative minds in the industry. Our purpose is to drive Africa's growth, acting as a catalyst for inclusive and sustainable economic development in the regions we serve. We strive to improve the lives of our fellow Africans by conducting business in an ethical and responsible manner. As a trusted partner, we consistently set higher standards and aspire to become better with each endeavour. We are more than just a banking institution; we are a driving force behind Africa's growth. Join us on this transformative journey. Together, we have the collective power to propel Africa into the future, making tangible progress for all who proudly call Africa home.

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