Demand Generation Specialist

Posted 4 Days Ago
Be an Early Applicant
Chicago, IL, USA
Hybrid
85K-95K Annually
Junior
AdTech • Marketing Tech • Software
The Role
Supports B2B demand generation campaigns across email, digital, webinars, events, content, outbound, and account-based marketing. Builds and QA tests campaign assets, coordinates timelines and approvals, manages audience lists and follow-up processes, tracks performance, assists with reporting, conducts market research, and collaborates across marketing, sales, and revenue operations. The role offers increasing campaign ownership and requires strong organization, communication, data comfort, and interest in AI and marketing technology.
Summary Generated by Built In
Description

Demand Generation Specialist

Ready to take your career to the next level?

Skai is looking for the best and the brightest to join our growing team. We're proud of our industry-leading marketing software, but we're even prouder of the people behind it. That's where you come in!

Skai is looking for a Demand Generation Specialist to support the execution of campaigns and programs that create engagement and generate pipeline.

This is a hands-on role for someone early in their marketing career who brings a can-do attitude, learns quickly, and is excited to take on more responsibility as they grow.

You’ll work across the full demand generation lifecycle, helping bring campaigns from idea to launch while gaining experience across channels and programs. . . We’re looking for someone who is eager to contribute, develop their skills, and gradually take ownership of their own campaigns.

What you’ll do:

●      Support demand generation campaigns across email, digital, webinars, events, content, and outbound channels.

●      Build and QA campaign elements, including emails, landing pages, forms, and nurture programs.

●      Coordinate timelines, assets, approvals, and deliverables to keep campaigns moving and launches on track.

●      Support webinars and virtual events from promotion and registration through execution and follow-up.

●      Help manage audience lists, campaign tracking and lead follow-up processes in partnership with Marketing, SDRs and Revenue Operations.

●      Maintain campaign calendars, project trackers and program documentation.

●      Monitor campaign performance and assist with reporting on engagement, leads and pipeline.

●      Conduct audience, account and market research to inform campaign development.

●      Collaborate with Content, Creative, Product Marketing, Events and Sales to coordinate campaign activity.

●      Support account-based marketing programs through account research, audience development and campaign execution.

●      Use AI and other tools to support research, content adaptation, personalization, campaign execution and performance analysis.

●      Identify opportunities to improve processes and help the team work more efficiently.

●      Take on greater ownership of campaigns as your skills and experience develop.

What we’re looking for:

●      1-2 years of experience in B2B marketing, demand generation, campaign marketing, or a related role. Relevant internship experience may also be considered.

●      A positive, can-do attitude and willingness to jump in where support is needed.

●      A desire to learn quickly, apply feedback, and take on greater responsibility over time.

●      Strong organizational skills and close attention to detail.

●      The ability to manage multiple tasks and deadlines at once.

●      A proactive approach and the confidence to help move work forward.

●      Clear written and verbal communication skills.

●      Comfort working with data, spreadsheets and performance reports.

●      An interest in demand generation, marketing technology, and how marketing contributes to revenue.

●      A collaborative approach and comfort working across teams.

●      Curiosity about AI and an interest in testing new tools and more efficient ways of working.

We are hybrid for the long term - with a great home/ office work mix (three days in office per week), passionate and diverse team members, and a vibrant company culture.

The salary range for this position is $85,000-$95,000. The actual salary amount will vary depending on the applicants experience, skills and abilities as well as internal equity and market data. This position is eligible for additional bonus compensation, full details will be provided during the recruitment process.

Equal Opportunity Employer

Skai, Inc. is an Equal Opportunity Employer. At Skai, we believe ensuring a diverse, equitable, and inclusive workplace is not just an ideal to strive for; it is right, necessary, and our responsibility as humans. Our full DE&I commitment and global framework can be viewed on our company website and are aligned to our core values. We strongly encourage and seek applications from women, people of color, and bilingual and bicultural individuals, as well as members of the lesbian, gay, bisexual, and transgender communities. Applicants shall not be discriminated against because of race, religion, sex, national origin, ethnicity, age, disability, political affiliation, sexual orientation, gender identity, color, marital status, medical condition including acquired immune deficiency syndrome (AIDS) and AIDS-related conditions, or any other protected status. Also pursuant to the San Francisco Fair Chance Ordinance, we encourage and will consider for employment qualified applicants with arrest and conviction records.

Applicants with Disabilities

Reasonable accommodation will be made so that qualified disabled applicants may participate in the application process. Please advise in writing of special needs at the time of application.

Skai is an E-Verify employer

Skills Required

  • 1-2 years of experience in B2B marketing, demand generation, campaign marketing, or a related role
  • Relevant internship experience may be considered
  • Strong organizational skills and close attention to detail
  • Ability to manage multiple tasks and deadlines simultaneously
  • Proactive approach and confidence moving work forward
  • Clear written and verbal communication skills
  • Comfort working with data, spreadsheets, and performance reports
  • Interest in demand generation, marketing technology, and revenue contribution
  • Collaborative approach and comfort working across teams
  • Curiosity about AI and interest in testing new tools
  • Positive, adaptable, can-do attitude and willingness to provide support
  • Willingness to learn quickly, apply feedback, and take on greater responsibility
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The Company
HQ: Tel Aviv-Yafo
71 Employees

What We Do

Skai is the leading omnichannel advertising platform specializing in walled garden media. Backed by nearly two decades of innovation, we support marketers with insights they can use, data they can trust, and impact they can measure on the media that matters. Our marketing platform includes solutions for retail media, paid search, paid social, and app marketing. We work alongside the largest brands and publishers to solve the industry’s biggest challenges. Founded on our core values of innovation, integrity, passion, and humility, we are a global team of professionals passionate about doing good work and doing the right thing. Skai is the combined entity of former companies Kenshoo and Signals Analytics, each with a long history of first-to-market innovation. Skai uses the brand name Kenshoo Skai in Europe.

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