Demand Generation Manager

Who You Are:

Storyblocks is seeking a Demand Generation Manager to join our marketing team, responsible for driving demand and supporting the pipeline and growth engine for our go-to-market team. This is an exciting time to join the team as we work to build out the growth function. The position reports to the Director of Demand Generation and is a remote position that can be based anywhere in the US. 

What You Will Do:

• The resource for day-to-day operations with a deep understanding of the entire demand generation program ecosystem
• Own execution of demand generation programs
• Responsible for program documentation, campaign execution, monitoring, and setup via Hubspot, Salesforce, and UTM tracking
• Responsible for coordinating with cross-functional stakeholders for copy and design
• Responsible for owning the performance metrics of their demand generation programs
• Begin to proactively flag opportunities to optimize programs to grow MQLs, pipeline, and bookings for Enterprise
• Project management and execution of demand and ABM campaigns that target our Ideal Customer Profiles (ICPs) and align to specific goals and KPIs
• Execute pipeline acceleration strategies for middle of the funnel and bottom of the funnel opportunities by leveraging campaign data, segmentation, reporting, and learnings from A/B tests and experiments
• Report on program performance and ideate ways to amplify programs to drive growth
• Collaborate with the Performance Marketing team (SEO, SEM, Social & Paid Media) to execute top of funnel lead acquisition strategies
• Collaborate with Sales and SDR leadership on programs and campaigns, ensuring all leads are being followed up effectively and efficiently

What You Bring to the Table: 

• 5 - 7 years of experience in B2B demand generation
• Proficiency with CRM and marketing automation software (preferably Salesforce and Hubspot)
• Strong analytical skills, with experience analyzing data and making data-driven decisions
• Multiple examples of successful campaigns that delivered pipeline and bookings
• Experience working successfully with Sales and SDR teams
• Account-based marketing experience
• The ability to collaborate and manage programs across cross-functional teams
• Excellent verbal and written communication skills
• Strong project management skills
• A collaborative and team player attitude  

What We Bring to the Table:

• Competitive and fair compensation: We believe in fair pay--equal pay for equal work. For each title, we consistently apply competitive salary bands based on market data and benchmarks which are reviewed twice a year. What you’ve been paid before, fear of conflict, or willingness to negotiate does not play a part in determining your pay.
  • The annual base salary range for this position is $92,000 - $103,000. Placement within the range is determined by a variety of factors, including but not limited to: knowledge, skills, years & depth of experience, and equity with internal team members. Total compensation for this position includes equity. 
• 401(k) retirement plan: We offer both a Traditional and Roth 401(k) with a company match.
• Company-paid medical: Our medical, dental and vision premiums are covered 100% for you and your dependents. 
• Paid parental leave: Welcoming new family members is exciting, but it can also be challenging. We offer twelve weeks paid leave for primary caregivers and four weeks for secondary caregivers. 
• Unlimited vacation: At Storyblocks we take vacation seriously. That means take the time off when you need it. Don’t worry about tracking hours or accounting for partial days. Typically, employees take about three or four weeks each year. Plus, two company-wide week breaks in July and December.
• Workplace benefits and perks: As a fully remote company, we’ve got you covered no matter where you are. Remote work stipend? Check. Company and team events? Check.
• Flexible work options: All of our work is virtual. As long as you deliver results, you are welcome to get your work done during unusual times when desired.
• Company-sponsored mentorship and growth: We encourage attending virtual meetups and are happy to host them as well. We also have a leadership coach, on staff, available to all employees to enhance your professional development.
• Employee perks: We help employees maintain work-life balance and honor their contributions to the organization by offering resources such as a financial wellness program, a subscription service that offers unlimited deliveries from thousands of eligible restaurants with $0 delivery, and a recognition and rewards program that celebrates their accomplishments. 
• Casual Work Environment: Sure, we all get dressed up once in a while, but in general, we want you to be comfortable – whatever that means to you. 

Who We Are:

Storyblocks is a different kind of content company delivering a fresh approach to meet the creative needs of a new generation of storytellers. Built on the belief that all stories deserve a chance to be told, Storyblocks provides video, audio, images and easy to use creative tools through its unique subscription model. By offering unlimited downloads and continually adding fresh content, Storyblocks challenges the paradigm that your ambitious vision requires deep pockets. We are committed to empowering storytellers by removing creative barriers and democratizing video creation. 

Driven by a set of six company core values, our culture is shaped by a love for data, empowered communication, community, telling authentic stories, an embrace of ownership, and everyone emptying the dishwasher (both literally and figuratively).

Headquartered in Arlington, Virginia, Storyblocks has been recognized as one of Washington D.C.'s Top Workplaces by The Washington Post, among the Best Places to Work by the Washington Business Journal, and by the Washingtonian as one of DC’s 50 Great Places to Work.

We encourage you to apply even if your experience is not a 100% match with the position. We are looking for someone with relevant skills and experience, not a checklist that exactly matches the job description. We want to help you grow and in return, you help us grow into a stronger, more inclusive organization. 

Storyblocks does not discriminate in employment matters on the basis of race, color, religion, gender, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, disability, or any other protected class. We support workplace diversity.