Demand Generation Manager

Company Description

Sutherland is a digital transformation company focused on delivering exceptional experiences for both customers and employees. For over 30 years, we have been entrusted with caring for our clients’ customers - a responsibility we believe we should earn every day. We are dedicated to making those experiences as delightful as possible - instantaneous, relevant, predictive and frictionless. As an early pioneer in robotic automation, we added to our core through steady investment and acquiring key capabilities. Our design capabilities marry human insight, design-thinking, and process engineering. To make these designs come to life as envisioned by our designers, we employ the latest in robotic automation, conversational AI techniques with a range of AI-ML enhanced products and cloud-based platforms.

We believe that the best relationships come from trust and value. We call it One Sutherland.

Job Description

What we are looking for?

Sutherland Bulgaria is looking for a multi-skilled professional to join our exceptional team on the position of Demand Generation Manager. If you want to become part of an exciting, positive, and truly international environment where you can develop yourself professionally, get closer and work for industry global leaders in a variety of sectors, then this is the right place for you. As a Demand Generation Manager, you will play a pivotal role in driving the success of our integrated marketing efforts. Your primary responsibility will be to plan, craft, execute, and manage marketing campaigns aimed at increasing awareness, generating qualified leads, and nurturing target accounts to a state of sales readiness. By leveraging your expertise in B2B demand generation and campaign management, you will contribute to the achievement of company targets and pipeline growth.

Qualifications

Your responsibilities will also include:
• Project Coordination: Project manage the execution of campaigns, identify roles and 
dependencies, manage timelines, and facilitate cross-functional planning to ensure seamless 
execution.
• Campaign Management: Oversee various program types and define campaign objectives, 
target audiences, and strategies while managing the campaigns to achieve expected ROI 
outcomes.
• Cross-Functional Collaboration: Work closely with internal teams and external agencies to 
effectively execute campaigns, fostering productive relationships to drive success.
• Innovative Tactics: Research and recommend creative and innovative campaign tactics and 
experiences based on the program format and budget, ensuring campaigns remain fresh and 
impactful.
• Performance Analysis: Utilize insights from Marketing Operations to report on campaign 
performance, progress, and key learnings, identifying opportunities for optimization and 
further impact on the business

Additional Information

Our requirements:
• Perfect command of English. 
• 5+ years of experience in B2B demand generation, account-based marketing, or campaign 
management.
• Demonstrated expertise in developing creative campaigns and executing various marketing 
channels.
• Excellent multilevel communication and interpersonal skills. 
• An analytical and data-driven mindset, comfortable using analytics to measure every aspect 
of the conversion funnel and report on performance.
• Strong organization and time management skills. 
• Ability to apply business acumen combined with results driven attitude. 

What we offer:
• Competitive salary according to the job market. 
• Join a recognized market international market leader and enrich your CV by working for 
renowned worldwide brands. 
• An ambitious company culture, encouraging internal promotions and professional 
development. 
• Excellent social benefits package. 
• Top-notch on-the-job training. 
• Team Building and social activities, participation in voluntary work, charity causes and more!