Delegate Acquisition Executive B2B Events

Posted 15 Days Ago
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Sydney, New South Wales
In-Office
Junior
AdTech • Information Technology
The Role
The Delegate Acquisition Executive will recruit senior-level delegates for events through research, communication, and relationship management, ensuring high audience quality.
Summary Generated by Built In

About The Channel Company

The Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise and a premier portfolio of editorial brands, marketing and event services, and strategic consulting, we help technology vendors, solution providers, and IT decision-makers worldwide unlock better business outcomes.


Our global audience of technology decision-makers rely on our trusted portfolio of print and digital publications to stay current with technology news and trends. Channel-focused marketing, in-demand events, partner program enablement, leadership networks, and dedicated consultants empower channel leaders with insights, connections, and strategies that propel success in the IT channel.


The Channel Company values differences because they enhance dynamic teams. We know that the confidence gap can get in the way of connecting with the best candidates. Please do not hesitate to apply – we would be honored to connect with you.


About the role

As part of our continued expansion across the Asia-Pacific region, we are seeking a seasoned Delegate Acquisition Executive B2B Events to join our growing events and audience engagement team. You’ll work across leading brands such as CRN and Computing, alongside our marketing team helping to recruit senior-level delegates for our in-person and virtual events.

This role is ideal for a professional who thrives on building meaningful relationships, understands the nuances of executive engagement, and is passionate about delivering high-quality audiences for conferences, roundtables, and leadership forums.


What you'll do

  • The acquisition of senior-level delegates to attend our roundtables and conferences through researching, sourcing, cold calling, email marketing and cross-selling
  • Speaking to prospective delegates with knowledge about the event, topic areas and speakers
  • Vetting hosted delegate applications based upon set criteria
  • Share feedback with stakeholders on what our senior audience wants to hear about at our events
  • Prepare regular updates to share with the delegate, event and project team to keep them informed of progress
  • Maintaining the database including updating information
  • Liaising with confirmed delegates to ensure event attendance and participation via calendar invites, bespoke emails, mail mergers and telephone calls
  • Managing clients on-site to help deliver outstanding customer satisfaction
  • Maintaining contact with your network to maintain a trusted relationship with key decision-makers
  • Attending conferences, meeting and greeting delegates and networking over the day in order to build and retain relationships.


Qualifications

  • 2+ years of experience in audience development, delegate acquisition, or stakeholder engagement or similar experience in relationship development.
  • Highly organised, self-motivated, and goal-driven with strong attention to detail.
  • Commercially aware with strong research and outreach capabilities.
  • Comfortable managing multiple projects in a fast-paced, remote-first environment.
  • Proficient in Microsoft Excel, Word, and Outlook.
  • Excellent communication skills in English; fluency in an Asian language (e.g., Mandarin, Japanese, Bahasa) is a plus.
  • Willingness to travel occasionally across Asia-Pacific (e.g., Singapore, Australia, Hong Kong, Japan).
  • Legally permitted to work in Australia


What you can expect from us:

As well as working with the most interesting, talented and fun people in Media, we operate a culture where success is recognized. You will be supported throughout your career at The Channel Company, tailoring your development through management support, internal and external training courses, and on-the-job training

Top Skills

Excel
Microsoft Outlook
Microsoft Word
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The Company
HQ: Westborough, MA
608 Employees

What We Do

The Channel Company is enabling technology partnerships across the channel eco-system. With more than 3 decades of experience as the premier provider in the channel, The Channel Company helps the IT Channel with communication, recruitment, enablement, engagement, demand generation, and intelligence.

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