Database Marketing Analyst - Borgata

Posted 2 Days Ago
Be an Early Applicant
Bogata, TX
1-3 Years Experience
Food • News + Entertainment • Other • Travel
The Role
The Database Marketing Analyst at MGM Resorts is responsible for supporting marketing initiatives through accurate reporting and analysis. Daily tasks include producing forecasts, validating campaign criteria, interpreting data for insights, and analyzing marketing trends. Collaboration with various departments is essential to promote customer retention through the MGM Rewards program.
Summary Generated by Built In

The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

THE JOB:

It is the primary responsibility of the Database Marketing Analyst to support the financial feasibility of strategic marketing initiatives with accurate and timely reporting.

THE DAY-TO-DAY:

  • Produces forecasts, pro-forma and post-forma reports, and ad hoc analyses

  • Identify and validate criteria requirements for campaigns

  • Provide and interpret data to produce insights and recommendations to marketing leadership

  • Identify and analyze crossover trends between segments and properties

  • Understands and champions the MGM Rewards program and marketing campaigns to promote customer retention

  • Work with multiple MGM Resorts departments including but not limited to COEs, Corporate Analytics, Direct Marketing, Brand, Information Technology

THE IDEAL CANDIDATE:

  • Bachelor's Degree or equivalent experience

  • 2+ Years of Experience in Analytics, Casino Marketing, Database, or related field

  • Critical thinking skills are required to interpret complex business problems, design, develop, and execute effective solutions, and analyze marketing campaign results to provide actionable information to leadership

  • Have interpersonal skills to deal effectively with all business contacts

  • Able to read and write different SQL database languages

  • A team player with strong analytical, communication (both written and oral) and interpersonal skills

  • Outstanding organizational skills are a must, as is the ability to manage multiple priorities simultaneously

  • Knowledge of the casino industry including administrative, marketing, casino operations, gaming regulations and employee relations

  • Knowledge of multiple systems that support business objectives preferred, specifically SQL Server, Opera, campaign management software and knowledge of Microsoft Office including Excel, Word, and PowerPoint required

  • Ability to use clear judgment in decision making

THE PERKS & BENEFITS:

  • Wellness incentive programs to help you stay healthy physically and mentally

  • Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more

  • Free meals in our employee dining room

  • Free parking on shift

  • Healthcare, financial, and flex time off benefits

  • Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

FULL JOB DESCRIPTION: https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=19389

Are you ready to JOIN THE SHOW? Apply today!

Top Skills

SQL
The Company
HQ: Las Vegas, NV
81,000 Employees
On-site Workplace
Year Founded: 2000

What We Do

The resorts and casinos of MGM Resorts International™ are some of the most famous in the world. Our 28 destinations are renowned for their winning combination of quality entertainment, luxurious facilities, and exceptional customer service.

We are actively expanding our presence globally, with potential developments in a number of domestic and international markets. At MGM Resorts International, we are all striving together to deliver an enticing blend of entertainment to every corner of the world.

Many of our resorts are located in Las Vegas. Las Vegas features three of the largest convention centers in the U.S., spectacular entertainment, attractions, shopping, ​and world-famous resorts. Whether dancing fountains, incredible stage productions, casino action, museums or natural attractions such as Lake Mead, Vegas offers something for everyone. A stroll down our streets takes you around the globe, with recreations like climbing to the top of the Eiffel Tower or taking a Venetian gondola ride. From shimmering resort pools and spa rejuvenation to nonstop nightlife, Las Vegas promises an unforgettable career destination.

With all of our unique and spectacular resorts and casinos, MGM Resorts International has a world of opportunities for you to discover excitement and rewards as you provide our guests with a wonderful and memorable experience. Take a closer look at our properties. We think you'll find an opportunity that's right for you. The 81,000 global employees of MGM Resorts are proud to be recognized as one of FORTUNE® Magazine’s World’s Most Admired Companies®.

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