Job Summary
You will be responsible for monitoring market, consumer, category, and competitor trends to identify growth opportunities and strengthen IFF's position in the Turkish market. By translating insights into actionable strategies, compelling customer experiences, and business recommendations, you will support commercial success, enhance customer relationships, and drive sustainable growth. The role combines customer engagement, marketing, consumer insights, project management, and business development support, while partnering closely with sales teams and key customers to develop account strategies, uncover white-space opportunities, execute impactful promotional activities, and maximize the effectiveness of customer engagements, innovation initiatives, trade shows, and industry events. Through strong cross-functional collaboration, you will help position IFF as a trusted innovation partner and contribute to long-term business growth and profitability.
Where You'll Make a Difference
Lead the planning and execution of customer engagement activities, innovation days, workshops, product showcases, and technical seminars.
Develop compelling customer presentations, demonstrations, tasting sessions, and trend-sharing experiences that inspire growth.
Transform consumer, market, and category insights into actionable business opportunities and thought leadership.
Partner closely with commercial teams to identify, develop, and track opportunities generated through customer engagements.
Collaborate with Creative & Design, Technical, and Innovation teams to deliver impactful customer experiences and innovation storytelling.
Support account planning, customer growth reviews, and the identification of white-space opportunities across categories and channels.
Coordinate trade shows, industry events, and customer-facing activities to maximize engagement and lead generation.
Drive project execution excellence through effective cross-functional collaboration, activity tracking, and KPI reporting.
Strengthen IFF's market presence by ensuring every customer interaction reflects our innovation capabilities and value proposition.
What Makes You the Right Fit
Bachelor's degree in Marketing, Business Administration, Food Science, Consumer Science, or a related field.
1-5 years of experience in marketing, consumer insights, category management, customer marketing, or commercial support.
Experience within the food, beverage, ingredients, flavors, FMCG, or B2B sectors is highly preferred.
Strong presentation, communication, and storytelling skills with the ability to influence diverse audiences.
Proven project management and organizational skills, with the ability to manage multiple priorities simultaneously.
Strong analytical mindset and ability to translate insights into business recommendations.
Curiosity for consumer behavior, market trends, innovation, and emerging opportunities.
Excellent relationship-building skills and ability to work effectively across cross-functional teams.
Fluent in Turkish and English, both written and spoken.
How Would You Stand Out?
Experience supporting customer innovation workshops, ideation sessions, or co-creation projects.
Exposure to consumer insights tools, trend analysis, or category growth frameworks.
Why Choose Us?
Be part of a global innovation leader shaping the future of food, beverage, health, and consumer experiences.
Work at the intersection of consumer insights, creativity, innovation, and commercial growth.
Collaborate with talented regional and global teams in a highly dynamic environment.
Gain exposure to leading customers and strategic projects across the Turkish market.
Enjoy opportunities for continuous learning, development, and career growth.
Help create experiences that inspire innovation, strengthen partnerships, and drive meaningful business impact.
We are a global leader in taste, scent, and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability.
Visit IFF.com/careers/workplace-diversity-and-inclusion to learn more
Skills Required
- Bachelor's degree in Marketing, Business Administration, Food Science, Consumer Science, or related field
- 1-5 years of experience in marketing, consumer insights, category management, customer marketing, or commercial support
- Experience within food, beverage, ingredients, flavors, FMCG, or B2B sectors
- Strong presentation, communication, and storytelling skills with ability to influence diverse audiences
- Proven project management and organizational skills; ability to manage multiple priorities
- Strong analytical mindset and ability to translate insights into business recommendations
- Curiosity for consumer behavior, market trends, innovation, and emerging opportunities
- Excellent relationship-building skills and ability to work effectively across cross-functional teams
- Fluent in Turkish and English, both written and spoken
- Experience supporting customer innovation workshops, ideation sessions, or co-creation projects
- Exposure to consumer insights tools, trend analysis, or category growth frameworks
IFF Family of Companies Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IFF Family of Companies and has not been reviewed or approved by IFF Family of Companies.
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Fair & Transparent Compensation — Pay is considered competitive in many roles and locations, and compensation is often described as good.
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Parental & Family Support — A global minimum of 16 weeks of fully paid parental leave for all new parents is in place. This policy is positioned as a notable component of the overall package.
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Leave & Time Off Breadth — Core offerings include paid time off, sick days, holidays, and sabbatical leave. Flexible scheduling options such as compressed workweeks and hybrid/remote arrangements are available where feasible.
IFF Family of Companies Insights
What We Do
Meet IFF: We boldly bring together science and creativity to create what the world needs. An industry leader in food, beverage, health and biosciences, we create essential solutions – from global icons to unexpected innovations and experiences. Equal parts outspoken and analytical, our international collective of thinkers working with customers to bring scents, tastes, experiences, ingredients and solutions for products people crave. With 24,000 employees across 65 countries, more than 110 manufacturing facilities, 100 R&D centers, and 33,000 customers across the world, we’re poised to make a difference on an unprecedented scale. Without our boundary-pushing passion and end-to-end expertise, the future wouldn’t be the same. Visit us at www.iff.com to learn more about how our talented people and new technology are challenging the expected, championing creators and doing more good for people and planet. Explore what sets us apart.
