Customer Executive

Reposted 4 Hours Ago
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Budaun, Uttar Pradesh, IND
In-Office
Entry level
Food • Logistics • Retail • Manufacturing
The Role
Drive monthly sales volume against operating-plan targets, manage distributor performance and stock levels, execute product placement and visibility plans, add outlets within the assigned territory, and resolve distributor and market issues. The role also verifies inventory physically, monitors outlet availability and rotation, and trains PSRs to manage accounts independently while tracking training completion and attrition.
Summary Generated by Built In

KEY ACCOUNTABILITIES: 

                             Accountabilities                                                        Scope of work 
  • Sales Volume

To achieve the monthly sales volume target as per Annual Operating Plan decided by the management. This will include the following:

  • Volume target for the month

  • YAGO (Year Ago) for the month

  • AOP percentage growth for the month 

  • Distributor wise target for the month

  • Market Execution

Ensure all the Racks/Visi/Product placement against according to the market execution plan

Manage stock levels to ensure continuous availability and regular rotation of products in the outlets

Ensure maximum in-store visibility by continuously monitoring the stock placement in the assigned outlets

  • Outlet Addition in the territory

To ensure Urban hub and spokes additions as per the plan by regularly monitoring the following parameters:

  • Key outlets additions

  • Visi placement 

  • New accounts opened

  • Distributor Handling

Review & ensure distributor stock against norms by conducting Physical Verification


Timely review Distributor systems & stock and resolve issues in the market (if any)

  • Training & Development

Training PSRs to handle accounts independently by ensuring PSR training man-days are as per the plan

Also monitoring PSR attrition


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The Company
HQ: Gurugram
20,033 Employees
Year Founded: 1995

What We Do

Varun Beverages Limited is one of the largest franchisees of PepsiCo in the world, specializing in the manufacturing, bottling, and distribution of carbonated and non-carbonated beverages. The company operates extensive bottling plants across India, Nepal, Sri Lanka, and several African markets. As a key partner for the Pepsi brand, VBL manages the end-to-end process from production to distribution in geographically pre-defined territories.

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